Mitchel Broussard

Apple may give customers the ability to engrave personalized messages onto the upcoming Apple Watch, according to French Apple and tech site iPhonote [Google Translate]. According to the website's source, who remained anonymous due to their "involvement at Apple", the company would offer an engraving option similar to that of products like the iPhone, iPad, and iPod lines. The contact,...

The U.S. Patent and Trademark Office today published a patent application created by Apple, detailing a method for the extensive waterproofing of various components within a device, possibly an iPhone, thus creating a completely waterproof smartphone without the need of a special case (via Patently Apple). Originally filed in September of 2013, the patent application describes a "hydrophobic...

Following several months of experimentation with how it curates the music portion of its iTunes Store, Apple has rolled back some of those changes to restore an emphasis on editorial rather than sales-based criteria, according to Billboard. The news comes after a few independent record labels voiced concern over their artists being lost under the better-performing singers and albums of bigger...

Branding website Brandchannel recently revealed the winners of the Brandcameo 2015 Product Placement Awards, which names the movies and brands with the most proliferation within Hollywood films over the past year. For the first time since 2011, Apple nabbed the 2014 Award for Overall Product Placement, appearing in 9 of the 35 films that topped the U.S. box office last year. Brandchannel...

Following its unveiling at CES earlier this year, AT&T today announced that its new Modio Case for iPad Mini, which enables Wi-Fi only iPads to connect to 4G, will be available for purchase March 20 for $49.99 with a two-year agreement. The March 20 release is set only for the iPad Mini, iPad Mini 2, and iPad Mini 3 compatible cases, with a launch for the iPad Air models planned for later in ...

Exactly a week after revealing the new generation of Pebble smartwatches, called the Pebble Time, Pebble today announced an additional tier to its Kickstarter fundraiser called the Pebble Time Steel. Touted as having every feature of the Pebble Time - including the new color display and Timeline features - but featuring more classy, decorative casings, so it's "dressed up and ready to go." The ...

At Mobile World Congress today Senior Vice President of Google Sundar Pichai revealed a handful of new projects the company is working on, including a new mobile payments solution called Android Pay (via The Verge). Though only spoken of briefly, Pichai mentioned that the new service would take a decidedly more developer-focused route, calling Android Pay a "developer tool" that would give...

Following several weeks of rumors about Apple's car-related projects, a recent move by the company to expand trademark coverage of the "Apple" name and iconic Apple logo in Switzerland to include vehicles is gaining attention, as noticed by ApfelBlog.ch [Google Translate] (via Cult of Mac). While the expansion, which also occurred in Mexico on the same date last month, is unsurprisingly...

This week at mobile-focused technology show Mobile World Congress, SanDisk plans to announce a several updates to its line of iXpand Flash Drives and companion app, mainly focused on expanding storage space and enabling quicker and more secure data decryption with the help of Touch ID. The iXpand flash drive includes both USB and Lightning connectors to allow users the ability to easily...

Following Apple's unveiling of a March 9 media event that will most likely focus on the pricing and launch date for the Apple Watch, Swiss watchmakers Swatch, Frédérique Constant and Alpina have recently released more details regarding products that will be residing in the same smart wearable space as the Apple Watch (via Watch Insider). Swatch yesterday announced the Swatch Touch Zero One, a...

Mobile printing app Printer Pro, by developer Readdle, has been named by Apple as this week's App of the Week. Known for their knack at developing productivity-based apps, Readdle says Printer Pro will allow users to "print just about anything" from an iPhone or iPad. Normally priced at $6.99, the app gives users the ability to print a wide array of documents - from pictures in the Photos...

Apple yesterday updated its 3D "Flyover" map of London, adding animated images onto popular London-based attractions that result in real-time moving pictures right inside of the Maps app (via The Daily Mail). The update causes the current time to be showcased on the face of Big Ben's clock tower, and the popular giant London Eye to constantly rotate when users find each structure in the...

While the Apple Watch is not expected to be released until April, luxury and couture product design company Brikk today announced a line of 30 luxury models for the upcoming smartwatch that they claim, "will afford unmatched opulence to an exclusive clientele worldwide." Similar to the Apple Watch in terms of sizes, the line of Lux Watches will be available in 38mm and 42mm, with color options ...

While on a trip in Germany to visit with German Chancellor Angela Merkel and meet with a few German-based Apple staff members, Apple CEO Tim Cook told Apple Store employees in Berlin that he wears his Apple Watch constantly, "even in the shower", according to iGen.fr [Google Translate]. The new piece of information from the Apple CEO could mean the company's been working on adding more water...

Pebble today revealed the Pebble Time, a new smartwatch in its line of smart wearable devices that includes the company's first color-based display and introduces a thinner, more ergonomic design than its predecessor. Launched on Kickstarter earlier this morning, Pebble promises that power consumption of the new device is greatly lowered thanks to the e-paper display, giving the Pebble Time a...

Samsung Electronics has inked a deal with both Apple and LG to supply advanced DRAM memory chips in next-generation iPhones and the LG G4 respectively, according to sources "familiar with the deal" for The Korea Times. The deal, rumored to be worth billions of dollars, would see Samsung produce at least half of the memory chips that Apple would need for its next-generation iPhone lineup. The...

Earlier in the month, Apple's London-based iTunes team posted a job listing describing an "Editorial Producer" who would have past experience reporting on pop culture, with specific background in music journalism (via Music Ally). While far from definitive, the job post could be hinting at some editorial-related expansions coming to the revamped Beats/iTunes merger set to launch later in the...

Daring Fireball's John Gruber today published a piece going in-depth on what he believes Apple's upcoming Apple Watch wearable will sell for, how the various accessory bands will be sold at retail, and just how much the all-gold Apple Watch Edition could possibly cost. Taking a step back from the tech industry, Gruber looked at the upper tier of the fashion accessory market and decided to...

Foreign display manufacturer Japan Display Inc. (JDI) is seeking to be Apple's next go-to source for iPhone screens in the future, according to someone "familiar with the matter" (via The Wall Street Journal). With the increase in profit overseas, especially following Apple's attempt at a bigger presence in places like China over the past few months, the source reported that JDI is hoping...

Apple may be building a stand for the Apple Watch at Galeries Lafayette, a high-end department store located on Boulevard Haussmann in Paris, according to a few news outlets based in France. Mac4Ever [Google Translate] reports that the stand would reside on the first floor of the department store, with possible expansion to other stores along the Avenue des Champs-Élysées. Image of the ...