Ipod 1GIn a wide-ranging interview with VentureBeat about his experiences with Steve Jobs, former Apple employee Michael Dhuey, now at Cisco, shared several instances where Jobs' unique expectations were especially memorable.

Dhuey recalls that people would dread getting into an elevator with Jobs. If you got on at the 4th floor, you’d better have captivated him by the time you got off on the 1st. Jobs remembered you when you had a great story to tell. He also remembered when you didn’t.

“He would ask you what you were working on, and people started to dread that question,” chuckles Dhuey. “Everyone started preparing questions to ask Steve in case they accidentally got in the elevator with him. A good question for Steve would keep the pressure off you.”

Dhuey also discloses that Jobs has some hearing loss, something that can be an issue when trying to listen to music.

“When we did the iPod we had to make sure it would be loud enough for Steve to hear the music,” says Dhuey. “We had to balance his need for volume with a French law against things that were too loud. He tends to get early prototypes and these were built with Steve’s needs in mind. He had an iPhone six months before they were announced. When he stood on stage demoing the phone, he was holding one of the only ones available in the world.”

Dhuey learned that Jobs loved the Beatles and “standard pop music,” bands like Coldplay. Dhuey also talks about how Jobs pushed against having noisy fans in any hardware. Perhaps this also had to do with his hearing issues.

Dhuey worked at Apple for 25 years. He was the co-inventor of the Macintosh II and was one of the two main hardware engineers on the original iPod.

Top Rated Comments

JTToft Avatar
126 months ago
My 2008 MBP fan was rubbish lol. Would not of passed Job's inspection.

- I wish people would stop writing that. It makes no sense.
Score: 28 Votes (Like | Disagree)
bitWrangler Avatar
126 months ago
NeXT a failure?

Dhuey "reminds" us that Job's is mortal and uses NeXT as an example of a Jobs "failure". I'd have to disagree with him, in the end, NeXT was absolutely perfect. It was an incubator for software tech that was ahead of it's time. It allowed Steve and others an opportunity to think outside the pc (as in all personal computers including pre OSX Macs) norm to create a wonderful next generation system. After several years, it was time for the experiment to come back home and all that was learned could then be applied to creating OSX (as well as ushering Steve back).

So really, where would Apple be now had Steve not been fired and he not started NeXT and NeXT hadn't floundered? All three things needed to occur to turn Apple into what it is now. So in a way, it (NeXT) was a resounding success.
Score: 14 Votes (Like | Disagree)
macsmurf Avatar
126 months ago
I don't think I'd be comfortable working for a company where the employees were afraid to talk to the boss.
Score: 9 Votes (Like | Disagree)
Navdakilla Avatar
126 months ago
That would be brutal. I'd start sweating bullets
Score: 9 Votes (Like | Disagree)
mabaker Avatar
126 months ago
Steve didn't hear PowerBook's 12inch fan then! :D
Score: 8 Votes (Like | Disagree)
macsmurf Avatar
126 months ago
That's why you don't work at Apple.
Actually, it's pretty cool if you're passionate about your job and the company you work for. And it's infinitely better than what most CEO's would do: Mumble a hello and ignore your presence.
It's great for a simple employee to have the opportunity to talk about the business with the top boss.

So how would you characterize the employees who took the stairs because they didn't want to run into Jobs?

I do agree that it's great for the big boss to take an interest but conversations where you feel your job is at stake if you make the wrong joke or don't properly explain your value to the company (within the time it takes an elevator to travel 4 floors) aren't really that fun - especially if you care about your job.
Score: 7 Votes (Like | Disagree)

Top Stories

april 2021 event coverage feature

Apple Event Live Coverage: New iPads, AirTags, and More Expected [Event Over]

Tuesday April 20, 2021 9:07 am PDT by
Apple's virtual "Spring Loaded" event kicks off today at 10:00 a.m. Pacific Time, with Apple expected to debut updated iPad models and perhaps some other hardware such as AirTags or iMac models based on Apple silicon. Apple is providing a live video stream on its website, on YouTube, and in the company's TV app across its platforms. We will also be updating this article with live blog...
m1 imac colors

Apple Announces Redesigned iMac With M1 Chip and Seven Color Options

Tuesday April 20, 2021 10:22 am PDT by
Apple has announced a new, redesigned 24-inch iMac, featuring an M1 chip, a 4.5K display, and a range of color options, as well as an improved cooling system, front-facing camera, speaker system, microphones, power connector, and peripherals. The new iMac features a completely new compact design, and comes in a range of seven striking colors, including green, yellow, orange, pink, purple,...
Ports 2021 MacBook Pro Mockup Feature 1 copy

Stolen MacBook Pro Schematics Confirm Apple's Plans to Add More Ports and Remove Touch Bar

Wednesday April 21, 2021 10:31 am PDT by
Schematics stolen from Apple supplier Quanta Computer outline Apple's plans for the next-generation MacBook Pro models that are expected in 2021, and clearly confirm plans for additional ports and a return to MagSafe. MacRumors saw the schematics after they were leaked online, and some of them feature the logic board of the next-generation MacBook Pro. On the right side of the machine,...
iphone 12 preorder purple

Apple Launching iPhone 12 and 12 Mini in New Purple Color on April 30

Tuesday April 20, 2021 10:08 am PDT by
Apple today announced that the iPhone 12 and iPhone 12 mini will be available in a new purple color starting April 30, with pre-orders starting this Friday. Apple is also releasing a new MagSafe Leather Case and Leather Sleeve in Deep Violet, a Silicone Case in Capri Blue, Pistachio, Cantaloupe, or Amethyst, and a Leather Wallet in Arizona, all available to order beginning today. iPhone...
13 inch macbook pro m1

14-Inch and 16-Inch MacBook Pro Models With XDR Displays Expected to Launch Later This Year

Wednesday April 21, 2021 7:08 am PDT by
Apple yesterday unveiled a new 12.9-inch iPad Pro with a Liquid Retina XDR display that uses mini-LED backlighting to achieve up to 1,000 nits of full-screen brightness and up to 1,600 nits of peak brightness. With over 10,000 mini‑LEDs grouped into more than 2,500 local dimming zones, the display also has an impressive 1,000,000:1 contrast ratio. Apple has so far branded its mini-LED...
14

Apple Says iOS 14.5 Will Be Released 'Next Week'

Tuesday April 20, 2021 11:08 am PDT by
Apple today in a press release about its new AirTag item tracker announced that iOS 14.5 and iPadOS 14.5 will be available starting "next week." iOS 14.5 and iPadOS 14.5 are packed with new features, including the ability for iPhone users who are wearing an Apple Watch to unlock the iPhone with Face ID while wearing a mask. iOS 14.5 and iPadOS 14.5 will also be the minimum software versions...
ipad pro with m1 chip

Apple Introduces Next-Generation iPad Pro With M1 Chip, Thunderbolt, 5G, XDR Display, and More

Tuesday April 20, 2021 10:40 am PDT by
Apple today announced the next-generation iPad Pro with the same M1 chip found in the latest Macs, Thunderbolt and USB4 support, 5G connectivity on cellular models with mmWave support in the United States, and more. With an 8-core CPU and 8-core GPU, Apple says the M1 chip in the new iPad Pro provides up to 50% faster performance and up to 40% faster graphics compared to the A12Z Bionic chip ...
f1618938547

Apple Announces AirTag Tracking Devices Starting At $29 Each

Tuesday April 20, 2021 10:10 am PDT by
Apple today announced AirTag, a Tile-like Bluetooth tracking device that's designed to be attached to items like keys and wallets for tracking purposes, letting you find them right in the Find My app. AirTags are accessories for attaching to backpacks, luggage, and other items. Any U1 device like the iPhone 12 can be used for precision finding to guide you right to the item you're looking...
airtag engraving 69

Apple Tries to Limit Offensive AirTag Engravings... With Mixed Results

Wednesday April 21, 2021 3:16 am PDT by
Apple's AirTag item trackers can be custom-engraved using text, numbers, and even emoji, but users looking to express some college humor will likely need to look elsewhere, because Apple's online AirTag personalization tool is easily offended. An AirTag is just big enough to fit up to four characters or up to three emoji. That might seem just enough to get dubiously creative with your...
maxresdefault

Apple Event 2021: Everything Apple Announced at Its 'Spring Loaded' Event in Just 6 Minutes

Tuesday April 20, 2021 4:23 pm PDT by
Apple today held its first event of 2021, and it was one of the most exciting events that we've seen in some time. Apple announced a whole slew of new products, including an M1 iMac, an M1 iPad Pro, a refreshed 4K Apple TV, and the long-awaited AirTags. Subscribe to the MacRumors YouTube channel for more videos. It took Apple an hour to introduce all of the new devices during its virtual...