Japan Passes Law to Allow Third-Party App Stores on the iPhone
New legislation in Japan requires Apple to allow third-party app stores and payment providers on the iPhone.

The Japanese parliament has passed the Act on Promotion of Competition for Specified Smartphone Software, a law that compels Apple to allow access to third-party app stores and payment providers on devices that run iOS. The legislation, which was passed by Japan's upper house and will be enforced following Cabinet approval within the next eighteen months, seeks to curb the dominance of major tech firms like Apple in the smartphone market.
The law requires Apple to make several significant changes to its business practices. The company will have to permit third-party app stores on its devices, just like it does in the EU. App developers will be allowed to use third-party payment services. There are also provisions to allow users to change default settings via new choice screens during setup, such as for selecting a default browser.
Apple will be forbidden from giving its own services preferential treatment in search results without a justifiable reason. The law also prohibits the use of data acquired about competing software to benefit its own apps. Additionally, the law requires that third-party developers have access to the same features as Apple's own apps and services, such as NFC for contactless payments.
Failure to comply with these new regulations could lead to fines amounting to 20 percent of relevant turnover, with the figure increasing to 30 percent for repeat offenses. In a statement to The Verge, Apple said:
The Japanese government made a number of changes to the legislation that will help protect user privacy, data security, innovation, and our intellectual property. We will continue our engagement with the JFTC during the implementation period as we remain concerned about how the law will impact Japanese consumers and the secure and private iPhone experience our users have come to expect.
The law is expected to be fully implemented by the end of 2025. Epic Games has already announced plans to bring Fortnite and its game store platform to iOS in Japan by late 2025.
Japan's move follows a trend of international legislative efforts aimed at regulating the dominance of major tech companies. The European Union's Digital Markets Act (DMA) and the UK's Digital Markets, Competition and Consumers Bill are similar initiatives designed to foster competition and prevent monopolistic practices. Various antitrust cases in the United States are also targeting similar issues.
Popular Stories
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors.
Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too.
2025 Apple Watch Ultra 3
Apple didn't update the...
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report.
iPhone 17 Air mockup based on rumored design
The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman.
In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the ultra-thin device.
Overall, the iPhone 17 Air sounds like a mixed bag. While the device is expected to have an impressively thin and light design, rumors indicate it will have some compromises compared to iPhone 17 Pro models, including only a single rear camera, a...
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
Apple is preparing to launch a dramatically thinner iPhone this September, and if recent leaks are anything to go by, the so-called iPhone 17 Air could boast one of the most radical design shifts in recent years.
iPhone 17 Air dummy model alongside iPhone 16 Pro (credit: AppleTrack)
At just 5.5mm thick (excluding a slightly raised camera bump), the 6.6-inch iPhone 17 Air is expected to become ...