Peter Oppenheimer Serving as Interim Head of Apple's Retail Division?

peter oppenheimerWith Apple still searching for a new head of retail operations in the wake of Ron Johnson's departure to become CEO of department store chain J.C. Penney, 9 to 5 Mac claims that Apple Chief Financial Officer Peter Oppenheimer is overseeing the division on an interim basis.

Oppenheimer, a financial guru has been put in charge of Apple’s retail operations according to sources familiar with the search for Ron Johnson’s successor. Oppenheimer is obviously an interim leader with a lack of retail experience, but his executive leadership experience is enough to give orders to his new troops: [Jerry] McDougal, [Bob] Bridger, and [Steve] Cano – who have immense retail experience. Oppenheimer won’t stay retail chief forever, and is simply holding the spot until the new Senior Vice President of Retail is selected. Oppenheimer’s title at Apple has not changed from Senior Vice President and CFO, he has just gained the new responsibility of the Apple retail division for the time being.

A report from last month claimed that Steve Cano had been selected to assume Johnson's former role as head of retail. Apple quickly denied the report, however, noting that the search for Johnson's successor was still ongoing.

Oppenheimer has been at Apple since 1996, and took the reins as Chief Financial Officer in 2004.

Today's grand opening of the company's new Grand Central Terminal store is the first major store opening since Johnson's departure as of November 1st. Obviously the store's development was nearly complete by the time Johnson left the company, and there are a number of key executives within Apple's retail division keeping things running, but it appears that Apple has turned to Oppenheimer's expertise in financial issues to steady things until a new retail chief can be brought on board.

Apple has made a few changes to its leadership team since Tim Cook became CEO in late August, with Johnson's departure being the most significant move remaining unsettled. In another change, Eddy Cue was elevated to the senior vice president level as his role has expanded to oversee the iTunes Store, App Store, iBookstore, iCloud, and iAd. The company is also looking to fill vacancies in other executive positions at slightly lower rungs, including head of government sales Ron Police, who has reportedly left the company.

Top Rated Comments

hobo.hopkins Avatar
123 months ago
why on earth would he leave to be CEO of JC Penny? Apple & JC Penny are worlds apart. I'd much rather be apart of (as well as in a lower position) of one of the worlds most valuable and famous companies as opposed to being the head of one major failure lol.

With me being from the UK its a name I don't hear of too often and well I thought it had gone bust months ago :(

He probably just thought that if he could help JC Penney become even larger/better it would be an enormous opportunity for self-growth.
Score: 5 Votes (Like | Disagree)
iLoveiTunes Avatar
123 months ago


I'm sure Apple thinks it's making the best decisions for Apple. But I can't help but wonder why it's alway a white guy. And yes, I am an exectutive and a whit guy.
You probably are exectutive and a "Whit" guy....
Score: 3 Votes (Like | Disagree)
pwhitehead Avatar
123 months ago
He should be Santa at Apple University for Christmas!
Score: 3 Votes (Like | Disagree)
writingdevil Avatar
123 months ago
not sure why?

I just hope that LA one day gets a flagship, 24hour store. Please?

I don't know where in LA you live, but the Apple Store at the Grove is in the sweetest possible spot. The parking lot you use has thousands of spots, easy in and out, and you can be in the store from any place in it in less then two minutes. Tons of associates, products galore, I've made Genius appointments same day, often, and have been in there weekly, time to time and never had a wait for anything.
And if all else fails, walk one minute West through the Grove/Disneyland atmosphere to the Old Farmers Market for some of the best ethnic food stands of soft shell crab, New Orleans po-boy, my Pops favorite crawfish-oysters-beer, Brazilian BBQ, homemade ice-cream.
And if you're so inclined, the top floor of the parking lot has the best 360° view of LA and never fails as a make out spot for the ladies who have suffered me as I stalked technology in the Apple store.
Score: 2 Votes (Like | Disagree)
Bonch Avatar
123 months ago
Son of Robert?
Score: 2 Votes (Like | Disagree)
caoimhin Avatar
123 months ago
He should be Santa at Apple University for Christmas!

This was my thought too. He just looks jolly!
Score: 1 Votes (Like | Disagree)

Top Stories

tracking disabled ios 14 5

Analytics Suggest 96% of Users Leave App Tracking Disabled in iOS 14.5

Friday May 7, 2021 1:51 am PDT by
An early look at an ongoing analysis of Apple's App Tracking Transparency suggests that the vast majority of iPhone users are leaving app tracking disabled since the feature went live on April 26 with the release of iOS 14.5. According to the latest data from analytics firm Flurry, just 4% of iPhone users in the U.S. have actively chosen to opt into app tracking after updating their device...
macbook colors 3d black bezels

Prosser: Next MacBook Air Could Come in Colors Similar to iMac

Friday May 7, 2021 6:55 am PDT by
According to Apple leaker Jon Prosser, Apple's upcoming release of the MacBook Air will feature various colors, similar to the colors in the newly released 24-inch iMac. In the latest video of his YouTube channel Front Page Tech, Prosser says the same source who accurately provided him information on the first Apple silicon iMac coming in colors has told him that he recently saw a prototype...
snapchat dark mode

Snapchat Rolls Out Dark Mode on iOS

Wednesday May 5, 2021 1:17 am PDT by
Nearly two years following the release of iOS and iPadOS 13, which included native, built-in, and systemwide dark mode, Snapchat, one of the world's most prominent social media networks, has finally rolled out a dark mode theme for iOS users. Snapchat began testing a dark mode theme of its app design late last year with a small group of iOS users. Now, Snapchat says that as of this week, it...
tile amazon sidewalk integration

Tile to Leverage Amazon Echo and Ring Devices to Better Compete With AirTags

Friday May 7, 2021 2:07 pm PDT by
Amazon today announced that it is teaming up with Tile to add Amazon Sidewalk integration to Tile's Bluetooth trackers. Amazon Sidewalk, for those unfamiliar, is a network of Amazon Bluetooth devices that's designed to improve the connectivity of devices like the Ring and Amazon Echo. Tile will now be joining Amazon Sidewalk, and through this integration, Amazon Echo and Ring devices will be ...
tile sticker e1570533758981

Tile CEO: 'We Welcome Competition From Apple, But We Think It Needs to Be Fair'

Tuesday May 4, 2021 9:51 am PDT by
Just after Apple announced its AirTags, Tile CEO CJ Prober relayed his concerns about competing with Apple in the tracking space, and said that Tile would ask Congress to investigate Apple's business practices specific to Find My and item trackers. Prober this week did an interview with Bloomberg, where he further expanded on Tile's complaints about Apple and why he feels that Tile is...
airtag 1

AirTag Anti-Stalking Measures 'Just Aren't Sufficient' Says Washington Post Report

Wednesday May 5, 2021 6:03 pm PDT by
The safeguards that Apple built into AirTags to prevent them from being used to track someone "just aren't sufficient," The Washington Post's Geoffrey Fowler said today in a report investigating how AirTags can be used for covert stalking. Fowler planted an AirTag on himself and teamed up with a colleague to be pretend stalked, and he came to the conclusion that the AirTags are a "new means...
signal instagram ads3

Signal Shares the Instagram Ads Facebook Doesn't Want You to See

Wednesday May 5, 2021 1:29 am PDT by
Encrypted messaging app Signal has had a series of Instagram ads blocked from the social media platform, after it attempted to show users how much data the Facebook-owned company collects about them and how it's used to push targeted ads. In a blog post, Signal described how it generated the ads to show users why they were seeing them, simply by declaring upfront the information that the...
fortnite apple logo 2

Epic CEO Tim Sweeney Admits App Store's 30% Cut Is Similar to Consoles, Would Have Accepted Special Deal With Apple

Tuesday May 4, 2021 1:54 pm PDT by
Apple's legal battle with Epic Games is continuing on, and during the second day of the trial, Epic Games' CEO Tim Sweeney continued his testimony against Apple. Sweeney was grilled by Apple's lawyers, and made several points seemingly favorable to Apple. In addition to mentioning how he prefers Apple's iPhone and values Apple's privacy policies that he's aiming to dismantle, Sweeney...
iphone 12 preorder purple

Apple Begins Transition to Randomized Serial Numbers With Purple iPhone 12

Wednesday May 5, 2021 9:17 am PDT by
MacRumors previously reported about Apple's plan to switch to randomized serial numbers for future products starting in early 2021, and this transition has now started with the new purple iPhone 12 model in multiple countries. With assistance from Aaron Zollo, host of the YouTube channel ZolloTech, we can confirm that the purple iPhone 12 released last month has a new 10-character serial...
precision finding developer mode

AirTag Precision Finding Interface Includes Hidden 'Developer Mode'

Thursday May 6, 2021 1:32 am PDT by
A frustrated AirTag owner has inadvertently discovered the existence of a hidden "developer mode" in the on-screen interface that Find My displays when the Precision Finding feature is activated to help locate one of Apple's item trackers. Precision Finding is a feature that provides users with specific on-screen directions for finding a nearby AirTag. iPhones with a U1 chip, which includes ...