U.S. Mac Sales Down in June Despite Introduction of New MacBook Airs

Piper Jaffray analyst Gene Munster has released a new report covering the full June quarter Mac and iPod sales data from market research firm NPD.

According to the data, Apple's Mac sales came in down 5% year over year, despite the introduction of the newest Haswell-based MacBook Airs at this year's WWDC. During the same time period last year, Apple unveiled both upgraded MacBook Airs and the new Retina MacBook Pro, so it seems the lack of a refreshed MacBook Pro lineup may have impacted sales for the quarter.

mac_lineup_early2013
As with his previous reports, Munster notes that it remains difficult to extrapolate NPD data to Apple's global sales performance, but he views the June data as "neutral to slightly negative," down from slightly positive in a May report.

We note that we had expected an uptick in Mac sales in the month of June given updated Macbook Airs at WWDC; however, Mac units were [down] 12% y/y for the month of June according to NPD. Based on the differences between NPD data and Apple reported Mac sales over the past few quarters, we note it is becoming more difficult to draw conclusions from NPD data.

Munster stands by his belief that iPads will continue to cannibalize Mac sales and sticks with his prediction of 5% year over year decline in Mac sales for the June quarter. Macs are currently responsible for less than 15% of Apple's total revenue.

As for iPods, Munster's analysis of NPD data suggests that units are down 32% year over year, while the Piper Jaffray estimate suggests that sales are down 23% year over year on a global basis. However, as iPods only represent 2% of Apple's revenue, the overall impact of the sales decline is minor.

Top Rated Comments

(View all)
Avatar
94 months ago
A lot of people, including myself, are waiting for update rMBPs.

Add to that the entire desktop line is outdated, and that doesn't help the Mac at all.

Plus most of the Mac software has been neglected for years.

Thankfully updates are coming and they started with Logic X which was great.

Cannot wait for a new iWork, however I have fears it'll be a crippled iOS version ported to the desktop.
Score: 16 Votes (Like | Disagree)
Avatar
94 months ago
I think its because people are waiting for the Macbook Pro refreshes.
Score: 15 Votes (Like | Disagree)
Avatar
94 months ago
There's simply no reason to upgrade for 2011-2012 owners.
Score: 14 Votes (Like | Disagree)
Avatar
94 months ago

I would call that overpriced, not "out of date".

What you can get in a PC does mean anyone buys it. I personally am in trenched in the technology business and I know precisely 1 person with a graphics card in their PC that has more than 2 GB of VRAM. Don't overvalue things that are virtually unnecessary.

I agree that the Fusion Drive should absolutely be standard, and I won't buy and iMac as long as they're not.[COLOR="#808080"]

To be honest, when my new iMac comes in (fusion drive, 16GB RAM, 650M), I may return it. I really don't think I should have spent $1800 after tax on a computer with 5200RPM drive, fusion or not. I think I need to wait and see if the 2013's on the SSD standard or at least come with a 7200RPM drive.

In fact, what I was so irritated about was that the 21.5 DOES come with an SSD only option, but they want $300 on top of the $1499. So let me get this straight: I build a computer with a HARD DRIVE and it costs $1500. Ok cool. But then I opt for an SSD, it costs another $300? What about the discount for the HARD DRIVE that got replaced? Did Apple forget I'm basically "returning" the hard drive? They basically are saying we are still charging you for the HARD DRIVE even though you are not getting one.

Apple is being to sneaky/greedy with their pricing and it's turning people off.
Score: 8 Votes (Like | Disagree)
Avatar
94 months ago

What exactly is outdated about the current iMac?

Besides the 5200 RPM drives?

SSD should be standard, but I understand Apple fears people may want to have more storage on a desktop, so therfore we have fusion drives. Fine, but fusion drives should have been standard WITH 7200 RPM drives. In the year 2013, 5200RPM drives should not even be considered.

Besides 512MB of VRAM?

PC cards are starting to come in 4GB allocations! iMacs, for the price they are charging, should have 1GB standard. Instead, Apple uses binned parts that doesn't pass Nvidia inspections and therefore we have only 512MB of VRAM on our cards.

Besides the GPU itself?

Isn't the baseline 640M SLOWER than last years (2011 models) baseline? Of the two baseline 21.5 models, the 650M and the 660M should have been used as standard, both with 1GB of VRAM. On the 27's, the 675MX with 1GB of VRAM and the 680 with 2GB of VRAM should have been standard in their base.
Score: 8 Votes (Like | Disagree)
Avatar
94 months ago

I think its because everyone is holding out for the Haswell versions of the pros


Most of the public has no idea what haswell will even do for them. Imo price is the big factor
Score: 8 Votes (Like | Disagree)

Top Stories

iOS 14 Widgets Offer iPhone Users Creative Home Screen Ideas

Sunday September 20, 2020 8:43 pm PDT by
Updated on September 22nd with hands on video. In iOS 14, Apple introduced ‌the concept of Home Screen‌ widgets, which provide information from apps at a glance. Widgets can be pinned to the Home Screen in various spots and sizes, allowing for many different layouts. Despite the relative lack of...

iPhone 12 Lineup Rumored to Be Named 'iPhone 12 mini,' 'iPhone 12,' 'iPhone 12 Pro,' and 'iPhone 12 Pro Max'

Monday September 21, 2020 5:24 am PDT by
Leaker known as "L0vetodream" has today shared the alleged naming for the upcoming iPhone 12 lineup on Twitter. The tweet proposes that the upcoming iPhone 12 models will be titled "iPhone 12 mini," "iPhone 12," "iPhone 12 Pro," and "iPhone 12 Pro Max." The names likely correspond to the three expected sizes of iPhone 12, with the 5.4-inch model being the iPhone 12 mini, the 6.7-inch model ...

PSA: New Apple Watch Owners Have to Return Entire Device for Ill-Fitting Solo Loop or Braided Solo Loop

Monday September 21, 2020 3:26 pm PDT by
With the Apple Watch Series 6, Apple introduced two new band options, the Solo Loop and the Braided Solo Loop. These new bands are unique because they have no clasps, buckles, or other fasteners, and instead use a stretch design to allow them to pull onto the wrist over the hand. Because these bands are not adjustable, Apple sells each one in nine different sizes to make sure each person...

Hands-On With iOS 14 Widgets, Custom Icons, and Home Screen Setup

Tuesday September 22, 2020 3:25 pm PDT by
Apple with iOS 14 introduced widgets on the Home Screen, leading to unprecedented levels of customization for the iPhone. Combined with Shortcuts that let you change an app's icon, iOS 14 lets you create a whole new look for your Home Screen. Subscribe to the MacRumors YouTube channel for more videos. We've been following along with some of the creative alternative Home Screen designs that M...

Apple Releases First Public Betas of iOS 14.2 and iPadOS 14.2 With New Shazam Control Center Options

Monday September 21, 2020 10:34 am PDT by
Apple today seeded the first public betas of upcoming iOS 14.2 and iPadOS 14.2 updates to its public beta testing group, a few days after seeding the first betas to developers and a little less than a week after releasing the iOS 14 and iPadOS 14 updates. Public beta testers who have signed up for Apple's beta testing program can download the iOS and iPadOS‌ 14.2 updates over the air after ...

Microsoft Announces Outlook for Mac Redesign, Improvements to iOS and watchOS Apps

Tuesday September 22, 2020 8:56 am PDT by
Microsoft has today announced plans to bring a new design to its Outlook for Mac app along with several other improvements and features for Outlook on iOS and watchOS. In preparation for the public release of macOS Big Sur, Microsoft has been testing a new design for Outlook on Mac. The design includes Microsoft's Fluent icons and several design cues from Big Sur such as rounded corners....

Kuo: Apple to Accelerate Adoption of Mini-LED Displays in iPad and Mac Notebook Lineups

Sunday September 20, 2020 10:00 pm PDT by
Increased competition among Apple's suppliers for mini-LED display chips will accelerate the company's adoption of the advanced technology in its iPad and MacBook lineups, according to a new research note from analyst Ming-Chi Kuo seen by MacRumors. Kuo says that while Epistar had been predicted to be the exclusive supplier of mini-LED chips for Apple products in 2021, Sanan Optoelectronics...

Interest in iOS 14 Home Screen Ideas Helps Pinterest Break Daily Download Record

Wednesday September 23, 2020 4:37 am PDT by
Apple's introduction of widgets on the Home Screen in iOS 14 has driven a surge in interest among users looking to customize their iPhone, and that has reportedly had a knock-on effect for Pinterest, whose iOS app has seen record downloads as users flock to its content seeking design inspiration. As reported by TechCrunch, App Store intelligence firm Apptopia was first to note the impact of ...

Apple Releases Eighth Beta of macOS Big Sur to Developers [Update: Public Beta Now Available]

Tuesday September 22, 2020 10:08 am PDT by
Apple today seeded the eighth beta of an upcoming macOS Big Sur update to developers for testing purposes, close to a week after releasing the sixth beta and more than two months after the new update was unveiled at the Worldwide Developers Conference. The macOS Big Sur beta can be downloaded through the Apple Developer Center and once the appropriate profile is installed, subsequent betas...

AT&T Already Working on 6G, Says 5G iPhones Might Not Be 'Massive Event' Due to Economic Uncertainty

Monday September 21, 2020 10:05 am PDT by
Apple's upcoming launch of 5G iPhones might not be a "massive event" due to economic uncertainty amid the global health crisis, AT&T Communications CEO Jeff McElfresh said in a paywalled interview published by CNBC. "I do believe that you will see many of the iPhone subscribers move to upgrade to the device," said McElfresh. "But I wouldn't forecast that it's going to be a massive event. I...