Kids and Adults Want iPads More Than Anything Else This Holiday Season

According to a survey done by Nielsen, U.S. consumers aged 6-12 are significantly more interested in purchasing Apple's iOS products over the next 6 months. The new Nintendo Wii U took the #2 spot, but lagged well behind the iPad. Meanwhile, the iPod Touch, iPad Mini and the iPhone rounded out the rest of the top 5 most wanted products for this age group.

NewImage

Approximately half the children surveyed expressed interest in the full-sized iPad (up from 44% last year), and 36 percent in the new iPad Mini. The iPod Touch and iPhone are also coveted devices among these young consumers (36% and 33%, respectively). Kids are also likely to ask for dedicated gaming hardware this holiday, with 39 percent excited to own Nintendo’s just-released console offering, Wii U, and 29 percent indicating they want a device from that company’s portable DS family. Microsoft’s Xbox 360 and Sony’s PlayStation 3 also proved appealing, with approximately one-quarter of kids 6-12 saying they want these high definition consoles.

Nielsen also surveyed persons aged 13+ and found the iPad also topped that list. The remainder of the 13+ year old list was less dramatically in favor of Apple than the 6-12 year old group.

In a separate survey of (presumably) adults, Reuters found that one third of U.S. consumers were thinking of buying a tablet this holiday season. Amongst those who wanted a tablet, the iPad was again the most popular with 25% of respondents planning to purchase one. Second and third place went to the Kindle (15%) and Samsung (15%) tablets. Finally, Apple's new iPad mini came in at 8% amongst respondents.

Popular Stories

Beyond iPhone 13 Better Blue Face ID Single Camera Hole

10 Reasons to Wait for Next Year's iPhone 17

Monday July 8, 2024 5:00 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we sometimes get rumored feature leaks so far ahead of launch. The iPhone 17 series is no different – already we have some idea of what to expect from Apple's 2025 smartphone lineup. If you plan to skip...
iPhone 15 Pro Cameras

iPhone 17 Pro Max Will Be First Model to Feature Three 48MP Cameras

Thursday July 11, 2024 12:20 am PDT by
Next year's iPhone 17 Pro Max will feature an upgraded 48-megapixel Tetraprism camera for enhanced photo quality and zoom functionality, according to Apple analyst Ming-Chi Kuo. In his n-iphone-tetraprism-upgrade-ca62dd37e364">latest investor note published to Medium, Kuo said the key specification change would be a 1/2.6" 48MP CIS sensor, up from the 1/3.1" 12MP sensor expected to be used...
iOS 18 on iPhone Feature

Everything New in iOS 18 Beta 3

Monday July 8, 2024 12:54 pm PDT by
With the third betas of iOS 18 and iPadOS 18 that Apple released today, there are additional tweaks to a number of features like Dark Mode icons, the Photos app, emoji in Messages, and more, with Apple appearing to be preparing for the launch of Apple Intelligence. Apple will continue updating iOS 18‌ over the course of the next couple of months, refining the beta prior to its launch....
iPhone 17 Plus Feature

iPhone 17 'Slim': Everything We Know So Far

Friday July 5, 2024 5:13 am PDT by
In 2025, Apple is expected to discontinue the iPhone "Plus" device in its iPhone 17 lineup to make way for an iPhone "Slim" – although it may not actually be called this when it debuts in the fall of next year. Even though the iPhone 16 series launch is still over two months away, when you consider that we learned about larger displays on the iPhone 16 Pro models way back in May 2023, rumors...
Beyond iPhone 13 Better Blue Face ID

iPhone 16 Models Rumored to Have Face ID-Related Design Changes

Tuesday July 9, 2024 9:15 am PDT by
iPhone 16 models coming later this year could have some Face ID-related "design changes," supply chain publication DigiTimes said this week. The original source of this information is British newspaper The Telegraph, which six weeks ago reported that Face ID component supplier Coherent was considering selling or repurposing a manufacturing facility in Newton Aycliffe, a small town in...
AirPods Pro Beta Firmware

Apple Releases New AirPods Pro 2 Beta Firmware With Support for iOS 18 Features

Tuesday July 9, 2024 11:46 am PDT by
Apple today released a second beta firmware for the AirPods Pro 2, including both the Lightning and USB-C versions. The updated firmware has a build number 7A5244b and it is available to developers at the current time. This is the second firmware update that Apple has released since announcing new AirPods Pro 2 features in June. There are several new features that are coming to the AirPods...
iPhone 16 Pro Front Update Blue

iPhone 16 Pro Rumored to Support 40W Fast Charging and 20W MagSafe

Wednesday July 10, 2024 3:57 am PDT by
Apple's forthcoming iPhone 16 Pro and iPhone 16 Pro Max will support 40W wired fast charging and 20W MagSafe charging, claims a rumor currently swirling around China. Right now, iPhone 15 and iPhone 15 Pro models are capable of up to 27W peak charging speeds with an appropriate USB-C power adapter, while official MagSafe chargers from Apple and authorized third parties can wirelessly charge...
Generic iOS 18 Feature Real Mock

iOS 18 Public Beta Coming Soon: How to Get Your iPhone Ready

Tuesday July 9, 2024 6:30 am PDT by
Apple last month announced that the first public beta of iOS 18 would be released in July, so it should be available to try out soon. Below, we outline everything you need to know about the upcoming iOS 18 public beta. Timing The first iOS 17 and iOS 16 public betas came out in the first half of July in the past two years. iOS 16: Monday, July 11, 2022 iOS 17: Wednesday, July 12, 2023 ...

Top Rated Comments

camnchar Avatar
152 months ago
Only 4 out of the top 5 spots? Apple is doomed.
Score: 44 Votes (Like | Disagree)
Worf Avatar
152 months ago
iPad on the top of the most wanted list and Microsoft Surface on the bottom? This is a surprise only to Ballmer.
Score: 24 Votes (Like | Disagree)
rjohnstone Avatar
152 months ago
They have the means; they're known as parents. If the kids howl loudly and persistently enough, the parents are the ones who will buy the devices. And apparently, this "sluggish" economy hasn't stopped adults from snapping up Apple products by the boatload.
I guess I raised my kids better.
The louder they cried about wanting something, the less interested I was in getting it for them.

They always hear the same two words from me.
Earn it.
Show me straight A's for an entire school year.
Clean up after yourself without having to be told to do it 50 times.
Save your allowance money and buy it yourself.

The list goes on.

Howling about wanting an expensive toy in my house is a sure fire way to get nothing.
Score: 19 Votes (Like | Disagree)
topmounter Avatar
152 months ago
When I was a kid, we were happy to get a bowl of soup and a piece of hard candy.

Now kids are so fat they can barely leave the house and all they want are things that will insure that they remain fat.
Score: 17 Votes (Like | Disagree)
fel10 Avatar
152 months ago
WOW, kids are spoiled these days. No wonder there are so many brats out there.
Score: 14 Votes (Like | Disagree)
rjohnstone Avatar
152 months ago
I would like to know how many 6-12 year old kids can afford to buy anything on that list?

Interest is meaningless without the means to follow through.

I'm interested in a Ferrari. Never mind that I can't afford one.

The adult survey has more relevance.
Score: 14 Votes (Like | Disagree)