Earlier this year, it was revealed that Apple was planning to open its first retail store in Hong Kong by the end of this year, targeting a 15,000 square foot space in the IFC Mall. We soon put together details on the location, which is on the far eastern edge of the mall and spans two levels while displacing ten other retail stores that formerly occupied the space.
Details on the massive new store have continued to surface as Apple has built out the space over the past six months, with a report earlier this month claiming that Apple was planning for a September 24th opening for the store.
That opening date has now been confirmed, as evidenced by a small new sign placed on a stand in front of an entrance to the store. The sign confirms that the store will open this Saturday, September 24th, at 9:00 AM.
Few details on the interior design of the store are known, but it is clear that the location will be a significant new flagship for Apple in one of the world's leading financial centers. Its location in the high-profile IFC Mall at the foot of one of the tallest office buildings in the world offers Apple a unique opportunity to expand its presence in a relatively small but important portion of its "Greater China" market that has seen explosive growth over the past several years.
Thursday November 27, 2025 1:01 pm PST by Joe Rossignol
Apple's online store is going down for a few hours on a rolling country-by-country basis right now, but do not get your hopes up for new products.
Apple takes its online store down for a few hours ahead of Black Friday every year to tease/prepare for its annual gift card offer with the purchase of select products. The store already went down and came back online in Australia and New Zealand, ...
Tuesday November 25, 2025 7:16 am PST by Joe Rossignol
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released.
iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
Friday November 28, 2025 7:33 am PST by Joe Rossignol
While all Macs are now powered by Apple's custom-designed chips, a new rumor claims that Apple may rekindle its partnership with Intel, albeit in a new and limited way.
Apple supply chain analyst Ming-Chi Kuo today said Intel is expected to begin shipping Apple's lowest-end M-series chip as early as mid-2027.
Kuo said Apple plans to utilize Intel's 18A process, which is the "earliest...
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Apple TV, Disney+, Hulu, Paramount+, Peacock, and more.
Note: MacRumors is an affiliate partner with some of these vendors. When...
Tuesday November 25, 2025 7:09 am PST by Tim Hardwick
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition.
The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
Thursday November 27, 2025 3:14 am PST by Tim Hardwick
Apple's disappointing iPhone Air sales are causing major Chinese mobile vendors to scrap or freeze their own ultra-thin phone projects, according to reports coming out of Asia.
Since the iPhone Air launched in September, there have been reports of poor sales and manufacturing cuts, while Apple's supply chain has scaled back shipments and production.
Apple supplier Foxconn has...
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season.
Note: MacRumors is...
Line extended all the way to the Star Ferry terminal via the elevated walkway. Folks inside the IFC who camped out all night were consumed by media pack as they walked in the door.
I put a few pics up here:
http://penguinsix.com/2011/09/23/photos-from-the-apple-store-hong-kong-opening-day/ I'll have a video uploaded shortly (Youtube says 'processing')
