Apple's work on the Apple Car has "lost all visibility" at the current time, according to Apple analyst Ming-Chi Kuo. He says that if Apple does not adopt some kind of acquisition strategy to make inroads in the automotive market, it is unlikely that the Apple Car will be able to go into mass production "within the next years."
It is true that there have been few Apple Car rumors in 2023, giving us little insight into what Apple is up to at the current time. One recurring theme in Apple Car development has been reports of internal strife over the direction of the project and the ultimate goal of the Apple Car.
Prior rumors suggested that Apple would begin testing on the Apple Car in 2025, with Apple aiming to provide a vehicle to consumers in 2026, but now that we are closing in on 2024, it seems unlikely that Apple will make that timeline with how little we've heard about work on the Apple Car this year.
Apple seems to be putting a lot of focus on the Vision Pro headset at the current time, and the last Apple Car update came in March 2023. At that time, Economic Daily News suggested that Apple had made improvements to the self-driving capabilities of the Apple Car and was expanding its testing, but there's been no word since then.
Late last year, Bloomberg's Mark Gurman said that Apple had significantly scaled back its Apple Car project and no longer had plans to release a fully autonomous vehicle. Apple was aiming to design a car without a steering wheel or pedals, but decided that such a plan is not feasible. Instead, the car will allegedly have guided driving features that work on highways, but will not operate on its own at all times.
Apple has not yet established a manufacturing partner for the Apple Car, so Kuo's suggestion that we may not see any sign of an Apple Car in the next few years without major changes makes sense.
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors.
Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report.
iPhone 17 Air mockup based on rumored design
The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
Wednesday April 30, 2025 3:59 am PDT by Tim Hardwick
Apple is preparing to launch a dramatically thinner iPhone this September, and if recent leaks are anything to go by, the so-called iPhone 17 Air could boast one of the most radical design shifts in recent years.
iPhone 17 Air dummy model alongside iPhone 16 Pro (credit: AppleTrack)
At just 5.5mm thick (excluding a slightly raised camera bump), the 6.6-inch iPhone 17 Air is expected to become ...
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman.
In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too.
2025 Apple Watch Ultra 3
Apple didn't update the...
Tuesday April 29, 2025 1:30 am PDT by Tim Hardwick
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
Wednesday April 23, 2025 8:31 am PDT by Joe Rossignol
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
Tuesday April 29, 2025 3:36 am PDT by Tim Hardwick
All upcoming iPhone 17 models will come equipped with 12GB of RAM to support Apple Intelligence, according to the Weibo-based leaker Digital Chat Station.
The claim from the Chinese leaker, who has sources within Apple's supply chain, comes a few days after industry analyst Ming-Chi Kuo said that the iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max will all be equipped with 12GB of RAM.
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I’ve never understood the notion of an ”Apple Car”. It’s so removed from their general business that it just doesn’t make any sense to me. Much the same as the idea of Porsche coming out with their own phone or computer.
