Survey Shows Pre-Launch Demand for Apple's iWatch on Par With iPad
A new ChangeWave survey shows that consumers have a similar level of interest in buying a rumored Apple iWatch, as were interested in buying an Apple tablet just before the iPad was announced.
19% of respondents indicated they are 'very' or 'somewhat' likely to buy an iWatch, with current Apple product owners significantly more likely than others to want an iWatch.
The survey results show very strong consumer interest – with 5% of respondents saying they areVery Likely and 14% Somewhat Likely to buy an "iWatch" for themselves or someone else.
How does this level of interest compare to earlier Apple products before they were formally announced?
While there are no exact comparisons, here are the Apple "iWatch" results in relation to the ChangeWave pre-release findings for two earlier very successful Apple launches – a January 2010 survey on the original Apple Tablet and an August 2005 survey on the Apple Intel Mac.
Rumors about the iWatch have suggested the device will run a "full" version of iOS, rather than the simpler operating system seen on the iPod nano. Additionally, The New York Times claimed the watch would have a curved glass screen.
Apple CEO Tim Cook said last year that wearable devices were "an interesting area", though "the book hasn't been written on that yet."
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Top Rated Comments
* know nothing about the price
* know nothing about the looks
* know nothing about the functionality
* know nothing about the release date
Sign me up!
This iWatch will not even come close to the demand & market opportunity that the iPad ever had... report is bogussssssssss.
And then of course that crowd went out to buy it at some point.
Many, many people are very bad at knowing what they want before they experience it. They draw too much of their opinion of what they've seen in the past, and less on their imagination of what is possible.