Apple's New 'Powerful' iPhone 5s Micro-Site Profiles Apps from Latest TV Ad

Apple today unveiled a new section on its website dedicated to the "Powerful" ad that made its prime time television premiere on Tuesday. The commercial promotes the message that with the capabilities of the iPhone 5s "You're more powerful than you think."

powerful-website-apps
The accompanying website continues this "Powerful" theme that promotes the iPhone 5s as having the power "to create, shape, and share your life. The power to do everyday things in extraordinary ways, and to do extraordinary things every day." The new page includes both a high-definition version of the television commercial as well as links to all the apps showcased in the advertisement. The apps include Star Walk [iTunes], Instant Heart Rate [iTunes], Word Lens [iTunes], AmpliTube [iTunes], Luminair [iTunes] and Pacific Rim [iTunes].

The "Powerful" ad features "Gigantic" by the Pixies [iTunes] playing in the background while iPhone 5s owners use their iPhone to play music, create art and even launch amateur rockets. This new television advertisement follows the company's earlier "Your Verse" campaign that showcases how individuals are using the iPad in amazing ways.

Top Rated Comments

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82 months ago
So powerful that I still can't attach a document to an existing email chain.
Score: 6 Votes (Like | Disagree)
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82 months ago
Apple's bringing their A Game back. I like.
Score: 5 Votes (Like | Disagree)
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82 months ago
This is one of the best ads I have seen from Apple since Steve passed, I want to see more like this.
Score: 3 Votes (Like | Disagree)
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82 months ago
Glad to see some WordLens love; It has so much potential.
Score: 3 Votes (Like | Disagree)
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82 months ago
Apple is a classy company who doesn't have to stoop into Crapsung levels. LOL
Score: 2 Votes (Like | Disagree)
Avatar
82 months ago

My dox are all in my OneDrive, so can always copy a link to clipboard ^_^

Have you tried sending a document via new email and then copying the attachment? It's a bit round-about but works fine for other attachment types...

I'm aware of the workaround. Self described "powerful" tools shouldn't need workaround for something as basic as Reply All and insert document.
Score: 2 Votes (Like | Disagree)

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