Apple Granted Patent on Methods for Dimming Screens Based on Content Needs

The U.S. Patent and Trademark Office today officially granted Apple a patent (via AppleInsider) describing methods for automatically adjusting screen brightness to suit the content being displayed. The patent, which was originally filed for in mid-2006 and can actually be traced back to a separate 2002 application, addresses techniques for saving battery life on portable devices.

The improved techniques reduce power consumption by lowering display intensity at appropriate times. In one embodiment, the display intensity can be controlled depending on the type of content being displayed. For example, when displaying certain types of content, the display intensity can be lowered from its otherwise high, constant intensity level. In another embodiment, the display intensity can be controlled depending on the characteristics of the content being displayed. For example, when displaying images that are light, the display intensity can be lowered from its otherwise high, constant intensity level. In still another embodiment, the display intensity can be controlled depending on the type and characteristics of content being displayed.

Apple's battery-powered devices have long had the capability to automatically dim displays based on such criteria as power source (battery vs. wall power), ambient light levels and usage (dimming the display of a device that hasn't been used for a particular time interval). Dimming the screen based on content, such as when a particularly bright image is displayed, requires a more sophisticated approach, something that Apple has clearly been working on for some time.

automatic brightness content
Apple actually now uses a variation on this invention for its Passbook application in iOS 6 for the iPhone, automatically boosting the display's brightness to maximum when the app is launched in order to make it easier for scanners to read the 2D barcodes used on passes within the app.

The patent suggests that Apple's plans for content-sensitive automatic brightness adjustment could even extend as far as frame-by-frame or scene-by-scene adjustments when viewing videos, with users also being able to configure their own preferences for content-based brightness.

Tag: Patent

Popular Stories

iphone 16 display

iPhone 17's Scratch Resistant Anti-Reflective Display Coating Canceled

Monday April 28, 2025 12:48 pm PDT by
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors. Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
iPhone 17 Air Pastel Feature

iPhone 17 Reaches Key Milestone Ahead of Mass Production

Monday April 28, 2025 8:44 am PDT by
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report. iPhone 17 Air mockup based on rumored design The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
Beyond iPhone 13 Better Blue

20th Anniversary iPhone Likely to Be Made in China Due to 'Extraordinarily Complex' Design

Monday April 28, 2025 4:29 am PDT by
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman. In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
iphone 17 air iphone 16 pro

iPhone 17 Air USB-C Port May Have This Unusual Design Quirk

Wednesday April 30, 2025 3:59 am PDT by
Apple is preparing to launch a dramatically thinner iPhone this September, and if recent leaks are anything to go by, the so-called iPhone 17 Air could boast one of the most radical design shifts in recent years. iPhone 17 Air dummy model alongside iPhone 16 Pro (credit: AppleTrack) At just 5.5mm thick (excluding a slightly raised camera bump), the 6.6-inch iPhone 17 Air is expected to become ...
apple watch ultra yellow

What's Next for the Apple Watch Ultra 3 and Apple Watch SE 3

Friday April 25, 2025 2:44 pm PDT by
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too. 2025 Apple Watch Ultra 3 Apple didn't update the...
iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching Later This Year With These 13 New Features

Wednesday April 23, 2025 8:31 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
AirPods Pro 3 Mock Feature

AirPods Pro 3 Just Months Away – Here's What We Know

Tuesday April 29, 2025 1:30 am PDT by
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
iPhone 17 Pro on Desk Feature

All iPhone 17 Models Again Rumored to Feature 12GB of RAM

Tuesday April 29, 2025 3:36 am PDT by
All upcoming iPhone 17 models will come equipped with 12GB of RAM to support Apple Intelligence, according to the Weibo-based leaker Digital Chat Station. The claim from the Chinese leaker, who has sources within Apple's supply chain, comes a few days after industry analyst Ming-Chi Kuo said that the iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max will all be equipped with 12GB of RAM. ...

Top Rated Comments

inkswamp Avatar
160 months ago
OH MY GOD! APPLE JUST PATENTED DIMMING THE SCREEN!

Sorry for that everyone. Just wanted to get the unnecessary panic out of the way. Resume your regular discussions. :rolleyes:
Score: 14 Votes (Like | Disagree)
nepalisherpa Avatar
160 months ago
And this is why Apple is still regarded as the best. Instead of focusing 100% on specs they focus on smaller things that create a much more solid experience and speed up performance. e.g. dual core iP5 out benchmarking quad core S3

Have you even read about features for other phones out there? I like Apple as well but I wouldn't call them the best!
Score: 10 Votes (Like | Disagree)
komodrone Avatar
160 months ago
iChat with mom -> dim screen to 0%
porn -> 100% brightness.
Score: 7 Votes (Like | Disagree)
turtlez Avatar
160 months ago
And this is why Apple is still regarded as the best. Instead of focusing 100% on specs they focus on smaller things that create a much more solid experience and speed up performance. e.g. dual core iP5 out benchmarking quad core S3
Score: 6 Votes (Like | Disagree)
RetepNamenots Avatar
160 months ago
And this is why Apple is still regarded as the best. Instead of focusing 100% on specs they focus on smaller things that create a much more solid experience and speed up performance. e.g. dual core iP5 out benchmarking quad core S3

The stock Android clock has had this feature for a few years.

But sure, now a patent has been published in Apple's name, they're the innovative ones...
Score: 5 Votes (Like | Disagree)
Timzer Avatar
160 months ago
And this is why Apple is still regarded as the best. Instead of focusing 100% on specs they focus on smaller things that create a much more solid experience and speed up performance. e.g. dual core iP5 out benchmarking quad core S3
Wow, you really gotta get out more.
Ever heard of Smart Stay, Smart Alarm, Direct Call, etc..?
BTW, these are features that already exist on an eight month old phone, the Galaxy S3. Yeah, unlike Apple, Samsung has focused on the little things too, but without ignoring specs. ;)
Score: 4 Votes (Like | Disagree)