The LA Times provides some new details about an internal project at Apple designed to take the company succesfully into the future despite the premature passing of Steve Jobs.
We first heard details about this "Apple University" project back in May when it was revealed that Steve Jobs had hired dean of Yale School of Management Joel Podolny to run an internal group featuring business professors and Harvard veterans to prepare employees for life at Apple after Jobs.
The LA Times cites an anonymous former Apple executive who describes the reasoning behind the project:
"Steve was looking to his legacy. The idea was to take what is unique about Apple and create a forum that can impart that DNA to future generations of Apple employees," said a former Apple executive who spoke on the condition of anonymity to preserve his relationship with the company. "No other company has a university charged with probing so deeply into the roots of what makes the company so successful."
Podolny left his position as Yale Business School dean and moved into an office between Steve Jobs and Tim Cook after he accepted the position in 2009. Podolny, himself, was personally influenced by Steve Jobs and Apple and even described writing his first computer program on an Apple II. In his farewell to Yale students, he wrote "While there are many great companies, I cannot think of one that has had as tremendous personal meaning for me as Apple".
Jobs reportedly identified specific tenets at Apple that he believed was responsible for Apple's success. Those included accountability, attention to detail, perfectionism, simplicity, and secrecy. Jobs is said to have personally overseen the creation of the courses and had sustained an interest in it since its inception. According to the LA Times, Jobs' other successful company, Pixar, also uses a similar corporate University model.
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors.
Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too.
2025 Apple Watch Ultra 3
Apple didn't update the...
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report.
iPhone 17 Air mockup based on rumored design
The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman.
In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
Thursday April 24, 2025 8:24 am PDT by Joe Rossignol
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the ultra-thin device.
Overall, the iPhone 17 Air sounds like a mixed bag. While the device is expected to have an impressively thin and light design, rumors indicate it will have some compromises compared to iPhone 17 Pro models, including only a single rear camera, a...
Wednesday April 23, 2025 8:31 am PDT by Joe Rossignol
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
Wednesday April 30, 2025 3:59 am PDT by Tim Hardwick
Apple is preparing to launch a dramatically thinner iPhone this September, and if recent leaks are anything to go by, the so-called iPhone 17 Air could boast one of the most radical design shifts in recent years.
iPhone 17 Air dummy model alongside iPhone 16 Pro (credit: AppleTrack)
At just 5.5mm thick (excluding a slightly raised camera bump), the 6.6-inch iPhone 17 Air is expected to become ...
I think that, 50 years from now, Jobs will be a single chapter in computer classes but will be taught very heavily in business schools.
The way he ran Apple and, more importantly, the way he set it up to run after he was gone seem to be just as impressive as any electronic product he created.
