Apple has updated the iTunes Connect portal that developers use to track and manage App Store apps. The site has a new Sales and Trends section that allows developers to track sales across certain time periods, sales groups, and more, as well as estimate total revenue amounts, iMore reports.
The lack of modern, useful reporting tools has been a source of developer complaints since developers have been able to complain. Given the size and value of the App Store, and the quantity of both developers and apps, iTunes Connects deserves the attention, and more. Hopefully this is just the beginning.
Many larger developers have forgone iTunes Connect entirely because of its lack of features for more advanced analysis. App Figures and App Annie are two of the more popular app analytics platforms, with many large developers using them to track sales figures across a vast array of categories.