Apple's vice president of worldwide marketing, Greg Joswiak, today said that Apple will have to move to USB-C on iPhone and its remaining devices that still have a Lightning connector in order to comply with new EU rules.
Speaking at the Wall Street Journal's Tech Live event, Joswiak said that Apple ultimately respects the decision made by the EU to mandate a common charger across consumer electronic devices. "We'll have to comply," Joswiak said, indirectly confirming Apple will move to USB-C in the future.
USB-C will have to be the common port across a wide range of consumer electronic devices, including the iPhone and AirPods, by the end of 2024, according to the rules put forward by the EU. Apple is reportedly testing iPhone 15 models with a USB-C port.
Bloomberg's Mark Gurman today further outlined what to expect from the Apple Watch Series 12 and Apple Watch Ultra 4 set to be unveiled on September 9.
While it was initially rumored that Touch ID may be coming to the Apple Watch this year, Gurman reiterated that he does not expect the Series 12 or Ultra 4 to have any major design changes compared to the current Series 11 and Ultra 3 models.
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Apple's unusually timed announcement of new Mac mini and Mac Studio models this week was driven by unexpectedly strong enterprise appetite for AI hardware, according to The Information.
Apple normally releases new Mac models in the autumn, closer to October or November, making this week's announcement unusually early, falling just before the anticipated arrival of new iPhone models. The...
Thursday August 27, 2026 8:00 am PDT by Joe Rossignol
Apple has announced that it will be holding an event on Wednesday, September 9 at 10 a.m. Pacific Time, with the company widely expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, its first-ever foldable iPhone, and more.
Other products expected to be announced at the event include an Apple Watch Series 12 with a ceramic case option, an Apple Watch Ultra 4, AirPods 5 with and without...
Mr. Joz. This was not needed if Apple had implemented it long time ago. Better late than never. Bring it on for the iPhone 15 Pro/Pro lineup. This world is ready to say Goodbye to the lightning connector.
