Apple TV+ will be made available to every Canal+ subscriber in France at no extra cost from April 20, Apple has announced.
The move means millions of Canal+ customers will soon be able to access TV+ content directly on their existing set-top box – no separate app or subscription necessary.
"I've long admired Canal+ and their commitment to high-quality programming, so we couldn't be more excited to work with them to bring the award-winning films and series of Apple TV+ into even more homes across France," said Eddy Cue, Apple's senior vice president of Services. "This is an incredible offering for Canal+ customers. And through shows like Liaison and Drops of God, we remain committed to the country's creative industries and shining a spotlight on many of its best writers, directors, actors, and artists."
"For the first time in its history, the CANAL+ Group has chosen to offer access to content from a partner platform to all of its subscribers in France," said Maxime Saada, chairman and CEO of CANAL+ Group. "With this historic partnership, we are consolidating both our business as an aggregator, through carrying Apple TV+, and our business as a publisher, with the broadcasting of select Apple Original series on our CANAL+ channel, to the delight of our subscribers."
This is the second time Apple has joined forces with Canal+ to increase its presence in French homes. In May 2018, Apple partnered with the premium TV company to allow subscribers in France to opt to receive an Apple TV 4K on a rental basis in lieu of a traditional cable box.
Top Rated Comments
Does he have a French background? ;)
Do we have any figures for the revenue Apple TV+ generates?
Always seems like a prestige thing rather than a profit thing: that apple wants to be seen to be in TV because prestige TV has been a big thing for the past few years.
Just think what Apple could have done if they had ploughed the same money into their own high end gaming studio.
so Eddy Cue is French for Eddy 'my' Ass ;)