Sony Looking to Cut Out Cable Providers with Web-Based TV Service
Last week, we noted that Sony was working hard on efforts to change the way users interact with and view content on their television sets, with CEO Howard Stringer openly acknowledging that the company was trying to find a way to compete with Apple's integrated ecosystem that is expected to expand to include television sets in the relatively near future.
The Wall Street Journal now reports that Sony is working on the next phase of its efforts, seeking to launch a Web-based alternative to traditional TV that would skirt around cable companies' control of the market.
Sony is proposing to beam the channels over Internet connections to Sony-made devices, including PlayStation gaming consoles, TV sets and Blu-ray players, the people said. Sony has sold about 18.1 million PlayStation 3 consoles in the U.S. alone, according to NPD Group Inc., and many homes have other Internet-connected Sony devices.
Sony has reportedly reached out to a number of content providers, including Comcast NBCUniversal, Discovery, and News Corp., in attempt to strike deals to offer their shows on the service.
One stumbling block could be Sony's desire to license a smaller bundle of channels than existing cable operators offer to undercut the incumbents on price and flexibility, according to people familiar with the matter. That could be a nonstarter for media companies, which would prefer not to undercut their biggest customers.
The report notes that Apple made a similar effort several years ago, seeking to put together a "best of TV" package for delivery to viewers via iTunes, but those negotiations failed to produce a deal after content providers refused to budge on their demands for bundling channels together.
Apple clearly remains interested in the television market, with rumors of a Siri-enabled TV set launching in late 2012 or early 2013. It is not entirely clear what efforts Apple may continue to pursue on the content side of the TV market to complement the hardware and software, but just two months ago the company was said to have developed a "new technology to deliver video to televisions". As part of that work, the company was said to still have an interest in offering some sort of subscription TV packages.
Popular Stories
Apple is set to unveil iOS 18 during its WWDC keynote on June 10, so the software update is a little over six weeks away from being announced. Below, we recap rumored features and changes planned for the iPhone with iOS 18. iOS 18 will reportedly be the "biggest" update in the iPhone's history, with new ChatGPT-inspired generative AI features, a more customizable Home Screen, and much more....
There are widespread reports of Apple users being locked out of their Apple ID overnight for no apparent reason, requiring a password reset before they can log in again. Users say the sudden inexplicable Apple ID sign-out is occurring across multiple devices. When they attempt to sign in again they are locked out of their account and asked to reset their password in order to regain access. ...
Apple used to regularly increase the base memory of its Macs up until 2011, the same year Tim Cook was appointed CEO, charts posted on Mastodon by David Schaub show. Earlier this year, Schaub generated two charts: One showing the base memory capacities of Apple's all-in-one Macs from 1984 onwards, and a second depicting Apple's consumer laptop base RAM from 1999 onwards. Both charts were...
On this week's episode of The MacRumors Show, we discuss the announcement of Apple's upcoming "Let loose" event, where the company is widely expected to announce new iPad models and accessories. Subscribe to The MacRumors Show YouTube channel for more videos Apple's event invite shows an artistic render of an Apple Pencil, suggesting that iPads will be a focus of the event. Apple CEO Tim...
In his Power On newsletter today, Bloomberg's Mark Gurman outlined some of the new products he expects Apple to announce at its "Let Loose" event on May 7. First, Gurman now believes there is a "strong possibility" that the upcoming iPad Pro models will be equipped with Apple's next-generation M4 chip, rather than the M3 chip that debuted in the MacBook Pro and iMac six months ago. He said a ...
Apple has announced it will be holding a special event on Tuesday, May 7 at 7 a.m. Pacific Time (10 a.m. Eastern Time), with a live stream to be available on Apple.com and on YouTube as usual. The event invitation has a tagline of "Let Loose" and shows an artistic render of an Apple Pencil, suggesting that iPads will be a focus of the event. Subscribe to the MacRumors YouTube channel for more ...
Top Rated Comments
...when your service provider limits your data to 250Gb a month. TV via the web will easy hit that cap when someone in your house has the set on most of the day.
The cable company still controls the pipe.
So they copied something Apple hasn't even done yet? I suppose you think they read the Job's biography and came up with this idea? :rolleyes:
As if Steve Jobs was the only person who has been trying to break the Cable conundrum. Oh PLEASE LTD - get a reality check.
And it shouldn't be ANY surprise that Sony or any other TV MANUFACTURER would naturally be thinking in this direction.
It's not only possible -but very logical - that since Steve's bio came out and it was mentioned that Steve "cracked" the TV issue (which details are non existent) Sony wanted to let the world know that it's been something they've been working on for years. The press window opened up.
It's called positioning. Sony might have originally wanted to keep their work quiet and launch with a boom when they were ready - but since Jobs bio came out - they entered the media fray. There's nothing wrong or surprising about that.
Why?
Because if they hadn't - you'd still be arguing in 2-3 years when Sony came out with their product that they copied Apple. Or that they only started to work on the product BECAUSE it was known Apple was working on it to.
So again - LTD - you intentionally set up a no-win scenario for anyone other than Apple.
You mean like all the issues with Siri? How can Apple manage something as ambitious as what they're proposing if they can't even manage their own network? :rolleyes: