Apple Continues Pursuing Mobile Payment Solution, Seeking to Hire Industry Executives

How will this differ from using Paypal on a mobile?

You won't have to deal with Paypal.

Pun intended in the heading? ;)

D.

To buy groceries or widgets or something, you rest your thumb on the Home button, and.. you're done.

Think of it like this. Walk into a grocery store, you can check in via iBeacon. Why check in? Well, bring up your grocery list, or their deals/coupons, your previous purchases, stock, etc. Once you're done, you get in the checkout line, say line 13. You click line 13 on your phone, once the cashier is done scanning, you rest your thumb on the home button, and you're done.

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What I am surprised at is Apple hasn't built their retail store around this type of a concept, b/c I think it would be really nifty. Walk into an Apple Store and check in. Once checked in, you can make purchases, line up for help, browse products, get deals. Have all their in store devices connected on this system so prospective buyers can also line up. If you need assistance, you just get in line via the app. When a genius is ready to help, he pings you with a location (i.e. by the iPads), and maybe his profile pops up so you know who you're looking for. So it gives you an ETA so you can go play, go get a coffee, whatever.

If you're there to make a simple purchase, you go inside, buy on phone, and a genius brings it out to you, much like how their Apple Store app works now, except you have to go get in line and verify your identity.

Why would this be good? Well, Apple Store has a lot of traffic. People will want to be on that cool system too! Instead of awkwardly walking the store for a genius, just get in line via the app. Brand the whole system, and sell it to other retail stores. For clothing store, looking for a specific size or to try something on? Ping an employee using this retail system. Sitting down at Sbux and want to buy a latte, buy through the app and pick it up when its done.

This would all be made simple b/c of Apple's iBeacon technology. And who benefits the most? Small startup retail stores. Go in, check in on social media and get a daily deal! Apple would also benefit, everyone would 'want' to be on Apple's retail system, using Apple devices.

End of rant that went on a huge tangent.

Oh, please. Not PayPal... the only pal they are is the one that always needs to borrow money indefinitely.

How will this differ from using Paypal on a mobile?

Meaning they haven't done anything yet. Expect rumors for the next 5 years.

How will this differ from using Paypal on a mobile?

Apple takes the commission fee instead of Paypal; billion $ business.

A lot of news for Apple today

Indeed, shame they have no products :(

All corporate hot air.

At least other companies give us info on the new things they are working on.

We want a lot (Tim promised a lot for this year)

I guess all we will get is a 0.7" larger iphone and a tweeked iPad and thats that for another year.

Indeed, shame they have no products :(

All corporate hot air.

At least other companies give us info on the new things they are working on.

We want a lot (Tim promised a lot for this year)

I guess all we will get is a 0.7" larger iphone and a tweeked iPad and thats that for another year.

That's an irrational point of view, for sure. Apple is a huge company now, there's no need to apply SOME of the principles that were applied during the Jobs era.

They can and should diversify themselves if they want growth. However, to do it right, they need to lay the foundations, otherwise it's the same as the other useless companies have been doing for the past 20 years, like hp, Dell, etc.

That foundation is Software, services and infrastructure. For each brainless analyst that vomits some crap, to stupid comments on the Internet, Apple is deploying billions on software development (OSes, professional software, consumer software), even more billions on huge data centers, new sources of energy, in-house designs of the world's most advanced chips, and new services, like the ones in this article.

If you do not admire that, maybe you should look elsewhere. However, I do love where this story is going. There's not a single company doing all of it, especially at this scale.

Not to long ago, Apple was selling 5 million macs a year. Remember that.

One thing I'm particularly looking forward this year: A8 chip. The a7 beast is still unmatched. How's that possible? And now with the GPU hires, patents and rumors... Oh boy

Before long, I think Apple will improve Touch ID so that the "wood glue fingerprint" will no longer work. I think it's a very minimal security risk, but something they need to address before processing payments for nearly every good and service on Earth.[COLOR="#808080"]

I think Touch ID is secure enough already. I mean how many cases have been reported of someone's Touch id being hacked in a real life situation? I'm not taking about a controlled lab experiment with a perfect fingerprint and a process that took 30 hours. AKAIK the answer is ZERO.

The real trick here IMO is to persuade merchants to start using whatever system Apple comes up with.