Amazon has taken Apple head on in their latest commercial for their Kindle e-reader:
The ad, shown here, features a guy sitting poolside in a t-shirt and shorts struggling to read an e-book on a black LCD-screen device that looks an awful lot like an iPad.
Next to him, a gal in a bikini is enjoying reading on her Kindle, featuring an E Ink screen that looks so clear in the sun that she can even read with sunglasses on. She tells iPad guy shes able to read in the sun because shes got a Kindle, which cost less than her sunglasses.
The ad points out that the iPad's screen is less readable in direct sunlight as compared to the Kindles e-ink screen. While the iPad is a more fully functional device than the Kindle, it overlaps the Kindle's e-reader usage with Apple's iBooks application.
It is now August, and that means the iPhone 18 Pro and iPhone 18 Pro Max are just a month away. The devices are expected to look similar to the iPhone 17 Pro and iPhone 17 Pro Max, but there will still be many year-over-year changes, with rumored features including a smaller Dynamic Island, 5G via satellite, and more.
Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, and a...
The upcoming iPhone 18 Pro Max will be equipped with a nearly 12% larger battery compared to the iPhone 17 Pro Max, according to an apparent leak.
An alleged photo of a battery pack for a Chinese model of the iPhone 18 Pro Max with a SIM card tray lists a capacity of 5,391 mAh, up from 4,823 mAh for the equivalent iPhone 17 Pro Max battery. The photo was shared on the Korean platform Naver...
We're a little over a month away from the launch of iOS 27, and Apple is continuing to make changes. The fifth beta of iOS 27 changes the look of some app icons and adjusts Liquid Glass, plus it adds some smaller features that make the iPhone just a little nicer to use.
App Icons
There are updated Liquid Glass icons for Safari, Siri, Settings, Remote, App Store, and Preview. Some of the...
Apple's first foldable iPhone, with a book-style design featuring a ~5.5-inch outer display and a ~7.8-inch inner display with a minimal crease down the middle.
