Apple's U.S. Smartphone Usage Share Continues to Climb

ComScore today released the results of its monthly rolling survey of U.S. mobile phone users for the September-November 2013 period, showing that Apple's U.S. smartphone market share has increased 0.5 percentage points for a total share of 41.2 percent. Though Apple's share continues to grow, it still lags behind Android's total share of 51.9 percent.

When measuring usage by handset manufacturer, Apple continued to come in first place by a wide margin, with Samsung coming in second at 26 percent and Motorola, LG, and HTC bringing up the rear with just over 6 percent share each.

novembercomscoreoems

152.5 million people in the U.S. owned smartphones (63.8 percent mobile market penetration) during the three months ending in November, up 3 percent since August. Apple ranked as the top OEM with 41.2 percent of U.S. smartphone subscribers (up 0.5 percentage points from August). Samsung ranked second with 26 percent market share (up 1.7 percentage points), followed by Motorola with 6.7 percent, LG with 6.5 percent and HTC with 6.4 percent.

novembercomscoreplatforms
Collectively, Apple and Google control 93.1 percent of the U.S. smartphone market, with BlackBerry, Microsoft, and Symbian losing share during the November period.

ComScore's data tracks installed user base rather than new handset sales, which means it is more reflective of real-world usage but slower to respond to shifting market trends than some other studies.

Top Rated Comments

BaldiMac Avatar
111 months ago
Because not everybody (including myself) live in the US. It would be nice to have everybody's statistics taken into account to have a clearer view on what is occurring worldwide than one country.

Again, global statistics are reported every quarter.

How would people feel if all the statistics were UK only?

They'd probably feel like they were on a UK website instead of a US one. :D
Score: 4 Votes (Like | Disagree)
roadbloc Avatar
111 months ago
Why does MacRumors never have worldwide statistics? These US only stats are pretty useless in my opinion.
Score: 4 Votes (Like | Disagree)
BaldiMac Avatar
111 months ago
I really don't understand how anyone can acclaim Apple's iOS going into 2014.

All the rest of your post definitely proves your first sentence. (Emphasis mine.)

:)
Score: 3 Votes (Like | Disagree)
BaldiMac Avatar
111 months ago
This just in: Android gains market share while iOS loses share, but apple fluffer pump-and-dump site macrumors.com manages to spin it as an apple domination story.

This just in: MacRumors forum poster does not understand news article. Posts off topic rant to prove it.

:D
Score: 2 Votes (Like | Disagree)
Dirtfarmer Avatar
111 months ago
This just in: Android gains market share while iOS loses share, but apple fluffer pump-and-dump site macrumors.com manages to spin it as an apple domination story.
Score: 2 Votes (Like | Disagree)
flottenheimer Avatar
111 months ago
Why is that interesting?
----------
Why are worldwide statistics more useful to you?
... So understanding what is going on in the US is very useful to the US. It may or may not be useful to other contries.
Why does MacRumors never have worldwide statistics? These US only stats are pretty useless in my opinion.
Apple is a global company, selling products globally, fighting for global market share. As far as I recall, more than 50% of Apple's sales comes from outside the US? And outside the US is where the real growth is happening.

I'm a huge fan of MacRumors, but I think it is too US-centric. (Especially the constant flow of US carrier news about AT&T's, Sprint's & T-mobile's latest plans in the US).

US stats and news are far from useless. But in order to really understand Apple I would love to know much more about how and what Apple is doing in the Middle East? In India? In Scandinavia? In Germany? In Russia? In Canada? In Asia? In Southern America? Globally?

@arn @MacRumors — I'd really like to know your perspective on this?
Score: 2 Votes (Like | Disagree)

Popular Stories

macbook air m2

Exclusive: Apple Plans to Launch MacBook Air With M2 Chip on July 15

Wednesday June 29, 2022 5:23 pm PDT by
The redesigned MacBook Air with the all-new M2 Apple silicon chip will be available for customers starting Friday, July 15, MacRumors has learned from a retail source. The new MacBook Air was announced and previewed during WWDC earlier this month, with Apple stating availability will begin in July. The MacBook Air features a redesigned body that is thinner and lighter than the previous...
original iphone 2007

15 Years Ago Today, the iPhone Went On Sale

Wednesday June 29, 2022 4:43 am PDT by
Fifteen years ago to this day, the iPhone, the revolutionary device presented to the world by the late Steve Jobs, officially went on sale. The first iPhone was announced by Steve Jobs on January 9, 2007, and went on sale on June 29, 2007. "An iPod, a phone, an internet mobile communicator... these are not three separate devices," Jobs famously said. "Today, Apple is going to reinvent the...
maxresdefault

Video Comparison: M2 MacBook Pro vs. M1 MacBook Pro

Tuesday June 28, 2022 2:45 pm PDT by
Apple last week launched an updated version of the 13-inch MacBook Pro, and it is the first Mac that is equipped with an updated M2 chip. As it's using a brand new chip, we thought we'd pick up the M2 MacBook Pro and compare it to the prior-generation M1 MacBook Pro to see just what's new. Subscribe to the MacRumors YouTube channel for more videos. For the video comparison, we're using the...
iPhone vs Galaxy Larger

Apple Executive Says Samsung Copied the iPhone and Simply 'Put a Bigger Screen Around It'

Tuesday June 28, 2022 8:59 am PDT by
The Wall Street Journal's Joanna Stern today shared a new documentary about the evolution of the iPhone ahead of the 15th anniversary of the device launching on June 29, 2007. The documentary includes an interview with Apple's marketing chief Greg Joswiak, iPhone co-creator Tony Fadell, and a family of iPhone users. One segment of the interview reflects on Android smartphones gaining larger...
iPhone 11 Pro vs iPhone 14 Pro

iPhone 11 Pro vs. 14 Pro: New Features to Expect if You've Waited to Upgrade

Monday June 27, 2022 11:22 am PDT by
With many customers choosing to upgrade their iPhone every two or three years nowadays, there are lots of iPhone 11 Pro users who might be interested in upgrading to the iPhone 14 Pro later this year. Those people are in for a treat, as three years of iPhone generations equals a long list of new features and changes to look forward to. Below, we've put together a list of new features and...
Mac Studio IO

Apple Begins Selling Refurbished Mac Studio Models

Thursday June 30, 2022 7:42 pm PDT by
Apple today began selling refurbished Mac Studio models for the first time in the United States, Canada, and select European countries, such as Belgium, Germany, Ireland, Spain, Switzerland, the Netherlands, and the United Kingdom. In the United States, two refurbished Mac Studio configurations are currently available, including one with the M1 Max chip (10-core CPU and 24-core GPU) for...
rootbug

Major macOS High Sierra Bug Allows Full Admin Access Without Password - How to Fix [Updated]

Tuesday November 28, 2017 12:33 pm PST by
There appears to be a serious bug in macOS High Sierra that enables the root superuser on a Mac with a blank password and no security check. The bug, discovered by developer Lemi Ergin, lets anyone log into an admin account using the username "root" with no password. This works when attempting to access an administrator's account on an unlocked Mac, and it also provides access at the login...