Work has begun on Apple's massive new retail store in Manhattan's historic Grand Central Terminal as the company works quickly to try to open the store in time for the holiday shopping season. As noted at last month's approval for the project, Apple will be able to move forward on a very tight construction timetable due to the fact that only minimal changes to the building itself are permitted.
Earlier this month, one MacRumors reader passed along a photo showing the closed off stairway to the former Metrazur restaurant where the Apple retail store is being constructed, suggesting that at least preparatory work was underway to close the restaurant and turn the site over to Apple's contractors.
Another reader has now passed along new photos showing work underway, and while the view from the concourse below the store is primarily of scaffolding and plastic tarps, it is clear that things are moving forward.
We've been told by an employee at Grand Central Terminal that crews have already demolished the kitchen area of the former Metrazur restaurant and are working to turn it into a storage room for the Apple retail store.
In addition, Apple has reportedly indicated that it is planning to open the store in time for the "Black Friday" shopping rush, which falls on the day after Thanksgiving in the United States and represents the kickoff to the holiday shopping season. Black Friday falls on November 25th this year, and Apple is said to possibly be shooting for a grand opening on November 12th, in line with the previously-reported four-month construction timeframe with respect to last month's project approval.
Friday December 5, 2025 9:40 am PST by Tim Hardwick
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What a brain-dead idea by Apple. Taking a very historic and iconic terminal in NYC and putting their awful gaudy glass monstrosity-type store there. It is going to look out of place, it is going to be an eye sore for people who visit and commute, and by the way Apple, you already have four stores in Manhattan alone, one just a 10 minute walk from Grand Central. Is this one really necessary?
The only reason they are letting this even go forward is because Apple has more money than they know what to do with, and have forked over obscene amounts of money for this space.
I for one, even being a fan of Apple products, will never visit this store. I travel through Grand Central Terminal everday; this store is going to look SO out of place it is not even funny.
so you joined the site just for that ? great start