Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
Apple Confirms Plans for Another Large Data Center in Prineville, Oregon
Apple spokeswoman Kristin Huguet confirmed Tuesday that “we purchased the land and it’s for a data center,” but could not speak to details beyond that, other than to say it will be a "green" facility.
Facebook's data center in Prineville, Oregon
Word of the possibility of a new Apple data center in Oregon was first reported in December when it was revealed that Apple was in discussions over the location. The new data center would be near a recently opened Facebook data center in the same area.
Apple has been working hard to expand its data center capacity to handle iCloud and other services, having invested $1 billion in the North Carolina center and revealing a master plan that could see the size of that facility double in the future. Apple also maintains a smaller data center in Newark, California and has been building out minor additional capacity in Santa Clara, California near its corporate headquarters in Cupertino.