Apple Explores Delivering Location-based Content to Mobile Users

105435 interactive quickOrder 1 400
Mockups by Phil Lu

A much publicized patent application published in December 2007 revealed that Apple had explored allowing handheld owners (such as the iPhone) to place orders from local stores. The system would, for example, allow customers to order a drink with the press of a button on their iPhone which would then notify them when their order was ready.

A new patent application today expands that concept to different types of local content, including events, movies, concerts and could even present you with general information and reviews about local restaurants. This location-based content could also include ordering food as detailed in the previous patent application, but also movie tickets and music purchasing.

Beyond this, it appears local content could be customized, with businesses publishing content themselves to be distributed to passers by. A particularly useful example would be at an Airport where flight schedules, maps, weather, and city information could be offered. Presumably, those with a properly equipped iPhones (or other devices) would be able to access this content simply by connecting to their local Wifi network.

Related Forum: iPhone

Popular Stories

Provenance Emulator

PlayStation, GameCube, Wii, and SEGA Emulator for iPhone and Apple TV Coming to App Store

Friday April 19, 2024 8:29 am PDT by
The lead developer of the multi-emulator app Provenance has told iMore that his team is working towards releasing the app on the App Store, but he did not provide a timeframe. Provenance is a frontend for many existing emulators, and it would allow iPhone and Apple TV users to emulate games released for a wide variety of classic game consoles, including the original PlayStation, GameCube, Wii,...
Delta Feature

Delta Game Emulator Now Available From App Store on iPhone

Wednesday April 17, 2024 9:58 am PDT by
Game emulator apps have come and gone since Apple announced App Store support for them on April 5, but now popular game emulator Delta from developer Riley Testut is available for download. Testut is known as the developer behind GBA4iOS, an open-source emulator that was available for a brief time more than a decade ago. GBA4iOS led to Delta, an emulator that has been available outside of...
iPhone 15 Pro Action Button Translate

All iPhone 16 Models to Feature Action Button, But Usefulness Debated

Tuesday April 16, 2024 6:54 am PDT by
Last September, Apple's iPhone 15 Pro models debuted with a new customizable Action button, offering faster access to a handful of functions, as well as the ability to assign Shortcuts. Apple is poised to include the feature on all upcoming iPhone 16 models, so we asked iPhone 15 Pro users what their experience has been with the additional button so far. The Action button replaces the switch ...
iPad Air 12

12.9-Inch iPad Air Now Rumored to Feature Mini-LED Display

Thursday April 18, 2024 7:37 am PDT by
The rumored 12.9-inch iPad Air that is expected to be announced in May will be equipped with a mini-LED display like the current 12.9-inch iPad Pro, according to Ross Young, CEO of research firm Display Supply Chain Consultants. The existing 10.9-inch iPad Air is equipped with a standard LCD panel, and the move to mini-LED technology for the 12.9-inch model would provide increased brightness for...