Survey Shows Older and Cheaper iPhones and iPads Remain Popular, MacBook Pro is Best-Selling Mac

In its latest report on Apple, Consumer Intelligence Research Partners (CIRP) surveyed a number of recent purchasers of Apple products to determine U.S. buyer's purchasing habits regarding preferred capacity and model of a variety of Apple products.

Among other things, the survey found that the iPhone 5 accounted for just 52% of iPhones purchased in June 2013 -- back in October, just after the iPhone 5 had launched, the new device commanded some 68% of iPhone purchases. In June, 30% of iPhone sales were from the 4S, while 18% were from the 4.

iPhone Purchase by Model
The iPhone 4 and 4S aren't the only older iOS devices to be seeing significant sales success. The iPad 2, which is particularly popular in educational and enterprise environments, accounted for 34% of total iPad sales in June. The Retina iPad and iPad mini each counted for a third of total sales.

iPhone Purchase by Model
The 16GB capacity iPad is by far the most popular model, with the 32GB, 64GB and 128GB models accounting for 28%, 11% and 2% of total sales respectively.

iPad Model by Storage Capacity
Finally, though the Mac Pro has not been significantly updated in several years, it still accounts for 5% of total Mac sales, according to the survey -- and is more popular than the Mac mini. The MacBook Pro makes up 70% of Apple's notebook sales, with more than half of those sales going to the Retina display-equipped models.

Mac Purchase by Model
Apple does not break down sales by model, and though this data is from a survey and not company-provided, it gives some insight into the sales preferences of Apple's customers.

Top Rated Comments

Xiroteus Avatar
103 months ago
I don't understand.

The air is faster, more reliable and lighter. It has a better battery life and a higher resolution display. External storage is cheap, and external cd drives do the job just fine. There are very few valid reasons to buy a 13" MBP

Many people prefer having half their computer in their computer.
Score: 13 Votes (Like | Disagree)
Yvan256 Avatar
103 months ago

the Mac Pro […] still accounts for 5% of total Mac sales[…] and is more popular than the Mac mini.

Wow, really? :confused:
Score: 11 Votes (Like | Disagree)
buckers Avatar
103 months ago
I'm surprised the Mac Pro has been out-selling the Mac Mini
Score: 9 Votes (Like | Disagree)
mslide Avatar
103 months ago
There are very few valid reasons to buy a 13" MBP
16GB RAM and having to always carry around adapters and external drive(s) is very annoying and makes the Air less portable than the MBP. IMO, there are very few valid reasons to buy a 13" MBA over the MBP :)
Score: 8 Votes (Like | Disagree)
Giuly Avatar
103 months ago
I don't understand.

The air is faster, more reliable and lighter. It has a better battery life and a higher resolution display. External storage is cheap, and external cd drives do the job just fine. There are very few valid reasons to buy a 13" MBP
A 15" screen. 16GB of RAM. Quad-Core CPUs. Dual-Core CPUs > 1.7GHz. A Retina display. You know, Pro stuff.
Score: 8 Votes (Like | Disagree)
daneoni Avatar
103 months ago
I don't understand.

The air is faster, more reliable and lighter. It has a better battery life and a higher resolution display. External storage is cheap, and external cd drives do the job just fine. There are very few valid reasons to buy a 13" MBP
CDs/DVDs and Ethernet ports are still a thing and it has the lowest entry price point to the Pro line. All in, the 13" MBP still provides good value for budget buyers. Even more so if you're a student. Especially since the White MacBook disappeared.

Not everyone wants to spend more to find external solutions for stuff that should arguably be built in already.
Score: 7 Votes (Like | Disagree)

Top Stories


Apple's Orders for Key iPhone 13 Camera Component Expected to Outstrip Entire Android Market

Wednesday June 9, 2021 12:47 am PDT by
Major camera upgrades coming to the iPhone 13 series are putting increased pressure on suppliers to meet Apple's demand for key lens components, according to a new DigiTimes report. Apple has reportedly put Taiwan-based makers of voice coil motor (VCM) components on notice to increase their capacity by 30-40% in order to meet the company's demand, which is expected to outstrip the entire...
macos monterey setup assistant

macOS Monterey Allows You to Erase a Mac Without Needing to Reinstall the Operating System

Wednesday June 9, 2021 4:41 pm PDT by
It's been a few days since Apple announced macOS Monterey, and we continue to dig through new features that weren't mentioned during the WWDC keynote, including a much more convenient way of erasing a Mac. Following in the footsteps of the iPhone and iPad, the Mac has gained an "Erase All Content and Settings" option on macOS Monterey. The option allows you to erase all user data and...
EEC Apple iphone 13

Apple Registers iPhone 13 Models in Eurasia Ahead of September Launch

Friday June 11, 2021 2:16 am PDT by
Nashville Chatter Class has discovered a new Russian-language regulatory filing in the Eurasian Economic Commission (EEC) database pointing towards several unreleased iPhone 13 models that Apple will be launching in the fall. Versions of iPhone running iOS 14 are listed with the model numbers A2628, A2630, A2634, A2635, A2640, A2643, and A2645. None of the numbers correspond to Apple's...
Dark Sky App Featured

Dark Sky iOS App, Website, and API Now Scheduled to Remain Available Until End of 2022

Thursday June 10, 2021 7:34 am PDT by
Last year, Apple acquired the weather app Dark Sky, and shortly after its purchase, Apple shut down the app for Android. Despite the revamped iOS 15 Weather app taking heavy inspiration from Dark Sky, the weather's app standalone iOS app, web app, and API will remain available until the end of next year, compared to the end of this year, as previously planned. Dark Sky announced in an update ...
mr white ipod touch 5 protoype3

Unreleased iPod Touch 5 With Chamfered Edges and 30-Pin Dock Connector Shared Online

Thursday June 10, 2021 2:05 am PDT by
Occasional leaker Mr White has today shared interesting images on Twitter of what appears to be an old-school fifth-generation iPod touch prototype with chamfered edges and a brushed aluminum finish. The original iPod touch 5 that Apple released in October 2012 had a unibody anodized aluminum chassis with rounded edges, and was available in several colors, including slate. Another...
live text macos monterey

Several macOS Monterey Features Unavailable on Intel-Based Macs

Wednesday June 9, 2021 8:23 am PDT by
While there are many great new features in macOS Monterey, several of them are not available on Intel-based Macs, according to Apple. On the macOS Monterey features page, fine print indicates that the following features require a Mac with the M1 chip, including any MacBook Air, 13-inch MacBook Pro, Mac mini, and iMac model released since November 2020:Portrait Mode blurred backgrounds in...
ipad mini 6

Next iPad Mini Will Allegedly Feature Thinner Bezels, USB-C Port, and Touch ID Power Button

Friday June 11, 2021 1:13 pm PDT by
On his newly launched Front Page Tech website, leaker Jon Prosser has shared renders showing off the alleged design of the next-generation iPad mini, which he says are based on schematics, CAD files, and real images of the device. In line with details shared earlier this month by Bloomberg's Mark Gurman and Debby Wu, Prosser claims that the new iPad mini will feature slimmer bezels around...
apple logo plain

Trump Administration Subpoenaed Apple for Data on Two House Intelligence Committee Democrats

Thursday June 10, 2021 6:21 pm PDT by
When investigating leaks of classified information during the early days of the Trump Administration, the United States Justice Department subpoenaed Apple for metadata from the accounts of at least two Democrats on the House Intelligence Committee, reports The New York Times. Apple was also required to provide data from their aides and family members, with the DoJ requesting the records of...
macos monterey tidbits feature copy

macOS Monterey Tidbits: Animated Memoji on Login Screen, Change the Color of the Mouse Pointer, and More

Friday June 11, 2021 10:27 am PDT by
We've highlighted several new features coming in macOS Monterey, such as Low Power Mode and the option to erase a Mac without reinstalling the operating system, but there are some smaller tidbits that we wanted to share. Animated Memoji on Login Screen One small but fun new feature in macOS Monterey is the addition of a personalized Memoji on the login screen, complete with animated facial...
ios15 mail privacy feature

Apple Putting a Stop to Email Tracking Pixels With Mail Privacy Protection in iOS 15 and macOS Monterey

Thursday June 10, 2021 11:03 am PDT by
Tracking when you've opened up an email and what you've read is something that many companies and advertisers rely on for their marketing efforts, plus there are email clients out there designed to let users know when the emails they've sent have been opened up. Much of this tracking is facilitated by remote images that load when viewing an email, and some of it is even sneakier, with...