Japanese website EMSOne [Google translation] (via Mac Otakara) summarizes a report from Taiwan's Want Daily claiming that Apple will launch the next-generation MacBook Pro with Intel’s latest Haswell processors in September of this year. The original report, which cites Taiwanese-based supply chain sources, does not appear to be available online, but the brief summary from EMSOne indicates that shipments from suppliers are planned to begin later this month.

macbook_pro_and_retina
It is unclear whether both Retina and non-Retina MacBook Pro models will be updated in this round, as Apple has been rumored to be phasing out the non-Retina models.

Prior to this news, additional recent reports have suggested that the Haswell MacBook Pro would arrive in the fall after they did not make an appearance at Apple’s annual Worldwide Developers Conference (WWDC) back in June. KGI Securities analyst Ming-Chi Kuo originally predicted new MacBook Pros with Haswell processors at WWDC back in June, but later updated his prediction to suggest a mid-September release for the refreshed MacBook Pros.

Apple could presumably launch updated MacBook Pro models at any time, as Intel's power-efficient Haswell chips have been available for several months now, and low-power versions of the chips were included in Apple's June refresh of its MacBook Air lineup. Many have assumed, however, that a launch would not come until October in order to allow Apple, its customers, and the media to focus on the iPhone in September.

There is also evidence that suggests Apple vendors may be trying to run down existing MacBook Pro stock, with Best Buy and Amazon currently offering significant-back-to-school discounts on the MacBook Pro. Data from U.S. research firm NPD released last month also indicated that U.S. Mac sales were down in June compared to the previous June, despite the introduction of the new MacBook Airs, with the lack of a refreshed MacBook Pro lineup cited as a primary contributing cause.

Related Roundup: MacBook Pro
Related Forum: MacBook Pro

Top Rated Comments

Krazy Bill Avatar
158 months ago
And why is this on the Blog page and not front and center? I know Macs are the bastard products of Apple but they are getting more iOS-ified and should therefore rate a front page rumor every now and then. :(
Score: 26 Votes (Like | Disagree)
gatearray Avatar
158 months ago
If the update is as weak as the Macbook Air one, I'm switching to PC

I'm sure you'll find lots of "strong" updates there, seeing how PCs are dependent on Intel chips, as well. :)
Score: 22 Votes (Like | Disagree)
Ryth Avatar
158 months ago
About time. Take my money!



Lets hope it has a discrete GPU.

=0
Score: 16 Votes (Like | Disagree)
The Mercurian Avatar
158 months ago
And why is this on the Blog page and not front and center? I know Macs are the bastard products of Apple but they are getting more iOS-ified and should therefore rate a front page rumor every now and then. :(

+1.

I don't see why this is relugated to second rate news when we got almost hourly updates on bloody gold/champagne/tacky yellow iphones :mad:
Score: 11 Votes (Like | Disagree)
Krazy Bill Avatar
158 months ago
Yes but September of what year? :eek:
Score: 10 Votes (Like | Disagree)
casik Avatar
158 months ago
As much as I would have loved a rMBP, I wanted something I could open up and upgrade as time goes on. Upon arrival of my non-rMBP I swapped in a larger HD and am looking forward to maxing out the ram, and installing a SSD boot drive in the future. I have a hard time buying something that I cannot upgrade.
Score: 9 Votes (Like | Disagree)

Popular Stories

iOS 26 Battery Glass Feature

iPhone 16 Pro Max 80% Charge Limit: One Year Later, Was It Worth It?

Wednesday September 24, 2025 3:58 pm PDT by
With the iPhone 15 series, I did an experiment and kept my iPhone's Charge Limit set at 80 percent for an entire year. It provided an interesting look at the impact of charge limits on battery longevity, so I decided to repeat it for the iPhone 16 line. Since September 2024, my iPhone 16 Pro Max has been limited to an 80 percent charge, with no cheating. As of today, my battery's maximum...
Home Hub Command Center with Dome Base Feature

Apple Working on All-New Operating System

Thursday September 25, 2025 1:11 pm PDT by
Apple is developing an all-new operating system codenamed "Charismatic," according to Bloomberg's Mark Gurman. Apple smart home hub concept based on rumors This is likely Apple's long-rumored "homeOS" operating system. In a report last month, Gurman said both Apple's rumored smart home hub in 2026 and tabletop robot in 2027 will run the new operating system. He said the software platform ...
AirPods Pro 3 Newsroom

Apple's 'Back to School' Offer Ends Soon, Now Applies to AirPods Pro 3

Wednesday September 24, 2025 7:20 am PDT by
Apple's annual "Back to School" promotion for students ends soon, so act fast if you want to score free AirPods with the purchase of an eligible new Mac or iPad. Until Tuesday, September 30, college students and qualifying educational staff in the U.S. can receive free AirPods 4 with Active Noise Cancellation when they purchase an eligible new Mac or iPad from Apple. This is a $179 value. ...
iPhone 17 Pro Colors

Skipped the iPhone 17 Pro? Here's What is Rumored for iPhone 18 Pro

Tuesday September 23, 2025 8:55 am PDT by
While the iPhone 18 Pro and iPhone 18 Pro Max are still a year away, there are already a few rumors about the devices that offer an early look ahead. Below, we have recapped some of the early iPhone 18 Pro rumors so far. This story was published previously, and it has been updated to reflect the latest rumors. Many early rumors prove to be true, but nothing is confirmed yet, and Apple's...
iOS 26

iOS 26.0.1 Update for iPhones Coming Soon — Here's What to Expect

Thursday September 25, 2025 12:40 pm PDT by
Apple is preparing to release iOS 26.0.1, according to a private account on X with a proven track record of sharing information about future iOS versions. MacRumors has also seen evidence of iOS 26.0.1 in its visitor logs in recent days. It is likely that iOS 26.0.1 will fix a camera-related bug on the new iPhone Air and iPhone 17 Pro models. In his iPhone Air review, CNN Underscored's...
iOS 26

Everything New in iOS 26.1 Beta 1

Monday September 22, 2025 12:44 pm PDT by
Apple released the first beta of iOS 26.1 today, just a week after launching iOS 26. iOS 26.1 mainly adds new languages to Apple Intelligence, but there are a few other features that are worth knowing about. New Apple Intelligence Languages Apple Intelligence is now available in Danish, Dutch, Norwegian, Portuguese (Portugal), Swedish, Turkish, Chinese (Traditional), and Vietnamese. AirPo...
apple tv 4k new orange

Next Apple TV Expected to Launch This Year With These New Features

Monday September 22, 2025 10:00 am PDT by
The next Apple TV is expected to be released later this year, and a handful of new features and changes have been rumored for the device. Below, we recap what to expect from the next Apple TV, according to rumors. Likely Features N1 Chip With Wi-Fi 7 Last year, Bloomberg's Mark Gurman said the next Apple TV would be equipped with Apple's own combined Wi-Fi and Bluetooth chip, which is...
Apple More Personal Siri Ad

Apple Responds to U.S. Class Action Lawsuit Over Delayed Siri Features

Friday September 26, 2025 6:57 am PDT by
In March, Apple delayed the launch of its personalized Siri features, and soon after the company was hit with multiple class action lawsuits over the situation. The plaintiffs said they never would have purchased an iPhone 16, or would have paid less, had they known Apple's marketing about the Siri features was false. In the U.S., all of the complaints were consolidated into one class...