Apple TV A Gaming Platform?

In a recent interview with Wired, Greg Canessa, the ex-General Manager of XBox Live Arcade, and now Vice President of video game platforms at PopCap games indicates that his role at PopCap will be to help proliferate their games onto multiple platforms, including the Apple TV.

Its a broad in scope role. It encompasses everything from vision and strategy to execution and marketing. It will all be part of my group and charter. Business development will be part of that as well. It will be about taking the stable of franchises and games out of PopCap's studio and adapting, customizing it for different platforms -- adding multiplayer, new play modes, HD, customizing the user interface and display for Zune, ipod, Apple TV, Nintendo DS, PSP.

Currently, Apple specifically states that games designed for the iPod will not play on the Apple TV. However, the apparent slip-up is reminiscent of previous claims by analyst Jesse Tortora that Apple will begin to compete in the video game console market to counter pressure from Microsoft, Sony, and Nintendo to dominate the living room.

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Buy Now)

Popular Stories

Google Assistant

Google I/O 2016: Assistant, Home, Allo, Duo, Android N, and More

Wednesday May 18, 2016 11:51 am PDT by
Google hosted its annual I/O developers keynote at the Shoreline Amphitheatre in Mountain View, California today, announcing multiple new products and services related to Android, search, messaging, home automation, and more. Google Assistant Google Assistant is described as a "conversational assistant" that builds upon Google Now based on two-way dialog. The tool can be used, for example,...