Apple Opening Massive New Beijing Retail Store This Weekend

Apple is preparing to open its third retail store in Beijing this weekend, with the massive new Wangfujung store representing yet another high-profile entry for the company.

wangfujing retail store
The Next Web was on hand for the media preview today, gaining an early look at the new store and hearing from Apple retail chief John Browett, who also acknowledged that Apple is working to open a new store in Shenzhen, China.

Browett went so far as to say that, in his opinion, the new location is the best store Apple has built in Asia so far. That would presumably take the unofficial title from the IFC Hong Kong store, which was Apple’s most expensive store to date when it opened last year. [...]

Apple Store aficionados (hey, I’m sure some of you are out there) should take note that the Wangfujing location has one of Apple’s three triple-height glass staircases, the first in Asia. Also a first in Asia, the location has two 360-degree Genius Bars, allowing customers to stand next to their technicians rather than across from them.

M.I.C. gadget shares more photos from the new store, noting that the ground floor is dedicated to product displays while the second floor offers support functions such as the Genius Bars and training tables and the basement houses additional training tables, a kids' table, and the largest range of accessories available at any store.

Top Rated Comments

MMOTotal Avatar
151 months ago
Meanwhile across the road...

Score: 26 Votes (Like | Disagree)
Rizzm Avatar
151 months ago
The modern design of the Apple store paired with classic Chinese architecture looks gorgeous!
Score: 10 Votes (Like | Disagree)
ericrwalker Avatar
151 months ago
Am I the only one who thinks this looks kinda ugly?

Pretty sure you are the only one.
Score: 7 Votes (Like | Disagree)
DanielSw Avatar
151 months ago
So the citizens can finally walk past an Apple store and say "I make these products. They are charging WHAT?!?! for it?!?"

Get out of this "stereotype-thinkng" mode and your condescension. All Chinese aren't the beleaguered "poor" which you people insist on championing. Most likely most of those "poor" Foxconn employees are quite happy to have their jobs.
Score: 6 Votes (Like | Disagree)
Adidas Addict Avatar
151 months ago
Hong Kong is also China and Apple product are the cheapest in the world there.
Well it is and it isn't. Hong Kong differs hugely from mainland China. As well as being an SAR It's almost completely Tax Free as well.

As it is, you'd need a team of sniffer dogs to try and find a tax in Hong Kong - with no sales tax, no capital gains tax, no VAT and plans in the pipeline to phase out stamp duties, the people are less than enthusiastic about direct taxation. Income tax, or salary tax as it is known, is set at 2% for those earning less than HK$35,000 a year, 8% for HK$35,000-HK$70,000, 14% for HK$70,000-HK$105,000 and 20% for anything exceeding that.

This low level of taxation brings Brits, Aussies and Americans by land, sea, air and camel to escape their native countries' tax regimes, contributing to Hong Kong's internationalism. Similarly, corporate tax, (or profits tax as it is known), is set at the bargain rate of 16% of assessable profits.

All in all, the government gets it hands on very little money through direct taxation. This allows SMEs to flourish and encourages would-be entrepreneurs to throw their hat into the business ring.
Score: 5 Votes (Like | Disagree)
throx Avatar
151 months ago
Hm, why does China have so many Apple stores yet we have none here in Taiwan?

Lots of people here own Apple products and there are a million authorized resellers that mimic the Apple store as closely as they can. A real Apple store would get swarmed if it opened here in Taipei.

Because Taiwan is China ?
Score: 5 Votes (Like | Disagree)

Popular Stories

iOS 17

Troubling iOS 17.5 Bug Reportedly Resurfacing Old Deleted Photos

Wednesday May 15, 2024 5:29 am PDT by
There are concerning reports on Reddit that Apple's latest iOS 17.5 update has introduced a bug that causes old photos that were deleted – in some cases years ago – to reappear in users' photo libraries. After updating their iPhone, one user said they were shocked to find old NSFW photos that they deleted in 2021 suddenly showing up in photos marked as recently uploaded to iCloud. Other...
General Apps Messages

iMessage Down for Some Users [Update: Service Restored]

Thursday May 16, 2024 3:00 pm PDT by
The iMessage service that Apple users to send messages to one another appears to be down for some users, and messages are failing to go out or are taking an extra long time to send. There are numerous reports about the issue on social networks and a spike of outage reports on Down Detector, but Apple's System Status page is not yet reporting an outage. Update: Apple's status page says...
CarPlay Sound Recognition

Apple Previews Three New CarPlay Features Coming With iOS 18

Wednesday May 15, 2024 9:18 am PDT by
Apple today previewed new accessibility features coming with iOS 18 later this year, and this includes some new options for CarPlay. Apple highlighted three new features coming to CarPlay: Voice Control: This feature will allow users to navigate CarPlay and control apps with just their voice. Color Filters: This feature will make the CarPlay interface visually easier to use for...
maxresdefault

Hands-On With the New M4 OLED iPad Pro

Wednesday May 15, 2024 10:40 am PDT by
Today is the official launch day of the new iPad Pro models, and these updated tablets mark the biggest feature and design refresh that we've seen for the iPad Pro in several years. We picked up one of the new 13-inch models to check out everything new. Subscribe to the MacRumors YouTube channel for more videos. When it comes to design, Apple is still offering 11-inch and 13-inch size options ...
iphone 15 pro max vs iphone 16 pro max

iPhone 16 Pro Max Looks This Much Bigger Beside iPhone 15 Pro Max

Thursday May 16, 2024 4:51 am PDT by
This year's upcoming iPhone 16 Pro Max is expected to get a boost in overall size from 6.7-inches to 6.9-inches, and a new image gives us a good idea of how the current iPhone 15 Pro Max compares to what could be Apple's largest ever iPhone. The image above, posted on X by ZONEofTECH, shows a dummy model representing the ‌iPhone 16 Pro‌ Max alongside an actual iPhone 15 Pro Max. Dummy...
Delta Hands On Feature

iPhone Emulators on the App Store: Game Boy, N64, PS1, PSP, and More

Thursday May 16, 2024 12:45 pm PDT by
In April, Apple updated its guidelines to allow retro game emulators on the App Store, and several popular emulators have already been released. The emulators released so far allow iPhone users to play games released for older consoles from Nintendo, Sony, SEGA, Atari, and others. A list of some popular emulators available on the App Store so far follows. Released Delta Delta is...