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Apple Hires Nintendo Specialist From IGN to Manage App Store Gaming Content

Monday April 26, 2010 9:15 am PDT by Eric Slivka

Longtime IGN columnist Matt Casamassina last week noted on his blog that he is leaving behind his role as noted Nintendo reviewer to take a position as "global editorial games manager" at Apple.

Beginning early May, I will join Apple as global editorial games manager, App Store. In a nutshell, I will be leading the charge for games on the App Store, so whether you browse through iTunes, iPhone, iPod Touch or iPad, the games content you see will be handpicked and organized by me and my team. I couldn't be happier.

Casamassina was a founding member of the IGN, a popular news and reviews site for the gaming community. His early work on Nintendo 64 content was folded into IGN, where it became a mainstay for the site as Nintendo evolved with its GameCube and Wii consoles, as well as numerous portable devices, over the years.

Apple has been working hard to position the iPhone OS, and particularly the iPod touch, as a gaming platform. Recent data has shown some success for Apple, with iPhone OS devices reportedly garnering 19% of revenue for the portable gaming market in the U.S. in 2009.
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HLdan
24 months ago
Nice!!! Things can only get better in terms of gaming for the iPad. :)
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WilliamG
24 months ago

Nice!!! Things can only get better in terms of gaming for the iPad. :)


A simple A-to-Z of games would be nice, for starters. Impossible to find anything for my iPad, darnit!
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Cyroceon
24 months ago
This is great because someone who is highly experienced in the field of gaming, and who understands the importance of simplicity as it pertains to gaming on certain platforms, makes for an awesome outlook for the future of iPhone OS gaming.
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Tech-Boy
24 months ago
Finally! Unless you know the name of the app, apps are impossible to find if they are not the top 100. :mad:
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alexk82
24 months ago
it'll be interesting if apple becomes a major player in terms of games
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sportguy0913
24 months ago
I can't wait to see what' changes!

I totally agree tech-boy! It's so annyoing!
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talkingfuture
24 months ago
Hopefully this is a prelude to a reorganising of the app store to make the good games easier to find.
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ImNoSuperMan
24 months ago
Hopefully good games will get a lot more exposure in the appstore now. Lots of them just disappear beneath the gazillion of crap clones and dont even break even fro the devs.
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Rychy
24 months ago
Awesome! I've been reading Matt's work for years, he's a big fan of Apple. I wish him the best.

And good luck Matt! Please make it easier to find the good stuff on the App Store.
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NikeTalk
24 months ago
I'm sorry I just don't see iPads/iPhones/iPods as being a serious platform for games. There just isn't enough BANG there, such as graphics, controls, power, etc. But maybe it's just the type of games i'm into.
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