Apple will launch its annual Back to School promotion for university students in the United States and Canada this week, according to Bloomberg's Mark Gurman.
Apple's back to school sales provide students with a free Apple gift card when purchasing a Mac or an iPad, and this year's promotion could help Apple push the new M2iPad Air and M4 iPad Pro models. Last year, Apple offered U.S. students up to $150 when purchasing a Mac and up to $100 when purchasing an iPad.
Apple actually began advertising its Back to School sale on social networks in early June, with some Instagram users seeing an ad promoting Macs with discounts to college and university students.
The ad depicted a Back to School image with the following text: "Buy Mac for university or college with education savings. Plus get a gift card for up to $200." The screenshot of the ad was from a Canadian user, and that price point suggests we will see the same $150 discount in the United States that Apple provided last year.
Clicking on the ad redirected to Apple's education website, but the ad seems to have gone up early as there has been no sign of a Back to School promotion as of yet. Last year's back to school sale began on Monday, June 5.
Wednesday September 24, 2025 3:58 pm PDT by Juli Clover
With the iPhone 15 series, I did an experiment and kept my iPhone's Charge Limit set at 80 percent for an entire year. It provided an interesting look at the impact of charge limits on battery longevity, so I decided to repeat it for the iPhone 16 line.
Since September 2024, my iPhone 16 Pro Max has been limited to an 80 percent charge, with no cheating. As of today, my battery's maximum...
Thursday September 25, 2025 1:11 pm PDT by Joe Rossignol
Apple is developing an all-new operating system codenamed "Charismatic," according to Bloomberg's Mark Gurman.
Apple smart home hub concept based on rumors
This is likely Apple's long-rumored "homeOS" operating system.
In a report last month, Gurman said both Apple's rumored smart home hub in 2026 and tabletop robot in 2027 will run the new operating system. He said the software platform ...
Wednesday September 24, 2025 7:20 am PDT by Joe Rossignol
Apple's annual "Back to School" promotion for students ends soon, so act fast if you want to score free AirPods with the purchase of an eligible new Mac or iPad.
Until Tuesday, September 30, college students and qualifying educational staff in the U.S. can receive free AirPods 4 with Active Noise Cancellation when they purchase an eligible new Mac or iPad from Apple. This is a $179 value.
...
Tuesday September 23, 2025 8:55 am PDT by Joe Rossignol
While the iPhone 18 Pro and iPhone 18 Pro Max are still a year away, there are already a few rumors about the devices that offer an early look ahead.
Below, we have recapped some of the early iPhone 18 Pro rumors so far. This story was published previously, and it has been updated to reflect the latest rumors.
Many early rumors prove to be true, but nothing is confirmed yet, and Apple's...
Thursday September 25, 2025 12:40 pm PDT by Joe Rossignol
Apple is preparing to release iOS 26.0.1, according to a private account on X with a proven track record of sharing information about future iOS versions.
MacRumors has also seen evidence of iOS 26.0.1 in its visitor logs in recent days.
It is likely that iOS 26.0.1 will fix a camera-related bug on the new iPhone Air and iPhone 17 Pro models. In his iPhone Air review, CNN Underscored's...
Monday September 22, 2025 12:44 pm PDT by Juli Clover
Apple released the first beta of iOS 26.1 today, just a week after launching iOS 26. iOS 26.1 mainly adds new languages to Apple Intelligence, but there are a few other features that are worth knowing about.
New Apple Intelligence Languages
Apple Intelligence is now available in Danish, Dutch, Norwegian, Portuguese (Portugal), Swedish, Turkish, Chinese (Traditional), and Vietnamese.
AirPo...
Monday September 22, 2025 10:00 am PDT by Joe Rossignol
The next Apple TV is expected to be released later this year, and a handful of new features and changes have been rumored for the device.
Below, we recap what to expect from the next Apple TV, according to rumors.
Likely Features
N1 Chip With Wi-Fi 7
Last year, Bloomberg's Mark Gurman said the next Apple TV would be equipped with Apple's own combined Wi-Fi and Bluetooth chip, which is...
Friday September 26, 2025 6:57 am PDT by Joe Rossignol
In March, Apple delayed the launch of its personalized Siri features, and soon after the company was hit with multiple class action lawsuits over the situation.
The plaintiffs said they never would have purchased an iPhone 16, or would have paid less, had they known Apple's marketing about the Siri features was false.
In the U.S., all of the complaints were consolidated into one class...
I would really hope they increase the iPad Pro gift card for this year based on how expensive it is now. Should be the same as the Mac gift card @ $150 USD.
I literally just placed an order that said it'll arrive July 1 thinking I can just get an adjustment or something when I get it, lol. If it's only a few more days to wait, I'll just cancel it and buy it when the sale goes live.
Just cancel the order and place it once the promo launches.
I can't speak to your disposable income, but if you can afford it, applecare will afford you a better experience.
No screen shield that 10x the reflection. No thick case that may not work with your magic keyboard Peace of mind that the magic keyboard will be durable (previous generations rip and mar all the time)
of course if you don't care about scratch and dings because you are super careful, than this is not applicable and i won't recommend applecare either
AppleCare is usually 20% cheaper during back to school also.
I would really hope they increase the iPad Pro gift card for this year based on how expensive it is now. Should be the same as the Mac gift card @ $150 USD.
At the very least, free Apple Pencil Pro with the purchase of iPad Pro M4. I am betting both iPad Air and iPad Pro (along with Mac mini) will be a $100 gift card though, and $150 gift card for MacBook Air, MacBook Pro, and iMac.
