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Apple Posts New iPad 2 TV Ad: Love

by


Apple has posted a new iPad 2 TV ad on their YouTube page. The new ad is titled "Love":

For some it's a lifelong passion, for others, it's something discovered yesterday. We all have things that speak to us. They drive us to get up early and stay up late. Getting lost in the things we love has never felt quite like this.

As always, Apple appeals to iPad usage and emotional response over technical specifications.

Top Rated Comments

(View all)
Avatar
Feltzem
114 months ago
I think it's ridiculous that smartphone & tablet commercials just list off the specs. The average consumer isn't going to know or care about those things, they want to know what the product can do and how well it does those things, which is what this commercial does. Apple's advertising is one of the reasons they're so successful- ads like this that create an emotional connection to the customer. Something like 'The new Samsung Galaxy S2, with it's dual core processor and 8MP camera...' might sound impressive to someone, but in reality they have little idea what those things mean.
Score: 19 Votes (Like | Disagree)
Avatar
kjs862
114 months ago
Very nice commercial. Apple isn't really about computers, iPhones, or iPads, but it's about enabling people to achieve what they love in their heart so they can change the world for the better.
Score: 7 Votes (Like | Disagree)
Avatar
isoMorpheus
114 months ago
Love the little dinosaur tent!
Score: 6 Votes (Like | Disagree)
Avatar
mrgraff
114 months ago
Nice commercial and all, but will my wife love the new dual core Tegra 2 chipset?
Score: 3 Votes (Like | Disagree)
Avatar
Broph
114 months ago

Very nice commercial. Apple isn't really about computers, iPhones, or iPads, but it's about enabling people to achieve what they love in their heart so they can change the world for the better.


I think you're looking too much in to it.
Score: 3 Votes (Like | Disagree)
Avatar
*LTD*
114 months ago

Wonderfully succinct, and I love the accompanying guitar music

Indeed.

"Be brief, but make every word tell."
Score: 3 Votes (Like | Disagree)
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