Microsoft Xbox Strategy and Marketing Executive to Join Apple?
MCV reports that Richard Teversham, Microsoft's senior director of business, insights and strategy for Xbox, is departing the company to take a position at Apple. Teversham reportedly will take on an "education-related" role in Apple's European office. Focused on EMEA (Europe, the Middle East and Africa), Teversham had been at Microsoft for the past 15 years and worked on business aspects of Xbox since its launch in 2002.
Teversham had worked at Microsoft for over 15 years. He held the role of Xbox director for platform and marketing between 2005 and 2007 before becoming strategy boss.
A Microsoft spokesperson told MCV this week: "We can confirm that Richard Teversham, director of business, insights and strategy, has taken a new opportunity outside of Microsoft. A process is underway for recruiting his replacement."
While Teversham's role at Apple remains unclear, the addition of a significant player in Microsoft's international strategy and marketing for Xbox suggests the possibility of Apple further increasing its efforts in the gaming industry. In particular, Apple has been positioning the iPod touch as a gaming platform in much of its promotional material.
Popular Stories
As the end of 2023 nears, now is a good opportunity to look back at some of the devices and accessories that Apple discontinued throughout the year. Apple products discontinued in 2023 include the iPhone 13 mini, 13-inch MacBook Pro, MagSafe Battery Pack, MagSafe Duo Charger, and leather accessories. Also check out our lists of Apple products discontinued in 2022 and 2021. iPhone Mini ...
Apple with iOS 17.1 and watchOS 10.1 introduced a new NameDrop feature that is designed to allow users to place Apple devices near one another to quickly exchange contact information. Sharing contact information is done with explicit user permission, but some news organizations and police departments have been spreading misinformation about how functions. As noted by The Washington Post,...
Apple will likely release iOS 17.1.2 this week, based on mounting evidence of the software in our website's analytics logs in recent days. As a minor update, iOS 17.1.2 should be focused on bug fixes, but it's unclear exactly which issues might be addressed. Some users have continued to experience Wi-Fi issues on iOS 17.1.1, so perhaps iOS 17.1.2 will include the same fix for Wi-Fi...
Cyber Week has taken the place of Black Friday, and you'll find some of the same deals still around for the next few days, although many from Black Friday have now expired. This includes dozens of record low prices on Apple products like AirPods, iPad, Apple Watch, MacBook, iPhone, and more. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a...
Black Friday 2023 has officially ended, but we're still tracking some of the best deals of the year on Apple products like AirPods, iPad, iPhone, MacBook, and many more. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running. Specifically, in this article we're...