Apple Store Down in UK, Canada, and Other Countries Ahead of Vision Pro Pre-Orders [Update: It's Back Up]

Apple's online store went down this morning in Germany, France, Australia, the UK, and Canada, as the company prepared to begin taking Apple Vision Pro pre-orders in the five regions.

apple store down vision pro
Pre-orders begin at 5.00 a.m. Pacific Time, or the following local times. The starting prices given below in local currency are for the 256GB model minus prescription lenses and other accessories.

  • Australia – 10:00 pm AEST – $5,999
  • Canada – 5.00 a.m. PT – $4,999
  • France – 2.00 p.m. – €3,999
  • Germany – 2.00 p.m. – €3,999
  • United Kingdom – 1.00 p.m. – £3,499

‌Apple Vision Pro‌ will launch in the five countries on Friday, July 12, and interested customers can currently book a 30-minute demo of the device in their local Apple Store from launch day up until Thursday, July 18.

The Vision Pro is unquestionably Apple's most technically advanced product and a remarkable engineering achievement that impresses at first glance. However, potential buyers should visit an ‌Apple Store‌ to try it out and thoroughly research its capabilities before making a purchase. Be sure to check out our dedicated Vision Pro roundup to learn more.

Apple is expected to produce fewer than 400,000 Vision Pro headsets in 2024 due to the complexity of manufacturing, according to analyst Ming-Chi Kuo. However, Apple is said to be already working on a new version of the ‌‌Apple Vision Pro‌‌ for 2025 that will be priced more affordably.

Related Roundup: Apple Vision Pro
Buyer's Guide: Vision Pro (Neutral)
Related Forum: Apple Vision Pro

Popular Stories

iphone 17 air iphone 16 pro

iPhone 17 Air USB-C Port May Have This Unusual Design Quirk

Wednesday April 30, 2025 3:59 am PDT by
Apple is preparing to launch a dramatically thinner iPhone this September, and if recent leaks are anything to go by, the so-called iPhone 17 Air could boast one of the most radical design shifts in recent years. iPhone 17 Air dummy model alongside iPhone 16 Pro (credit: AppleTrack) At just 5.5mm thick (excluding a slightly raised camera bump), the 6.6-inch iPhone 17 Air is expected to become ...
iphone 16 display

iPhone 17's Scratch Resistant Anti-Reflective Display Coating Canceled

Monday April 28, 2025 12:48 pm PDT by
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors. Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
AirPods Pro 3 Mock Feature

AirPods Pro 3 Just Months Away – Here's What We Know

Tuesday April 29, 2025 1:30 am PDT by
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
iPhone 17 Air Pastel Feature

iPhone 17 Reaches Key Milestone Ahead of Mass Production

Monday April 28, 2025 8:44 am PDT by
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report. iPhone 17 Air mockup based on rumored design The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
apple watch ultra yellow

What's Next for the Apple Watch Ultra 3 and Apple Watch SE 3

Friday April 25, 2025 2:44 pm PDT by
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too. 2025 Apple Watch Ultra 3 Apple didn't update the...
iPhone 17 Pro on Desk Feature

All iPhone 17 Models Again Rumored to Feature 12GB of RAM

Tuesday April 29, 2025 3:36 am PDT by
All upcoming iPhone 17 models will come equipped with 12GB of RAM to support Apple Intelligence, according to the Weibo-based leaker Digital Chat Station. The claim from the Chinese leaker, who has sources within Apple's supply chain, comes a few days after industry analyst Ming-Chi Kuo said that the iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max will all be equipped with 12GB of RAM. ...
iOS App Store General Feature JoeBlue

Epic Games Wins Major Victory as Apple is Ordered to Comply With App Store Anti-Steering Injunction [Updated]

Wednesday April 30, 2025 4:01 pm PDT by
In a victory for Epic Games, Apple was today found to be in violation of a 2021 injunction that required it to allow developers to direct customers to third-party purchase options on the web using in-app links. Judge Yvonne Gonzalez Rogers, who has been handling the Apple vs. Epic Games dispute for the last five years, said that Apple is in "willful violation" of the injunction she issued to ...
iphone 16 pro ghost hand

iPhone 18 to Use High Performance Six-Channel Memory, Claims Leaker

Tuesday April 29, 2025 7:00 am PDT by
Apple's iPhone 18 lineup will introduce a major leap in memory performance, according to new information shared today by Weibo-based leaker Digital Chat Station. Apple is reportedly planning to equip the 2026 models with a high-capacity six-channel LPDDR5X memory configuration, significantly upping the memory bandwidth for future AI features and multitasking. Expanding the memory bandwidth...

Top Rated Comments

AppZ.Zero Avatar
11 months ago
First Item from Apple in a long period of time where i have exactly no urge to try and buy. VR is just a compromise.
Score: 43 Votes (Like | Disagree)
chrisone Avatar
11 months ago
Only real use-case I can see: Buy, store and sell in 30 years un-opened.
Score: 42 Votes (Like | Disagree)
vegetassj4 Avatar
11 months ago

You definitely won't get an equivalent product at a reduced price next year. They'll have to make many compromises to get the price down to halfway palatable levels. So those few who actually consider getting one now probably don't have a reason to wait. The next one will be for people who'd never consider spending 4000€ in the first place.
PORT VILA, VANUATU - Apple today previewed the Apple Vision Ultra. Designed from the ground up with a stunning battery free design, the new Vision Ultra will deliver limitless use without the need for recharging. Vision Ultra gives you the magic of Apple Reality like never before. Wearers can discover and use Apple’s innovative lineup of apps and services, receive exceptional images from class leading Apple Intelligence enhanced holograms, and get more out of their Vision than ever before.



Attachment Image

Attachment Image
Score: 22 Votes (Like | Disagree)
Godspeed8230 Avatar
11 months ago
Maybe I'm being too critical, but why should I buy a product this year that will be released next year at a reduced price and maybe even improved?

This is so very clearly a beta type of product with a premium price (I mean €4000? That's just insane.) and really only for hardcore fans, a few companies and tech enthusiasts with a very high disposable income. Apart from that, I don't really see a target group.
Score: 19 Votes (Like | Disagree)
James_C Avatar
11 months ago

Love how they just use the same US figure $3499 in the UK £3499 ($4421)
I love how people forget the UK Price includes sales tax, but the US does not.

If the US price included the same amount of sales tax = $3499*1.2 at exchange rate of 1.25 = £3,359. Yes the UK is more expensive but not as much as ignoring UK VAT.
Score: 10 Votes (Like | Disagree)
lanomds1 Avatar
11 months ago
I can't understand how is this product allowed by the DMA in the EU as it can expand the Mac display only and not any other PC whilst iPhone mirroring, that is basically the inverse feature, was canceled because of the same DMA. If the Vision Pro can do it, why not my Mac with the iPhone?
Score: 10 Votes (Like | Disagree)