Apple Launches 2013 'Back to School' Promotion with Gift Cards Up to $100

In line with a rumor from yesterday, Apple today launched its annual Back to School promotion offering qualified educational purchasers iTunes Store/App Store/iBookstore gift cards of up to $100 with the purchase of a new Mac, iPad, or iPhone. The program begins today and runs through September 6.

Buy a Mac for college, get a $100 App Store Gift Card - and also save with education pricing. Or buy an iPad or iPhone and get a $50 card.

As in past years, the Mac mini is excluded from the promotion, while all iPad (fourth-generation, iPad 2, and iPad mini) and iPhone (5, 4S, and 4) are eligible. Full requirements for eligibility are outlined in the terms and conditions (PDF).

back_to_school_2013
The offer is available in the following countries, with gift card amounts varying based on local currency: Austria, Belgium, Canada, Denmark, Finland, France, Germany, Ireland, Italy, Netherlands, Norway, Spain, Sweden, Switzerland, United Kingdom, and United States.

Update: Photos of new window displays for Apple's retail stores:

back_to_school_2013_window

Photos from @applecultist

Update 2: Photo of Back to School brochure:

back_to_school_2013_brochure

Photo from @applecultist

Top Rated Comments

komodrone Avatar
116 months ago
BUT I JUST GOT OUT OF SCHOOL. Back to school already?!
Score: 15 Votes (Like | Disagree)
dpcontardi Avatar
116 months ago
Cue whiny commentards complaining about not getting a free iPod again this year...
Score: 11 Votes (Like | Disagree)
Aluminum213 Avatar
116 months ago
Would have been nice if the new rMBPs were available
Score: 11 Votes (Like | Disagree)
mmberry1 Avatar
116 months ago
This deal expires September 6th so you know the iPhone 5s launch is a week later.:cool:
Score: 10 Votes (Like | Disagree)
codyc815 Avatar
116 months ago
Anyone else notice that the student in the ad is wearing a watch? This *had* to be intentional. Seriously - when's the last time you saw a college student wearing a watch?

I'm a 22-yo college student and I wear a watch every day.
Score: 6 Votes (Like | Disagree)
RedRaven571 Avatar
116 months ago
I know Apple used to give discount, but could Apple become so shady that they give 100 dollar app store card for students? Since they are wealthy...maybe they could of given more discounts and offer more stuff.

How is this shady? First, they give a student discount; second, they are giving $100 in free goods from iTunes/App store.

They don't have to give you anything.

Oprah and the Queen are also very wealthy, perhaps they can each give you $100 towards your new computer..... :rolleyes:
Score: 3 Votes (Like | Disagree)

Popular Stories

iPhone 14 Pro Purple Front and Back MacRumors Exclusive

iPhone 14 Pro Renders Highlight Multiple Design Changes

Wednesday May 25, 2022 8:56 am PDT by
Leaker Jon Prosser today shared ostensibly accurate renders of the iPhone 14 Pro, providing the most accurate look yet at what the device could look like when it launches later this year. In the latest video on YouTube channel Front Page Tech, Prosser revealed renders of the iPhone 14 Pro made by Apple concept graphic designer Ian Zelbo, highlighting a range of specific design changes...
iPad Pro USB C Feature Coral

Deals: Apple's iPad Pro Reaches Up to $449 Off in Amazon's Latest Sales

Wednesday May 25, 2022 10:09 am PDT by
Amazon is marking down a wide variety of 11-inch and 12.9-inch iPad Pro models this week, with prices starting as low as $749.00 for the 11-inch tablet. You'll find the full list of sales below, all of which can be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep...
apple account card

Wallet App Now Supports Apple Account Cards on iOS 15.5

Wednesday May 25, 2022 5:01 pm PDT by
Apple appears to have recently updated the Wallet app to allow users to add an Apple Account Card, which displays the Apple credit balance associated with an Apple ID. If you receive an App Store or Apple Store gift card, for example, it is added to an Apple Account that was previously visible in the App Store and Apple Store apps. As of today, the Apple Account balance can also be added to...
iphone 13 pro max display bleen

iPhone 14 Max Reportedly Weeks Behind Schedule [Updated]

Thursday May 26, 2022 7:25 am PDT by
The iPhone 14 Max is currently behind schedule by around three weeks, according to Haitong International Securities analyst Jeff Pu. Yesterday, Nikkei Asia reported that at least one iPhone 14 model was three weeks behind schedule due to the impact of lockdowns on Apple's supply chains in China, but it was not clear which iPhone 14 model this related to. Now, Pu has clarified that the model...
iPhone 13 Always On Feature

iPhone 14 Pro Screen Refresh Rate Upgrade Could Allow for Always-On Display

Tuesday May 24, 2022 7:23 am PDT by
Last year's iPhone 13 Pro models were the first of Apple's smartphones to come with 120Hz ProMotion displays, and while the two iPhone 14 Pro models will continue to feature the technology, their screens could well boast expanded refresh rate variability this time round. To bring ProMotion displays to the ‌iPhone 13 Pro models‌, Apple adopted LTPO panel technology with variable refresh...
Apple Tap to Pay iPhone

Apple Stores Rolling Out iPhone-to-iPhone Contactless Payments Starting Today

Wednesday May 25, 2022 6:54 am PDT by
Apple in February unveiled a new "Tap to Pay on iPhone" feature that will allow compatible iPhones to accept payments via Apple Pay, contactless credit and debit cards, and other digital wallets, with no additional hardware required. Apple began testing the feature at its Apple Park Visitor Center earlier this month, and now Bloomberg's Mark Gurman has tweeted that the feature will begin...
apple tv 4k design green

Apple Releases tvOS 15.5.1 for Apple TV HD and Apple TV 4K

Wednesday May 25, 2022 9:42 am PDT by
Apple today released tvOS 15.5.1, a minor update to the tvOS operating system that first launched in September 2021. tvOS 15.5.1 comes about 10 days after the launch of tvOS 15.5. tvOS 15.5.1 can be downloaded over the air on the Apple TV through the Settings app by going to System > Software Update. ‌‌‌‌‌‌Apple TV‌‌‌‌‌‌ owners who have automatic software updates...