Apple Scheduling 'Secret' Retail Store Employee Meeting? [Updated]

102428 apple store lincoln park

AppleInsider reports that Apple has requested that its retail store employees sign non-disclosure agreements in advance of an "all-hands" meeting that the report claims could come in advance of a media event.

People familiar with the company's retail plans revealed that Apple employees on Monday were asked to sign non-disclosure forms. Those who did not sign are said to be excluded from the next employee meeting, expected to be held in the next week.

Those privy to Apple's brick-and-mortar businesses indicated the meeting was originally scheduled for last week. But the meeting was apparently pushed back for one week, for reasons unknown.

Exactly what the meeting would be about seems to be in question, as the report seems to expect that the meeting would occur on Sunday night after store closing as has happened in the past, timing that would place it after the debut of new MacBook Pros widely expected for this Thursday.

The timing of the meeting could suggest that Apple plans to hold a media event to unveil new products, and could send out invitations to such an event as soon as this week. Lending support to this, Robert X. Cringely confidently began his latest column on Monday with: "Next week Apple will have a product event." Cringely presumes the event will be used to introduce new MacBook Pro models with Intel's high-speed Light Peak technology.

Cringely's report also suggests that we could see Light Peak-equipped Mac minis, although it is unclear what the basis of his speculation might be.

Today's report does not, however, appear to definitively state that the all-hands meeting will occur on Sunday, meaning that it could potentially occur within the next day or two and relate to preparations for Thursday's expected MacBook Pro launch.

But if the meeting truly isn't until Sunday and the MacBook Pros appear on Thursday as expected, AppleInsider suggests that the forthcoming media event could see the introduction of the second-generation iPad, a move would that would seem to require a product release in line with the majority of rumors that have been pinpointing a first quarter launch. It would also seemingly rule out recent claims that the next-generation iPad will not debut until June.

Apple has also just been rumored to be releasing updated iMacs sometime in the near future, although it is unclear why the company would host a media event to introduce only the iMacs and not the MacBook Pros if the company wanted to highlight its Mac lines with another event.

Update: We've received word from several sources that the meeting is simply a standard quarterly meeting for retail employees and should not entail any specific disclosures related to new products.

Update 2: We're hearing from other sources that Apple is indeed requiring employees to sign specific non-disclosure agreements for this meeting, a step that is not generally employed for such quarterly meetings, suggesting that something out of the ordinary may in fact be discussed at the meeting.

Top Rated Comments

hob Avatar
172 months ago
http://www.radaronline.com/exclusives/2011/02/world-exclusive-video-apple-boss-steve-jobs-unsteady-his-feet-day-treatment

That is one of the most tasteless things I've ever seen on the internet.
Score: 1 Votes (Like | Disagree)

Popular Stories

iOS 18 Apple Music Messages and Notes Feature 1

iOS 18 Rumored to Add New Features to These 16 Apps on Your iPhone

Tuesday April 30, 2024 10:44 am PDT by
Apple is expected to announce iOS 18 during its WWDC keynote on June 10, and new features have already been rumored for many apps, including Apple Music, Apple Maps, Calculator, Messages, Notes, Safari, and others. Below, we recap iOS 18 rumors on a per-app basis, based on reports from MacRumors, Bloomberg's Mark Gurman, and others: Apple Maps: At least two new Apple Maps features are...
apple watch ipad demo 1

Check Out This Apple Watch iPad Demo Unit From 2014

Wednesday May 1, 2024 1:46 pm PDT by
With the 10th anniversary of the Apple Watch approaching, we thought it would be fun to take a look back at an interesting bit of Apple Watch history. After the Apple Watch was announced in 2014, and before it became available in 2015, Apple sent out custom Apple Watch iPad demo kiosks to retail stores. The Apple Watch and iPad units used for these devices were specially designed, had custom ...
Apple Event Let Loose Pastel Green

Report: Five Things Apple Won't Announce at Its Event Next Week

Friday May 3, 2024 4:30 am PDT by
Apple is holding at least five announcements for later in the year that will not arrive at the company's "Let loose" special event next week, according to Bloomberg's Mark Gurman. In a report detailing his expectations for Apple's upcoming event, Gurman noted that there are a total of five things that the company is holding for later in the year: AI features: While Apple may tease new...
Apple Silicon AI Optimized Feature Siri 1

Tim Cook on Generative AI: 'We Have Advantages That Will Differentiate Us'

Thursday May 2, 2024 2:11 pm PDT by
During today's earnings call covering the second fiscal quarter of 2024, Apple CEO Tim Cook again spoke about Apple's work on generative AI. He said that Apple has "advantages" that will "differentiate" the company in the era of AI, and some "very exciting things" will be shared with customers in the near future. We continue to feel very bullish about our opportunity in generative AI. We are ...
maxresdefault

Will the New iPad Pro Really Have the M4 Chip?

Wednesday May 1, 2024 8:30 am PDT by
While Apple's upcoming iPad Pro models have been expected to feature the M3 chip for over a year, recent reports have unexpectedly suggested that the new devices will instead feature the as-yet-unannounced M4 chip. Subscribe to the MacRumors YouTube channel for more videos. Last week, Bloomberg's Mark Gurman said that he now believes there is a "strong possibility" that the upcoming iPad Pro ...