Apple Shares New 'Designed for Every Body' Ad Ahead of 2024 Paralympic Games
Apple today shared a new ad titled "The Relay" focused on athletic accessibility with the tagline "designed for every body."
Shared ahead of the 2024 Paralympic Games in Paris, the ad shows some of the routines, training, and competitions undertaken by disabled athletes across a wide range of sports, assisted by Apple devices. It emphasizes inclusivity and the universality of competitive sport, regardless of one's physical disabilities.
Apple products are designed for every body. Whether you're a sprinter, wheelchair racer, track cyclist, or swimmer, features like the Workout app on Apple Watch, sleep metrics, and daily exercise goals — along with the ability to record and analyze your performance on iPad and Mac — ensure that all athletes have what they need to train and compete at their best.
And innovative accessibility features like Point and Speak on iPhone, for users with low vision, or AssistiveTouch (which helps those with upper-limb difference use Apple Watch one-handed) further equip adaptive athletes with the ability to excel equally.
More information can be found on Apple's accessibility website.
Popular Stories
As reported by Bloomberg today, some of the new iPhone 17 Pro and iPhone Air models on display at Apple Stores today are already scratched and scuffed.
French blog Consomac also reported on this topic.
The scratches appear to be most prominent on models with darker finishes, including the iPhone 17 Pro and Pro Max in Deep Blue, and the iPhone Air in Space Black.
Images Credit: Consoma ...
Apple released the first beta of iOS 26.1 today, just a week after launching iOS 26. iOS 26.1 mainly adds new languages to Apple Intelligence, but there are a few other features that are worth knowing about.
New Apple Intelligence Languages
Apple Intelligence is now available in Danish, Dutch, Norwegian, Portuguese (Portugal), Swedish, Turkish, Chinese (Traditional), and Vietnamese.
AirPo...
Next year's rumored foldable iPhone will showcase an ultra-thin design resembling "two titanium iPhone Airs side-by-side," according to Bloomberg's Mark Gurman.
Writing in the Q&A section of his latest Power On newsletter, Gurman says Apple's first foldable device will be "super thin and a design achievement," combining Apple's thinnest iPhone form factor with cutting-edge folding...
With iOS 26.1, Apple Intelligence is gaining support for additional languages, including Danish, Dutch, Norwegian, Portuguese (Portugal), Swedish, Turkish, Chinese (Traditional), and Vietnamese.
Apple announced plans to expand the languages that can be used with Apple Intelligence last year, and now the added language support is here. Apple Intelligence is now available in the following...
Apple's latest iPhone models launched on Friday, and some early adopters of the devices are experiencing intermittent Wi-Fi issues.
Affected customers say Wi-Fi connectivity periodically cuts out on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air, with hundreds of comments about the issue posted across the MacRumors Forums, Reddit, and the Apple Support Community over the...
Apple is preparing to release iOS 26.0.1, according to a private account on X with a proven track record of sharing information about future iOS versions.
The update will have a build number of 23A350, or similar, the account said.
It is likely that iOS 26.0.1 will fix a camera-related bug on the new iPhone Air and iPhone 17 Pro models. In his iPhone Air review, CNN Underscored's Henry T. ...
