Apple 'Aggressively' Hiring for Smart Watch Project, Looking Toward Late 2014 Launch
Financial Times reports that Apple is "aggressively" hiring new employees to help with its smart watch effort, suggesting that the company needs additional expertise to tackle the project's challenges. Sources also indicate that the "iWatch" may not appear until late next year, as has been previously rumored.
The company has begun hiring “aggressively” for the project in recent weeks, say people familiar with Apple’s plans for the wearable device, a move that shows it has stepped up development but which raises questions over the ability of its own engineers to develop wearable technology.
As Apple moves from iPods, iPhones and iPads into an entirely new category of product, it is looking beyond its existing staff in Cupertino for the talent required to build it – an indication that the endeavour involves “hard engineering problems that they’ve not been able to solve”, according to one source.
The report indicates that Apple has been looking at acquiring smaller firms with expertise that would be valuable to its smart watch effort, and has also been working hard to retain key employees related to the project.
Rumors of an Apple smart watch have been circulating for some time now, with the company reportedly putting over 100 designers to work on the project. Earlier this month, it was revealed that Apple has hired Paul Deneve, formerly the CEO of fashion house Yves Saint Laurent, to work on "special projects", with speculation suggesting he may involved with the iWatch and other wearable computing projects at Apple.
Apple has been filing trademark applications on the iWatch name in a number of countries, something the company typically does relatively close to its product launches, but it appears in this case that Apple may still have significant work left to do before it can bring its smart watch to market.
(Photo: HEX Vision Metal Watchband for 6th-generation iPod nano)
Popular Stories
Unidentified governments are surveilling smartphone users by tracking push notifications that move through Google's and Apple's servers, a US senator warned on Wednesday (via Reuters). In a letter to the Department of Justice, Senator Ron Wyden said foreign officials were demanding the data from the tech giants to track smartphones. The traffic flowing from apps that send push notifications...
Best Buy's month-long holiday sale continues this weekend with multiple all-time low prices on Apple's line of MacBook Pro and MacBook Air computers. In addition to Apple notebooks, Best Buy's event has discounts sitewide on home appliances, TVs, video games, and more. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive...
iOS 17.2 has been in beta testing for over a month, and it should be released to all users in a few more weeks. The software update includes many new features and changes for iPhones, including the dozen that we have highlighted below. iOS 17.2 is expected to be released to the public in mid-December. To learn about even more features coming in the update, check out our full list. Journal ...
Apple appears to have closed the loophole that Beeper Mini used to bring iMessage to Android, putting a stop to blue bubbles from Android devices. Beeper Mini quit working earlier today, with users receiving "failed to lookup on server: lookup request timed out" error messages. Beeper said on Twitter that it is investigating the issue, but Beeper CEO Eric Migicovsky told TechCrunch that "all ...
Apple's iPhone 15 lineup came out in September, and while most reviews are done shortly after a new device launches, we like to follow up with a longer term review that gives us an opportunity to provide a deeper dive into what it's like using these phones on a day to day basis for months. Subscribe to the MacRumors YouTube channel for more videos. MacRumors videographer Dan Barbera has been...
Amazon has a few big discounts on Apple Watch today, headlined by a new all-time low price on the Apple Watch Ultra 2. Many of these watches can be delivered by Christmas, with delivery dates around the middle of next week for most models. Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site ...
Recently, MacRumors has received details on the battery currently being tested on the upcoming fourth-generation iPhone SE, and the information corroborates previous findings in relation to the device. The iPhone SE 4, known by its device identifier D59, is expected to use the exact same battery found in the base model iPhone 14. Partially assembled prototypes of the next iPhone SE have been ...
Apple made the first beta of iOS 17.2 available to developers in October. Since then we've seen three more betas, and with each iteration Apple continues to add more new features and changes, many of which users have been anticipating for quite a while. Below, we've listed 35 new things that are coming to your iPhone when the finalized version is publicly released in mid-December. 1....
Top Rated Comments
Just like we didn't care about the iPad? Or the introduction of personal computing?
We shall wait and see if it will take off. Nobody knows yet.
----------
You mean not care enough to not post a comment on this article or just not care at all?
It's a mock up...... Just a concept macrumors posted it's not the actual product. Calm down don't go off on a rant. Then again u prob already know that and just trolling.