iPhone 5 and 4S Top Samsung Galaxy S III in Worldwide Smartphone Shipments in 4Q 2012

Back in November, research firm Strategy Analytics estimated that Samsung's Galaxy S III had topped the list of worldwide smartphone shipments for the third quarter of 2012, taking advantage of a lull in iPhone 4S sales ahead of the iPhone 5 launch to claim the crown.

Unsurprisingly, the firm's latest figures published today find that Apple easily reclaimed the title for the fourth quarter of the year with the iPhone 5 seeing shipments of 27.4 million units for 12.6% of the market.

strategy_analytics_top_phones_4q2012
Not only did the iPhone 5 top the market, but the iPhone 4S also saw more shipments than the Galaxy S III, as shipments of the previous-generation iPhone actually saw an uptick in the fourth quarter after Apple cut pricing.

Apple’s iPhone 5 and iPhone 4S together accounted for 1 in 5 of all smartphones shipped worldwide in Q4 2012. This was an impressive performance, given the iPhone portfolio’s premium pricing. We estimate Samsung’s Galaxy S3 was the world’s third best-selling smartphone model and it shipped 15.4 million units globally, capturing 7 percent share in the fourth quarter of 2012.

Strategy Analytics' numbers are of course an estimate, given that Apple does not break down iPhone sales by model and Samsung does not even release handset shipment data.

The leapfrog game between Apple and Samsung is likely to continue when Samsung launches its new flagship handset, the Galaxy S4, which is expected on March 14.

Top Rated Comments

gpat Avatar
121 months ago
Apple is doomed.
Score: 27 Votes (Like | Disagree)
DeathChill Avatar
121 months ago
Now let's compare the combined iPhone 5 and iPhone 4S sales with the combined Galaxy S3 and Galaxy S2 sales, shall we? And if that doesn't help, let's also add the iPhone 4 and the Galaxy S to the mix.

Are those ridiculous statistics really necessary? By now everybody already knows that Samsung sells more UNITS than Apple while Apple still has a larger profit margin because they only sell devices in the high-end price segment.

And unless Apple all of a sudden also enters the low-end price segment (i.e. smartphones WITHOUT contract for LESS than 99 USD), those figures won't magically change.
I can only assume you read the title and not the post. I thought they meant a combined total when I read the title but the chart and article point out that the 4S and 5 both outsold the S3 individually.


\/\/ Read the post.
Score: 24 Votes (Like | Disagree)
DeathChill Avatar
121 months ago
Ya, my first thoughts in reading the article was that this is not the way to compare things.

Let's just add in more hardware versions until our total sales exceed their single item sales. :rolleyes:

It's blowing my mind how many people are not bothering to read the article before making these snarky comments.
Score: 22 Votes (Like | Disagree)
hpod Avatar
121 months ago
It's pretty obvious people cannot read.

Many above have already attempted to point it out that they're NOT combining the sales of the 4S and the 5, they're comparing them individually.

Stop. Go back. Re read story.

The S3 wasn't outsold by the combined sales of the 4S and 5...it was outsold by both of them, individually.

The 4S outsold the S3. Do you understand that yet?
The 5 ALSO outsold the S3. Are we understanding yet?

Learn to read, morons.
Score: 17 Votes (Like | Disagree)
MonkeySee.... Avatar
121 months ago
If you're going to include 4S and 5, then you should also include S2 and Blaze. This is an unfair comparison - to take just the S3 but to include both 4S and 5.

But both of those will be below the SIII so whats the point?

Do people not understand this chart?? :confused:
Score: 17 Votes (Like | Disagree)
Winni Avatar
121 months ago
Now let's compare the combined iPhone 5 and iPhone 4S sales with the combined Galaxy S3 and Galaxy S2 sales, shall we? And if that doesn't help, let's also add the iPhone 4 and the Galaxy S to the mix.

Are those ridiculous statistics really necessary? By now everybody already knows that Samsung sells more UNITS than Apple while Apple still has a larger profit margin because they only sell devices in the high-end price segment.

And unless Apple all of a sudden also enters the low-end price segment (i.e. smartphones WITHOUT contract for LESS than 99 USD), those figures won't magically change.
Score: 14 Votes (Like | Disagree)

Popular Stories

RIP iPod Feature

RIP iPod: A Look Back at Apple's Iconic Music Player Over the Years

Friday May 13, 2022 2:25 pm PDT by
Apple earlier this week announced the discontinuation of the iPod touch, and because it was the last iPod still available for purchase, its sunsetting effectively marks the end of the entire iPod lineup. To send the iPod on its way, we thought it would be fun to take a look back at some of the most notable iPod releases over the last 21 years. Original iPod (2001) Introduced in October...
iOS 16 mock for article

Gurman: iOS 16 to Include New Ways of System Interaction and 'Fresh Apple Apps'

Sunday May 15, 2022 6:14 am PDT by
iOS 16 will include new ways of interacting with the system and some "fresh Apple apps," Bloomberg's Mark Gurman has said, offering some more detail on what Apple has in store for the upcoming release of iOS and iPadOS set to be announced in a few weeks at WWDC. In the latest edition of his Power On newsletter, Gurman wrote that while iOS 16 is not likely to introduce a major face-lift to...
maxresdefault

Unbox Therapy Shares Hands-On Look at iPhone 14 Pro Max Replica

Monday May 16, 2022 4:40 am PDT by
YouTuber Unbox Therapy has shared a hands-on look at the iPhone 14 Pro Max using what he claims is a one-to-one replica created by third-party case makers with access to detailed schematics and dimensions for Apple's new upcoming flagship smartphone. As with the iPhone 13 Pro lineup, in 2022, we are expecting a 6.1-inch iPhone 14 Pro and a 6.7-inch iPhone 14 Pro Max, but this time the Pro...
iOS 15

Apple Releases iOS 15.5 and iPadOS 15.5 With Wallet and Podcast Updates

Monday May 16, 2022 10:00 am PDT by
Apple today released iOS 15.5 and iPadOS 15.5, the fifth major updates to the iOS and iPadOS 15 operating systems that were initially released in September 2021. iOS and iPadOS 15.5 come a little over two months after the launch of iOS 15.4 and iPadOS 15.4. The iOS 15.5 and iPadOS 15.5 updates can be downloaded for free and the software is available on all eligible devices over-the-air in...
14 16 inch 2021 mbps back to back feature orange

Five Things You Still Can't Do With a MacBook Pro

Wednesday May 11, 2022 11:16 am PDT by
It's been over 200 days since Apple debuted its redesigned MacBook Pro lineup. Offered in 14-inch and 16-inch display sizes, the new-look MacBooks wowed Apple fans and creative pros alike with their powerful custom Apple silicon, mini-LED screen, and multiple connectivity options. But there are still some things you can't do with a MacBook Pro. Here are five features some Mac users are still...
apple mac ipad watch trade in

Apple Launches Limited-Time Bonus Trade-In Credit for iPhone, iPad, Mac, and Apple Watch in Many Countries

Wednesday May 11, 2022 5:14 am PDT by
Apple has launched a special limited-time offer for iPhone, Apple Watch, Mac, and iPad trade-in that offers customers additional credit when trading in their only device for a new one. The offer is being run in several countries including the US, UK, Germany, Spain, Italy, South Korea, Japan, Taiwan, China, India, and France. In the UK, Apple is offering up to £50 of extra trade-in credit...
airpodsprodesign

Kuo: AirPods, MagSafe Battery Pack, and Other Apple Accessories Also to Switch to USB-C in Future

Sunday May 15, 2022 5:59 am PDT by
Earlier this week, well-known Apple analyst Ming-Chi Kuo claimed that Apple plans to release at least one iPhone 15 model with a USB-C port in 2023. Now, in a follow-up tweet, he has claimed that accessories like AirPods, the MagSafe Battery Pack, and the Magic Keyboard/Mouse/Trackpad trio would also switch to USB-C in the "foreseeable future." Both the iPhone and all of the aforementioned...