New Apple Print Ads Feature iPad Mini and Newsstand

9to5Mac has pooled together some images of a new set of print ads from Apple. The ads show off the 7.9-inch iPad mini's Newsstand capabilities on the back covers of magazines like The New Yorker and Time.


The ads tout that the magazines that people are reading are also available on the iPad mini in a digital format in a package smaller than the traditional print magazine size. Depicting the iPad mini at its actual size not only offers a comparison to the print versions but also highlights how the iPad may be better for periodicals from Newsstand than the full-sized iPad because of its smaller size and lighter weight.

Related Roundup: iPad mini 5
Buyer's Guide: iPad Mini (Caution)

Top Rated Comments

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98 months ago

Too much white in the back cover.

I think this was the goal.. to show how small the iPad mini's actual size is.
Score: 33 Votes (Like | Disagree)
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98 months ago
For me the ad highlights why I'd prefer to read a mag on the full sized iPad.
Score: 16 Votes (Like | Disagree)
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98 months ago
love the negative white space! pretty cool.
Score: 14 Votes (Like | Disagree)
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98 months ago
When all magazines go digital-youll see an ad for a Small Time Magazine on the ipad mini
Score: 9 Votes (Like | Disagree)
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98 months ago
Excellent marketing.
Score: 9 Votes (Like | Disagree)
Avatar
98 months ago
Simple yet effective marketing.
Score: 7 Votes (Like | Disagree)

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