Verizon Loses Ground to AT&T's iPhone as RIM and Palm Fade

Asymco's Horace Dediu offers an interesting analysis of new data on Verizon's smartphone device sales over the past year, concluding that, despite a growing Android platform, Verizon finds itself in a position in which it may have had little choice but to accept Apple's terms to bring the iPhone to the carrier.

104044 dediu verizon quarterly

Dediu's analysis is based on that fact that sales of Android and Windows Mobile smartphones at Verizon have grown only slightly faster than the rate at which sales of Research in Motion's BlackBerry and Palm's webOS devices have fallen so far in 2010, yielding an overall sales growth rate for Verizon far short of that seen with the iPhone on AT&T. But even Android by itself (and a small fraction of sales for Windows Mobile devices that can't be separated out from the Android data) isn't selling as well or growing nearly as quickly on Verizon as the iPhone is on AT&T.

In an apples-to-apples comparison, in Q3 the iPhone at AT&T outsold Android at Verizon (remember, same addressable market) by a factor of 2.5. This is with a variety of devices and vendors thrown in the market. We hardly ever get to see this finely grained a comparison when looking at platforms.

104044 dediu verizon monthly

Analyzing the data on a month-by-month basis reveals an even sharper trend of a steep drop in Verizon smartphone unit sales since August as a diversifying range of smartphone vendors have been unable to sustain overall handset sales for the carrier in the fact of the iPhone 4 on AT&T.

Dediu concludes that Verizon has likely been forced to reconsider its 2009 strategy that saw the carrier betting on Android to slow the trend of customers defecting to AT&T for the iPhone. That change of heart coming with the realization that the iPhone is continuing to steal growth from Verizon's offering may have been responsible for the carrier finally sitting down with Apple to get a deal done for a Verizon iPhone.

Of course, there has been much rumor and speculation about AT&T's exclusivity period for the iPhone, which almost certainly played a significant role in the timing of negotiations between Apple and Verizon, but if the sales data presented in the new report is true, it represents an interesting look at Verizon sales figures that suggest that the carrier may truly need to offer the iPhone if it wishes to fight off AT&T's iPhone-driven momentum in the smartphone market.

Related Forum: iPhone

Popular Stories

Apple car wheel icon feature yellow

Apple Cancels Electric Car Project

Tuesday February 27, 2024 11:05 am PST by
Apple has canceled all plans to release an autonomous, electric vehicle, reports Bloomberg. Apple has been working on an Apple Car for more than a decade and invested millions of dollars into development before deciding it was not a viable project. Apple's Chief Operating Officer Jeff Williams today told approximately 2,000 employees working on the Apple Car that the project was canceled,...
General Apps Messages

iOS 17.4 to Add This 'Groundbreaking' New Messaging Feature

Friday February 23, 2024 5:05 am PST by
With iOS 17.4, set to arrive in March 2024, Apple is bringing a new cryptographic security feature to iMessage called PQ3. This "groundbreaking" and "state-of-the-art" protocol provides "extensive defenses against even highly sophisticated quantum attacks," according to Apple. Let's break down what that means. Apple's iMessage service already supports end-to-end encryption, but security...
Beyond iPhone 13 Better Blue Face ID Single Camera Hole

Six Reasons to Wait for Next Year's iPhone 17

Thursday February 22, 2024 4:20 am PST by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models concurrently, which is why we sometimes get rumored feature leaks so far ahead of launch. The iPhone 17 series is no different, and already we have some idea of what to expect from Apple's 2025 smartphone lineup. If you plan to skip...
iOS 17

iOS 17.4 Coming Soon With These New Features for Your iPhone

Monday February 26, 2024 6:08 am PST by
In a press release last month, Apple confirmed that iOS 17.4 will be released in March, and the update includes several new features and changes for the iPhone. Key new features in iOS 17.4 include major App Store changes in the EU, Apple Podcasts transcripts, and an iMessage security upgrade. The update also adds new emoji and includes preparations for the launch of next-generation CarPlay...
iOS 18 Mock iPhone 16 Feature Gray

iOS 18 Rumored to Be Compatible With These iPhone Models

Tuesday February 27, 2024 6:31 am PST by
iOS 18 will be compatible with the iPhone XR, and thereby also the iPhone XS and iPhone XS Max models with the same A12 Bionic chip, according to a post on X today from a private account with a proven track record of sharing build numbers for upcoming iOS updates. The post was spotted by MacRumors contributor Aaron Perris, and it has since been deleted. However, this was likely because the...
applearcade

Game Developers Describe 'Smell of Death' Around Apple Arcade

Monday February 26, 2024 7:24 am PST by
Some game developers are dissatisfied with Apple Arcade amid concerns about the subscription service's future, a new report claims. Sources speaking to mobilegamer.biz described a "smell of death" around Apple's games subscription service and noted the difference between the company's investment in TV and music, and its interest in games. "At the very top of the company there needs to be a ...