This MSNBC article describes other services scrambling to ramp up their music distribution services in response to the early popularity of the iTunes Music Store.
- After several years of unsuccessfully trying to convince music fans who download songs for free from Internet file-sharing networks to pay monthly subscription fees for access to digital music, suddenly it's all about the single.
Notable players include Amazon, MSN, AOL (MusicNet), and MusicMatch. While the per-song sales mentality is spreading, News.com notes that Microsoft is adding security enhancements to allow current subscription services to work in conjuction with portable music players.
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