iPhone 18 Series: Same Bezels But Smaller Dynamic Island, Says Leaker

Smaller Dynamic Island? These cost-cutting measures are getting out of hand.

Center that island on that mockup now!

I am ambivalent to any change in the size of the dynamic island.

Center that island on that mockup now!

It’s not called Static Island. it’s dynamic….meaning it can move…duhhh 🤪

Still don't understand the early in the new year philosophy for the iPhone 18 from a financial POV as Apple will miss the lucrative Christmas period for sales

Likely outweighed by those buying a Pro for Christmas because that’s the newer model. And for those who don’t care, they will also not care if the regular iPhone they buy was launched in March or September.

Still don't understand the early in the new year philosophy for the iPhone 18 from a financial POV as Apple will miss the lucrative Christmas period for sales

With that logic Apple should only release everything just before Christmas, right? It'd be a financial overload for people, and that'd cut into Apple's total sales.

The Pro people are more likely to want to rush their purchases, and chase the pre-Christmas deals, so it makes sense to put the lesser phone in between those cycles. It also helps them balance factory capacities better. Once the demand for the latest gen Pro models normalizes they can redirect capacity to another model, to even out the production throughout the year.

That capacity thing becomes even more relevant if the rumors are true that we're about to see Apple add more models, with both a Fold and an Ultra being talked about. They can't peak capacity for all of them at the same time in the year.