Apple has announced that it will be opening a new retail store in the Hongdae neighborhood of Seoul, South Korea on Saturday, January 20 at 10 a.m. local time. To celebrate the occasion, Apple has released a special wallpaper for the iPhone, iPad, and Mac that can be downloaded for free by visiting the store's page.
The wallpaper features an Apple logo in a colorful graffiti style, symbolizing the Hongdae area's artistic and youthful culture. As noted by Michael Steeber in his Tabletops newsletter, the logo has "홍대" (Hongdae) hidden within it.
The store will be located at 140 Yanghwa-ro, near Hongik University, and it will offer Genius Bar appointments and Today at Apple creative sessions.
Wednesday September 9, 2026 4:20 am PDT by Tim Hardwick
Apple's online storefront has gone down ahead of the "Surprise and Shine" Apple event taking place later today, where several new products are expected to be announced.
Apple is expected to announce new iPhone 18 Pro models and its all-new foldable iPhone Duo, as well as Apple Watch Series 12, Apple Watch Ultra 4, and AirPods 5. The company could also announce the release dates of its next...
In the Apple Store app on the iPhone, select users have received access to an "early preview" of a new AI-powered virtual shopping assistant.
Once it is available, you can open the chatbot by tapping on the speech bubble with two sparkles in the bottom-right corner of the app. Then, you can ask questions about Apple products, your existing Apple Store orders, trade-in values, payment...
Wednesday August 19, 2026 12:46 pm PDT by Joe Rossignol
Apple plans to open a new 10,000-square-foot store at The Village at Meridian, an outdoor shopping complex near Boise, Idaho, according to building permits reviewed by BoiseDev.
Apple is aiming to open the store in time for the iPhone 18 Pro launch this September, a tipster claimed. The company's only other store in Idaho is located at the Boise Towne Square shopping...
