One-Third of Non-AT&T Smartphone Customers Would Have Purchased iPhone on Their Carriers
Market research firm ChangeWave today published the results of its latest survey of its professional and early-adopter consumer audience, again finding that Apple's exclusivity agreement with AT&T for the iPhone in the United States is costing it customers.
The survey builds upon one
conducted in August that showed significant numbers of AT&T and non-AT&T customers alike waiting for Verizon to begin offering the iPhone. This new survey, however, specifically asks recent purchasers of non-AT&T smartphones whether they would have purchased an iPhone had it been available on their chosen carriers, and more than a third of those surveyed responded that they would have, with an additional 20% registering as unsure.
We asked non-AT&T respondents whether they'd have still purchased their new smart phone if the iPhone had been available at their wireless service provider at the time of purchase. The results show the continuing threat the iPhone poses to the rest of the industry.
In short, an extraordinary one-in-three non-AT&T smart phone buyers (34%) say they'd have bought the iPhone instead if it had been available at their service provider.
The survey goes on to examine which smartphone manufacturers matched up most poorly against the iPhone, and Motorola topped the list with a nearly equal percentage of its customers saying that they would have bought an iPhone if it had been available on their carrier as those who would still have bought their Motorola phone.
On the consumer satisfaction front, ChangeWave continues to find strong ratings for the iPhone 4, even higher than those for the iPhone 3GS and leading the industry, with 77% of iPhone customers registering as "very satisfied". Motorola took second place with 71% of its customers reporting being "very satisfied", while Samsung and Research in Motion trailed with results in the 45% range.
Popular Stories
iOS 17.2 has been in beta testing for over a month, and it should be released to all users in a few more weeks. The software update includes many new features and changes for iPhones, including the dozen that we have highlighted below. iOS 17.2 is expected to be released to the public in mid-December. To learn about even more features coming in the update, check out our full list. Journal ...
Unidentified governments are surveilling smartphone users by tracking push notifications that move through Google's and Apple's servers, a US senator warned on Wednesday (via Reuters). In a letter to the Department of Justice, Senator Ron Wyden said foreign officials were demanding the data from the tech giants to track smartphones. The traffic flowing from apps that send push notifications...
Apple today released new firmware update for both the Lightning and USB-C versions of the AirPods Pro 2. The new firmware is version 6B34, up from the 6B32 firmware introduced in November. Apple does not provide details on what features might be included in the refreshed firmware beyond "bug fixes and other improvements," so it is unclear what's new in the update, but prior software releases ...
The iOS 17.2 update that Apple is set to release to the public in the near future will bring support for the next-generation Qi2 wireless charging standard to the iPhone 13 and iPhone 14 models. Qi2 was mentioned in the release notes for the RC version of the update that came out today. With the addition of support for the new standard, iPhone 13 and iPhone 14 models will work with Qi2...
Apple's Korean suppliers have begun developing smartphone under-display cameras (UDC), paving the way for the first iPhone with a true "all-screen" appearance. According to The Elec, LG Innotek has entered the preliminary development of the UDC, which sits under the display and does not result in a visible hole in the panel when the camera is not in use. A UDC differs from a typical front ...
Today we're tracking a collection of deals that are matching - or nearly matching - the same all-time low discounts we saw during Black Friday. This includes the AirPods Pro 2 with USB-C, 9th generation iPad, and M1 MacBook Air. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the ...
Meta has revealed plans to end Instagram users' ability to chat with Facebook accounts later this month, rolling back a feature that it introduced over three years ago. In September 2020, Meta (then Facebook) announced it was merging its Facebook Messenger service with Instagram direct messaging, allowing Instagram users to chat with Facebook users and vice versa using the same platform....
Recently, MacRumors has received details on the battery currently being tested on the upcoming fourth-generation iPhone SE, and the information corroborates previous findings in relation to the device. The iPhone SE 4, known by its device identifier D59, is expected to use the exact same battery found in the base model iPhone 14. Partially assembled prototypes of the next iPhone SE have been ...