Analysis Suggests Instagram Tracks User Web Activity Through In-App Browser

A new analysis of the Instagram app has suggested that every time a user clicks a link within the app, Instagram is capable of monitoring all of their interactions, text selections, and even text input, such as passwords and private credit card details within websites inside the app.

Instagram Feature 2
The analysis conducted by Felix Krause found that both Instagram and Facebook on iOS use their own in-app browser, rather than the one offered by Apple for third-party apps. Most apps use Apple's Safari for loading websites, but Instagram and Facebook have been using their own in-app browser to load websites within the app.

With their custom-built browser, still based on WebKit, Instagram and Facebook inject a tracking JavaScript code named "Meta Pixel" into all links and websites shown. With that code, Meta has total freedom to track users' interactions without their explicit consent, Krause finds.

This allows Instagram to monitor everything happening on external websites without the consent from the user, nor the website provider.

The Instagram app injects their tracking code into every website shown, including when clicking on ads, enabling them monitor all user interactions, like every button & link tapped, text selections, screenshots, as well as any form inputs, like passwords, addresses, and credit card numbers.

As Krause points out, it takes reasonable effort for companies like Meta to develop and maintain their own in-app browser rather than to use Apple's built-in Safari. On its developer portal, Meta claims "Meta Pixel" is designed to "track visitor activity on your website" by monitoring all events a user does within their custom-built browser. There is no evidence that Meta, which owns Instagram, has actively gathered the user data it's capable of collecting. As Krause writes:

Does Facebook actually steal my passwords, address and credit card numbers? No! I didn't prove the exact data Instagram is tracking, but wanted to showcase the kind of data they could get without you knowing. As shown in the past, if it's possible for a company to get access to data for free, without asking the user for permission, they will track it.

However, this practice is in violation of Apple's App Tracking Transparency (ATT) policy. ATT requires that all apps ask for user consent before tracking them across apps and websites owned by other companies.

Meta has repeatedly pushed back against Apple's goal of giving users a choice on whether or not they wish to be tracked. In December 2020, Meta took out a full-page newspaper ad attacking Apple for the change. Krause says he shared his findings with Meta, which responded by saying they've confirmed the "issue" but have not responded since. Krause says he gave Meta a two-week notice before deciding to go public with his findings.

Popular Stories

streaming black friday 2025

Black Friday Streaming Deals Include Big Savings on Disney+, Hulu, Apple TV, and More

Monday November 24, 2025 8:03 am PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When you click a...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
iOS 26 on Three iPhones

iOS 27 Will Reportedly Have Two Key Upgrades

Sunday November 23, 2025 8:48 am PST by
iOS 27 will reportedly have two major elements: quality improvements and new AI features. In his Power On newsletter today, Bloomberg's Mark Gurman said that iOS 27 will be similar to Mac OS X Snow Leopard, in the sense that Apple is focused on improving "quality and underlying performance" over adding new features. Gurman said there is one exception to this rule, though, as he expects...
maxresdefault

The MacRumors Show: iPhone 18 Pro Looks Like a Huge Upgrade

Friday November 21, 2025 9:10 am PST by
On this week's episode of The MacRumors Show, we talk through all of the new features and improvements expected to come to next year's iPhone 18 Pro and iPhone 18 Pro Max models. Subscribe to The MacRumors Show YouTube channel for more videos Apple's next-generation iPhones are less than ten months away and we already have a good idea about what to expect based on corroborated leaks, rumors,...
General Black Friday Deals 25 Red

Apple Black Friday Deals Available Now on AirPods, iPads, Accessories, and More

Friday November 21, 2025 8:48 am PST by
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When...
Apple Shopping Event 2025

Apple Announces 2025 Black Friday Event, Here's What You Can Get

Thursday November 20, 2025 6:28 am PST by
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others. During the shopping event, customers can get an Apple gift card with...
hikawa phone grip stand apple%402x

Apple Launches Second Limited-Edition iPhone Accessory in a Month

Friday November 21, 2025 3:53 am PST by
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind. Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe. Apple says it can be removed with ease, and doubles as a stand with two different viewing...
Apple Foldable Thumb

Foldable iPhone to Debut These Two Breakthrough Features

Wednesday November 19, 2025 7:26 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include two standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
apple news banner

Apple News Loses CNN

Monday November 24, 2025 7:56 am PST by
American multinational news company CNN has abruptly pulled its content from Apple News, Semafor reports. CNN quietly removed its stories from Apple News over the weekend and there is no longer a feed from the network to subscribe to in the app. This effectively ends its distribution agreement with Apple while the two sides negotiate new terms. Discussions are apparently ongoing and CNN's...

Top Rated Comments

TheYayAreaLiving ?️ Avatar
43 months ago
Never trust Facebook with anything.
Score: 45 Votes (Like | Disagree)
ponzicoinbro Avatar
43 months ago
No surprise.

And guess what?

FB tracks everyone who doesn’t even use their apps.

Look at your browser cookies and you will see.

Clear your browser cookies and see again after a couple of hours of random surfing.



Attachment Image
Score: 27 Votes (Like | Disagree)
BootsWalking Avatar
43 months ago
There is no evidence that Meta, which owns Instagram, has actively gathered the user data it's capable of collecting.

I'd like to submit the following evidence:



Attachment Image
Score: 18 Votes (Like | Disagree)
SwiftArtery Avatar
43 months ago
Is anyone really surprised?



Attachment Image
Score: 17 Votes (Like | Disagree)
dinobear Avatar
43 months ago
I assumed they do do this already. the way links

I'm sure Apple tracks everything you do as well.
I don't think they do though. Not in the way fb does. Apple makes their money on iPhones and 30% app store cut, not selling our info.
Score: 17 Votes (Like | Disagree)
Smoovejayy Avatar
43 months ago
I always figured that was the case when using any in-app browser, that's why I opt to open any of those links in the actual browser, not inside the app's browser.
Score: 12 Votes (Like | Disagree)