'iPad 4' Headed for October Launch with iPad 3 as Interim Upgrade?

In an effort to continue throwing ideas at the wall to see what might stick, the only occasionally reliable Digitimes today reported that not only will Apple be releasing the iPad 3 with high-resolution "Retina" display in March as is widely expected, but that the company will follow that up with the release of the iPad 4 in October.

white ipad 2 oblique
On the topic of the iPad 3, Digitimes suggests that the Retina display will be the main attraction of the new device, with better battery life also serving to entice customers. But other hardware upgrades for the iPad 3 are said to be rather minimal, as Apple is reportedly rolling out the iPad 3 alongside an iPad 2 price cut to $399 as an interim effort to set the stage for a bigger battle with the competition later in the year.

Apple will ship the so-called "iPad 3" with a full HD display in March and then "iPad 4" - named so by its component suppliers - with killer applications in October, according to industry sources in Taiwan. [...]

But a true battle for market share will arrive in the second half of the year when Apple ships its iPad 4 in October, about the time when Microsoft releases its Window 8 and Intel unveils its Clover Trail-W platform, the sources commented.

The 9.7-inch iPad 4 is expected to come with much upgraded hardware specifications and integrated applications so as to compete with an array of Android-, Wintel- or WoA (Windows on ARM)-based tablet PCs to be released in the fourth quarter, said the sources.

The rumor is somewhat reminiscent of last year's round of claims, which suggested that the iPad 2's successor would appear in late 2011 as an interim upgrade carrying a Retina display. Claims of a late 2011 iPad came from several different sources in July and early August of last year before other sources including The Wall Street Journal put the claim to rest.

Digitimes has a proliferative record of Apple-related rumors and has occasionally offered accurate information. But its information is generally considered unreliable given a significant number of claims that have failed to materialize. Claims of two separate iPad launches this year are sure to pique interest though, and we'll be waiting to hear if other sources offer similar information going forward.

Related Roundup: iPad
Buyer's Guide: iPad (Buy Now)
Related Forum: iPad

Popular Stories

ios 19 messages app

Apple Sues Jon Prosser Over iOS 26 Leaks

Thursday July 17, 2025 8:40 pm PDT by
Earlier this year, YouTuber Jon Prosser shared multiple videos showing off what he claimed to be re-created renderings of what was then presumed to be called iOS 19 and which was eventually unveiled by Apple as iOS 26 at WWDC in June. In his first video back in January, Prosser showed off a Camera app redesign with a simpler set of buttons for moving between photo and video modes, and he...
iOS 26 on Three iPhones

Here's When to Expect the iOS 26 Public Beta

Tuesday July 15, 2025 11:07 am PDT by
Apple previously announced that a public beta of iOS 26 would be available in July, and now a more specific timeframe has surfaced. Bloomberg's Mark Gurman today said that Apple's public betas should be released on or around Wednesday, July 23. In other words, expect the public betas of iOS 26, iPadOS 26, macOS 26, and more to be available at some point next week. Apple will be releasing...
iPhone 17 Colors

All 15 New iPhone 17 and iPhone 17 Pro Colors Revealed in Latest Leak

Wednesday July 16, 2025 6:50 am PDT by
We may finally have a definitive list of all color options for the iPhone 17 series, ahead of the devices launching in September. MacRumors concept In a report for Macworld today, Filipe Espósito said he obtained an "internal document" that allegedly reveals all of the color options for the upcoming iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max models. The report includes ...
iPhone 17 Pro Dark Blue and Orange

Ranked: The Best Features Rumored for the iPhone 17 Lineup

Wednesday July 16, 2025 4:17 pm PDT by
We have just under two months to go until the debut of Apple's iPhone 17 models, and rumors have been ramping up in recent weeks. We went through everything we know so far, pulling out the most exciting rumors and highlighting some other changes that aren't going to be so great. Top Tier Ultra Thin iPhone 17 Air - The iPhone 17 Air is 2025's most exciting iPhone rumor, because it's the...
Foldable iPhone 2023 Feature Homescreen

Foldable iPhone's Thickness and Price Range Detailed in New Reports

Wednesday July 16, 2025 11:31 am PDT by
Apple's long-rumored foldable iPhone will likely have a starting price between $1,800 and $2,000 in the U.S., analysts at investment banking firm UBS said this week. If so, the foldable iPhone would cost more than a MacBook Pro, which starts at $1,599. With a starting price of at least $1,800, the foldable iPhone would be the most expensive iPhone model ever released, topping the Pro Max at...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Coming Soon With These 16 New Features

Friday July 11, 2025 12:40 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are only two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models. Latest Rumors These rumors surfaced in June and July:A redesigned Dynamic Island: It has been rumored that all iPhone 17 models will have a redesigned Dynamic Island interface — it might ...
Apple Watch Ultra 2 Complications

Apple Watch Ultra 3: What to Expect

Sunday July 13, 2025 10:30 am PDT by
The long wait for an Apple Watch Ultra 3 is nearly over, and a handful of new features and changes have been rumored for the device. Below, we recap what to expect from the Apple Watch Ultra 3:Satellite connectivity for sending and receiving text messages when Wi-Fi and cellular coverage is unavailable 5G support, up from LTE on the Apple Watch Ultra 2 Likely a wide-angle OLED display that ...
Apple Hornsby

Apple Store Near Sydney Permanently Closing Later This Year

Monday July 14, 2025 6:14 pm PDT by
Apple today said its store at the Westfield Hornsby shopping mall, in Hornsby, Australia, will be permanently closing in October. Apple Hornsby In a statement shared with Australian tech news website EFTM (via Reddit), Apple said that it has decided not to renew its lease at Westfield Hornsby. Apple said all affected retail employees will be given the opportunity to work at Apple's nearby...

Top Rated Comments

HarryKeogh Avatar
177 months ago
And don't forget the iPad 5 to be released in December 2012 in time for the holiday season.

Then get ready for 2013. "The Year of the iPad". New iPads every month!
Score: 98 Votes (Like | Disagree)
Anaemik Avatar
177 months ago
Are digitimes *that* desperate for hits to their site?
Score: 35 Votes (Like | Disagree)
ouimetnick Avatar
177 months ago
Not a fan of that method. Just update it yearly. Two upgrades in a year. I would be jealous if it mine was no longer current in several months.
Score: 23 Votes (Like | Disagree)
ASKendrew Avatar
177 months ago
1 upgrade a year is enough for my bank account!
Score: 21 Votes (Like | Disagree)
farmermac Avatar
177 months ago
Hard to believe that these news outlets that have been around for a few years would spout ridiculous rumors like this. Apple wouldn't benefit from out dating their hardware every 6 months android-style.
Score: 18 Votes (Like | Disagree)
CylonGlitch Avatar
177 months ago
Wasn't it reported that the iPad3 would be out in October 2011 shortly after the iPad2? Sounds like someone who likes to create rumors likes this one.

I cannot see this happening.
Score: 17 Votes (Like | Disagree)