The original Beats Pill was a wireless Bluetooth speaker introduced in 2012, prior to Apple's acquisition of Beats. The speaker received a few updates in its first several years on the market, with the final revision being a redesigned Beats Pill+ with a Lightning charging port, introduced under Apple's ownership in 2015. Apple discontinued the Beats Pill+ in early 2022, but a new version now appears to be on the horizon.
The new Beats Pill speaker
The new Beats Pill is likely to feature a USB-C charging port, upgraded Bluetooth, and more. Leaked images revealed a built-in lanyard, which was not available on previous models, along with red, black, and gold color options.
Beats is releasing new Solo Buds earbuds in June, so perhaps the new Beats Pill will launch next month too, but Apple has yet to formally announce the speaker. The previous Beats Pill+ was originally priced at $229.95 in the U.S. when it launched in 2015, but it had been available for $179.95 prior to being discontinued.
The listing on Apple's regulatory website was spotted by MacRumors contributor Aaron Perris.
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I’m not sure who these are for. Who is buying these?
People who can't handle silence and think you want to listen to their music at places like the beach or in the forest. They are very effective for that purpose.