Apple's U.S. Smartphone Usage Share Remains Above 40%

comScore today released the results of its monthly rolling survey of U.S. mobile phone users for the August-September 2013 period, showing that Apple's smartphone market share rose to 40.6 percent, compared to Android's 51.8 percent over the same period.

For handset manufacturers, Apple was in first place by a wide margin, with second place Samsung holding 25.4 percent of the market.

ComScore October 2013

149.2 million people in the U.S. owned smartphones (62.5 percent mobile market penetration) during the three months ending in October, up 4.1 percent since July. Apple ranked as the top OEM with 40.6 percent of U.S. smartphone subscribers (up 0.2 percentage points from July). Samsung ranked second with 25.4 percent market share (up 1.3 percentage points), while Motorola made the leap to third with 7 percent (up 0.1 percentage points). HTC and LG followed with 6.7 percent and 6.6 percent, respectively.

ComScore October 2013 2
Collectively, Apple and Google control 92.2 percent of the market, with BlackBerry and Symbian losing share, while Microsoft's Windows Phone platform gained slightly.

comScore's data tracks installed user base rather than new handset sales, which means it is more reflective of real-world usage but slower to respond to shifting market trends than some other studies.

Top Rated Comments

fr33 loader Avatar
136 months ago
And your on a Apple enthusiast site why?

This site would suck if there are 18 pages of "I love you Apple and can do no wrong" posts drooling and offering their first born sons to Tim. Not everybody is a cultist you know?
Score: 6 Votes (Like | Disagree)
Seiga Avatar
136 months ago
Apple proves to surpass the competition once again!:apple:

Where...... In the U.S. only? Set the comscore to World instead of U.S. and see what you get. Apple rules the U.S., not the world for handset sales. Samsung takes over that hands down.
Score: 6 Votes (Like | Disagree)
jayducharme Avatar
136 months ago
the 5S reminded me of why i have stuck with apple since the original iPhone
iOS 7 has for the first time made me consider a different smartphone OS. I'm really frustrated with uncharacteristically unintuitive things like the new Calendar. And I figure if I'm going to get that frustrated, I might as well dive into a different technology. I'm hoping that iOS7 is simply exhibiting growing pains and that it'll all eventually get straightened out. But if it doesn't, there are more and more compelling alternatives out there for me to explore.
Score: 6 Votes (Like | Disagree)
troop231 Avatar
136 months ago
Windows Phone has potential.

Potential to go the way of the Dodo bird. :D
Score: 6 Votes (Like | Disagree)
Technarchy Avatar
136 months ago
Windows Phone has potential.
Score: 5 Votes (Like | Disagree)
cdmoore74 Avatar
136 months ago
iOS 7 has for the first time made me consider a different smartphone OS. I'm really frustrated with uncharacteristically unintuitive things like the new Calendar. And I figure if I'm going to get that frustrated, I might as well dive into a different technology. I'm hoping that iOS7 is simply exhibiting growing pains and that it'll all eventually get straightened out. But if it doesn't, there are more and more compelling alternatives out there for me to explore.

I think it's a lot different going from Android to iOS. I gave it a shot for 2 months with a iPhone 5s but came running back to Android because I felt chained down by the OS and it felt like a downgrade. I haven't touched my wife's iPhone 5 and I don't want to. iOS 7 left such a bad impression on me I returned a retina iPad mini (unopened) because I got sick of seeing "low memory" errors on the 5s.
I think if you never used Android then you really don't know what your missing especially since Android was crappy for the first couple of revisions; I agree with many on that. But today it beats iOS hands down. For my wife I will always pick Apple because it just works (if you ignore the things that do not work).
Score: 4 Votes (Like | Disagree)

Popular Stories

iPhone 15 Pro FineWoven

Apple Reportedly Stops Production of FineWoven Accessories

Sunday April 21, 2024 6:03 am PDT by
Apple has stopped production of FineWoven accessories, according to the Apple leaker and prototype collector known as "Kosutami." In a post on X (formerly Twitter), Kosutami explained that Apple has stopped production of FineWoven accessories due to its poor durability. The company may move to another non-leather material for its premium accessories in the future. Kosutami has revealed...
Provenance Emulator

PlayStation and SEGA Emulator for iPhone and Apple TV Coming to App Store [Updated]

Friday April 19, 2024 8:29 am PDT by
The lead developer of the multi-emulator app Provenance has told iMore that his team is working towards releasing the app on the App Store, but he did not provide a timeframe. Provenance is a frontend for many existing emulators, and it would allow iPhone and Apple TV users to emulate games released for a wide variety of classic game consoles, including the original PlayStation, GameCube, Wii,...
iOS 17 All New Features Thumb

iOS 17.5 Will Add These New Features to Your iPhone

Sunday April 21, 2024 3:00 am PDT by
The upcoming iOS 17.5 update for the iPhone includes only a few new user-facing features, but hidden code changes reveal some additional possibilities. Below, we have recapped everything new in the iOS 17.5 and iPadOS 17.5 beta so far. Web Distribution Starting with the second beta of iOS 17.5, eligible developers are able to distribute their iOS apps to iPhone users located in the EU...
apple vision pro orange

Apple Vision Pro Customer Interest Dying Down at Some Retail Stores

Monday April 22, 2024 2:12 am PDT by
Apple Vision Pro, Apple's $3,500 spatial computing device, appears to be following a pattern familiar to the AR/VR headset industry – initial enthusiasm giving way to a significant dip in sustained interest and usage. Since its debut in the U.S. in February 2024, excitement for the Apple Vision Pro has noticeably cooled, according to Bloomberg's Mark Gurman. Writing in his latest Power On...
top stories 20apr2024

Top Stories: Nintendo Emulators on App Store, Two New iOS 17 Features, and More

Saturday April 20, 2024 6:00 am PDT by
It was a big week for retro gaming fans, as iPhone users are starting to reap the rewards of Apple's recent change to allow retro game emulators on the App Store. This week also saw a new iOS 17.5 beta that will support web-based app distribution in the EU, the debut of the first hotels to allow for direct AirPlay streaming to room TVs, a fresh rumor about the impending iPad Air update, and...