Ipod 1GIn a wide-ranging interview with VentureBeat about his experiences with Steve Jobs, former Apple employee Michael Dhuey, now at Cisco, shared several instances where Jobs' unique expectations were especially memorable.

Dhuey recalls that people would dread getting into an elevator with Jobs. If you got on at the 4th floor, you’d better have captivated him by the time you got off on the 1st. Jobs remembered you when you had a great story to tell. He also remembered when you didn’t.

“He would ask you what you were working on, and people started to dread that question,” chuckles Dhuey. “Everyone started preparing questions to ask Steve in case they accidentally got in the elevator with him. A good question for Steve would keep the pressure off you.”

Dhuey also discloses that Jobs has some hearing loss, something that can be an issue when trying to listen to music.

“When we did the iPod we had to make sure it would be loud enough for Steve to hear the music,” says Dhuey. “We had to balance his need for volume with a French law against things that were too loud. He tends to get early prototypes and these were built with Steve’s needs in mind. He had an iPhone six months before they were announced. When he stood on stage demoing the phone, he was holding one of the only ones available in the world.”

Dhuey learned that Jobs loved the Beatles and “standard pop music,” bands like Coldplay. Dhuey also talks about how Jobs pushed against having noisy fans in any hardware. Perhaps this also had to do with his hearing issues.

Dhuey worked at Apple for 25 years. He was the co-inventor of the Macintosh II and was one of the two main hardware engineers on the original iPod.

Top Rated Comments

JTToft Avatar
167 months ago
My 2008 MBP fan was rubbish lol. Would not of passed Job's inspection.

- I wish people would stop writing that. It makes no sense.
Score: 28 Votes (Like | Disagree)
bitWrangler Avatar
167 months ago
NeXT a failure?

Dhuey "reminds" us that Job's is mortal and uses NeXT as an example of a Jobs "failure". I'd have to disagree with him, in the end, NeXT was absolutely perfect. It was an incubator for software tech that was ahead of it's time. It allowed Steve and others an opportunity to think outside the pc (as in all personal computers including pre OSX Macs) norm to create a wonderful next generation system. After several years, it was time for the experiment to come back home and all that was learned could then be applied to creating OSX (as well as ushering Steve back).

So really, where would Apple be now had Steve not been fired and he not started NeXT and NeXT hadn't floundered? All three things needed to occur to turn Apple into what it is now. So in a way, it (NeXT) was a resounding success.
Score: 14 Votes (Like | Disagree)
macsmurf Avatar
167 months ago
I don't think I'd be comfortable working for a company where the employees were afraid to talk to the boss.
Score: 9 Votes (Like | Disagree)
Navdakilla Avatar
167 months ago
That would be brutal. I'd start sweating bullets
Score: 9 Votes (Like | Disagree)
mabaker Avatar
167 months ago
Steve didn't hear PowerBook's 12inch fan then! :D
Score: 8 Votes (Like | Disagree)
macsmurf Avatar
167 months ago
That's why you don't work at Apple.
Actually, it's pretty cool if you're passionate about your job and the company you work for. And it's infinitely better than what most CEO's would do: Mumble a hello and ignore your presence.
It's great for a simple employee to have the opportunity to talk about the business with the top boss.

So how would you characterize the employees who took the stairs because they didn't want to run into Jobs?

I do agree that it's great for the big boss to take an interest but conversations where you feel your job is at stake if you make the wrong joke or don't properly explain your value to the company (within the time it takes an elevator to travel 4 floors) aren't really that fun - especially if you care about your job.
Score: 7 Votes (Like | Disagree)

Popular Stories

iOS 18 CarPlay Feature

iOS 18 Adds These 5 New Features to CarPlay

Thursday June 13, 2024 7:44 am PDT by
Apple did not mention CarPlay during its WWDC keynote this week, but iOS 18 includes a handful of new features for the in-car software. Overall, there is not a whole lot new for CarPlay on iOS 18, with changes seemingly limited to the Messages and Settings apps so far. Below, we recap everything new for CarPlay on iOS 18. New for CarPlay on iOS 18 1. Contact Photos in Messages App...
apple watch series 9 display

Kuo: Apple Watch Series 10 to Get Larger Screen and Thinner Design

Monday June 17, 2024 1:20 am PDT by
This year's Apple Watch Series 10 will be thinner and come in larger screen sizes than previous models, according to Apple analyst Ming-Chi Kuo. In his latest industry note -10-and-98075c44ce92">shared on Medium, Kuo said the screen size options on the next-generation Apple Watch will increase from 41mm to 45mm, and from 45mm to 49mm, while being encased in a thinner design. For reference,...
iPod Nano vs iPod Pro Ad Feature 1

Apple Developing Thinner MacBook Pro, Apple Watch, and iPhone

Monday June 17, 2024 2:22 am PDT by
Apple intends to slim down the MacBook Pro, Apple Watch, and iPhone, with the new ultra-thin M4 iPad Pro a sign of the company's new design trajectory, according to Bloomberg's Mark Gurman. When the M4 iPad Pro was unveiled last month, Apple touted it as the company's thinnest product ever, and even compared it to the 2012 iPod nano to emphasize its slim dimensions. Writing in the latest ...
iOS 18 Siri Integrated Feature

You Can Give Siri a New Name With iOS 18's Vocal Shortcuts

Friday June 14, 2024 4:33 pm PDT by
Apple in iOS 18 added a Vocal Shortcuts accessibility feature, and now that iOS 18 is available in a beta capacity, users have figured out that this option can be used to give Siri a new wake word. With Vocal Shortcuts, you can assign a custom phrase that Siri can understand to launch shortcuts and complete "complex tasks," and one of the shortcuts you can set up is an alternative for "Hey...
iOS 18 Wallet Feature

Here's What's New in Apple Wallet on iOS 18 for Event Tickets and More

Friday June 14, 2024 7:32 am PDT by
iOS 18 includes a handful of enhancements to the Wallet app on the iPhone, with new features for Apple Pay, Apple Cash, event tickets, and more. Below, we outline everything new for the Wallet app on iOS 18, based on information from Apple's press release and a WWDC 2024 coding session. Redesigned Event Tickets Event tickets have an all-new design in the Wallet app on iOS 18, complete...