Tim Cook Asked About Larger iPhone at China Mobile Launch

After nearly six years of negotiations, the iPhone is finally available on China Mobile, which is the largest mobile carrier in the world with around 763 million subscribers. Apple CEO Tim Cook was on hand with China Mobile Chairman Xi Guohua at the carrier's headquarters store in Beijing at launch, according to Bloomberg.

BeJbFfPCQAAdEYk.jpg-largeTim Cook with China Mobile's Xi Guohua and a customer. Image via Eunice Yoon

Cook handed out autographed iPhones to the first few customers before he once again praised Apple's new cooperation with China Mobile.

“Today is just the beginning of China Mobile and Apple coming together to deliver the best experience in the world,” Cook said as a few dozen people came in to look at the iPhones on display. China Mobile said Jan. 15 it signed a multiyear agreement with Apple containing “broad potential” for future cooperation.

Cook was soon asked whether the next iPhone would launch with a bigger screen, and responded that Apple does not like talking about future projects, but that they are working on "great things" and want to keep them secret because "you will be so much happier when you see it."

China Mobile is focused on attracting premium customers for the iPhone, Canalys analyst Nicole Peng told Bloomberg, because the carrier is concerned the high subsidy on the iPhone would impact their profitability. Fellow Chinese carrier China Telecom reported a 10 percent drop in net income in the first year of offering the iPhone, largely because of the higher subsidy.

On January 15, China Mobile said that 1 million iPhones had been pre-ordered in advance of launch. Estimates of Apple's potential iPhone sales have varied from 10-30 million units, with some claiming demand is lower due to satisfaction with China's other two carriers China Telecom and China Unicom as well as waning interest in iPhone because of increased smartphone choices in the country.

Top Rated Comments

(View all)
Avatar
88 months ago
A room full of iPhones and yet the one photo that counts, taken with a potato.
Score: 20 Votes (Like | Disagree)
Avatar
88 months ago

This year there will be a 5-5.5" iPad with LTE. Unlike other iPads, it will have an earpiece and a vibrate motor.

Like other iPads, out of the box it will not be able to make cellular audio calls or send SMS. This enables Apple to offer it at a much lower price than the iPhone because:
- Apple won't have to pay the carriers the high margins they demand
[SHORTENED]

Yes! Another analyst! :p
Score: 16 Votes (Like | Disagree)
Avatar
88 months ago
I have no desire to use Android, however, I do like the form factor of the Galaxy series phones, S3, S4, and would like to see the iPhone 6 get that sort of size.
Score: 13 Votes (Like | Disagree)
Avatar
88 months ago

This year there will be a 5-5.5" iPad with LTE. Unlike other iPads, it will have an earpiece and a vibrate motor.

Like other iPads, out of the box it will not be able to make cellular audio calls or send SMS. This enables Apple to offer it at a much lower price than the iPhone because:
- Apple won't have to pay the carriers the high margins they demand
- Apple won't to pay Qualcomm for the voice features to be enabled on their chipset, which makes it cheaper to produce.
(See the difference between the iPad and iPhone for the scale of these costs)

Even if it cost as much as the iPad mini 7.9" (which it won't), it's half the price of an iPhone. iPads are available in much wider distribution channels than iPhones, and they are not locked to a carrier.

FaceTime Audio and iMessage are Apple's solution to phone calls and SMS. And their are plenty of solutions in the App Store that give you a regular phone number and SMS.

Even carriers don't see a future for traditional voice - it isn't part of the LTE standard as there are a plethora of existing VoIP standards - almost all of which work today as apps on iOS! Carriers have been terrified of this impending moment - they become a "dumb pipe" - truly commoditized.

The new iPad's 1356 x 1024 resolution is exactly half the new 12.9" iPad Pro (2712 x 2048) Only one new layout is required to support both the iPad Pro and iPad 5"

Legacy iPad and iPhone Apps Run Letterboxed with minimal border:
iPad Non-retina = 1024 x 768 = 166 pix top and bottom
iPhone 4” retina = 1136 x 640 = 110 pix top and bottom

The new iPad isn't the solution for everyone yet, but its amazing price (16GB ~US$399) for something that isn't last year's model, sold through retail channels, not carriers, and larger screen will drive phenomenal sales.

In less than 4 years the iPhone and iPod touch will be discontinued. The iPad 4" LTE will replace the iPhone. The iPad 4" WiFi will replace the iPod touch.

iPad is what Steve Jobs intended the iPhone to be named in the first place.

We weren't really ready for that as they had to be named relative to things we already knew - a phone (iPhone) and and iPod (iPod touch).


who are you? :confused:
Score: 12 Votes (Like | Disagree)
Avatar
88 months ago
I feel like my life will be complete when Apple offers a 5 inch iPhone.
Score: 12 Votes (Like | Disagree)
Avatar
88 months ago
I'm ready to be [s]happy[/s] happier!
Score: 12 Votes (Like | Disagree)

Top Stories

Early iPhone 12 Tests Show Ceramic Shield is Stronger and More Scratch Resistant Than iPhone 11 Glass

Friday October 23, 2020 1:21 pm PDT by
Apple's new iPhone 12 models are protected by a Ceramic Shield cover glass that has nano-ceramic crystals infused right into the glass to improve durability. According to Apple, Ceramic Shield offers four times better drop protection than the glass used for the iPhone 11 models. YouTube channel MobileReviewsEh conducted some tests on the iPhone 12 using a force meter to compare its performance ...

First Impressions From New iPhone 12 and 12 Pro Owners

Thursday October 22, 2020 4:20 pm PDT by
It's already Friday, October 23, in Australia and New Zealand, which means some customers who purchased an iPhone 12 or 12 Pro already have their new devices in hand. We've seen dozens of reviews of the iPhone 12 and iPhone 12 Pro from media sites, but now first impressions from regular Apple customers are available. Image via MacRumors reader Boardiesboi New iPhone 12 and 12 Pro owners are...

iPhone 12 Pro Allows You to Measure Someone's Height Instantly Using LiDAR Scanner

Saturday October 24, 2020 11:12 am PDT by
iPhone 12 Pro models feature a new LiDAR Scanner for enhanced augmented reality experiences, but the sensor also enables another unique feature: the ability to measure a person's height instantly using the Measure app. You can even measure the seated height of a person in a chair, according to Apple. When the Measure app detects a person in the viewfinder, it automatically measures their...

Apple VP Kaiann Drance Interview Addresses Battery Life, MagSafe, and Power Adapter Concerns

Friday October 23, 2020 3:37 am PDT by
Apple's Vice President of iPhone Marketing, Kaiann Drance, has provided a new interview to Rich DeMuro on the Rich on Tech Podcast, to discuss the iPhone 12 and iPhone 12 Pro. Although much of the interview repeated points from Apple's "Hi, Speed" event, there were a number of interesting tidbits regarding the affect of 5G on battery life, MagSafe concerns, and the lack of a power adapter in...

iPhone 11 Pro Outlasts iPhone 12 and 12 Pro in Extensive Battery Life Test

Friday October 23, 2020 8:36 am PDT by
Arun Maini today shared a new side-by-side iPhone battery life video test on his YouTube channel Mrwhosetheboss, timing how long the new iPhone 12 and iPhone 12 Pro models last on a single charge compared to older models, with equal brightness, settings, battery health, and usage. All of the devices are running iOS 14 without a SIM card inserted. In the test, the iPhone 11 Pro outlasted both ...

Apple Distributing New Heated Display Removal Machine for iPhone 12 Repairs

Thursday October 22, 2020 6:20 pm PDT by
Apple is providing Genius Bars and Apple Authorized Service Providers with a new heated display removal fixture for iPhone 12 and iPhone 12 Pro repairs, according to information obtained by MacRumors from a reliable source. To open iPhone 12 models, technicians will be required to slide the device into a specialized tray, and then place the tray into the high-temperature fixture for two...

Apple Warns MagSafe Charger Can Leave Circular Imprints on Leather Cases

Friday October 23, 2020 3:23 pm PDT by
If you keep your iPhone in a leather case while charging with Apple's new MagSafe Charger, the case might show circular imprints from contact with the accessory, according to a new Apple support document published today. Apple's leather cases for the iPhone 12 and iPhone 12 Pro are not available until November 6, but a MacRumors reader has already shared a photo of a circular imprint on...

MagSafe Charger Teardown Reveals Simple Design With Magnets and Charging Coil Encircling a Small Circuit Board

Friday October 23, 2020 7:50 am PDT by
iFixit has today shared a teardown of Apple's new MagSafe charger for the iPhone 12 and iPhone 12 Pro. An X-ray of the MagSafe charger courtesy of Creative Electron reveals the internal charging coil surrounded by a circular arrangement of magnets within the puck. The only seam that iFixit was able to leverage to open the device was where the white rubber circle meets the metal rim,...

PSA: Non-iPhone 12 Models Charge Super Slowly With MagSafe Charger

Friday October 23, 2020 4:11 pm PDT by
Alongside the iPhone 12 models, Apple introduced a new $39 MagSafe Charger that's meant to work with the magnets in the iPhone 12 Pro models to charge them up at a maximum of 15W. The MagSafe Charger is technically able to be used with older iPhones, but it's not a good idea because the charging with non-iPhone 12 devices is so slow. We did two tests with the iPhone XS Max, draining the...

New Photos Offer Better Look at iPhone 12 Color Options

Tuesday October 20, 2020 2:34 am PDT by
As we wait for the iPhone 12 review embargo to lift later today, more pictures are circulating of the devices in real-world lighting conditions, providing a better look at the different colors available. Leaker DuanRui has shared images on Twitter of the iPhone 12 in white, black, blue, green, and (PRODUCT)RED. The black and white colors are similar to the iPhone 11 colors, but the other...