Apple Pay Promoted as More Secure Than Credit Cards in Three New Ads

Apple today shared three new ads highlighting the security benefits of Apple Pay on the iPhone compared to physical credit cards.

Apple Pay Feature
The short ads emphasize that physical credit cards can be stolen, used by anyone, and leave your card number exposed to other people. The message behind the ads is that all of these security risks with using credit cards can be avoided by using Apple Pay.

Apple shared the videos on its YouTube channel in the U.K. — the videos have yet to be uploaded in the U.S. or other countries.




Apple Pay is at the center of a new class action lawsuit filed against Apple in California this week. The complaint alleges that Apple violates U.S. antitrust law by blocking rivals from accessing NFC technology on the iPhone, iPad, and Apple Watch, thereby preventing availability of competing tap-to-pay payment services on its devices.

Related Roundup: Apple Pay

Popular Stories

iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching in Three Months With These 12 New Features

Saturday June 14, 2025 5:45 pm PDT by
The iPhone 17 Pro and iPhone 17 Pro Max are three months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of June 2025:Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone X through iPhone 14 Pro have a...
iPadOS 26 App Windowing

Apple Explains Why iPads Don't Just Run macOS

Friday June 13, 2025 7:46 am PDT by
iPadOS 26 allows iPads to function much more like Macs, with a new app windowing system, a swipe-down menu bar at the top of the screen, and more. However, Apple has stopped short of allowing iPads to run macOS, and it has now explained why. In an interview this week with Swiss tech journalist Rafael Zeier, Apple's software engineering chief Craig Federighi said that iPadOS 26's new Mac-like ...
Logitech Logo Feature

Logitech Announces Two New Accessories for WWDC

Friday June 13, 2025 7:22 am PDT by
Alongside WWDC this week, Logitech announced notable new accessories for the iPad and Apple Vision Pro. The Logitech Muse is a spatially-tracked stylus developed for use with the Apple Vision Pro. Introduced during the WWDC 2025 keynote address, Muse is intended to support the next generation of spatial computing workflows enabled by visionOS 26. The device incorporates six degrees of...
iphone 16 pro models 1

17 Reasons to Wait for the iPhone 17

Thursday June 12, 2025 8:58 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models simultaneously, which is why we often get rumored features months ahead of launch. The iPhone 17 series is no different, and we already have a good idea of what to expect from Apple's 2025 smartphone lineup. If you skipped the iPhone...
iOS 26 Feature

Apple Seeds Revised iOS 26 Developer Beta to Fix Battery Issue

Friday June 13, 2025 10:15 am PDT by
Apple today provided developers with a revised version of the first iOS 26 beta for testing purposes. The update is only available for the iPhone 15 and iPhone 16 models, so if you're running iOS 26 on an iPhone 14 or earlier, you won't see the revised beta. Registered developers can download the new beta software through the Settings app on each device. The revised beta addresses an...
Mac Studio Feature

Apple Begins Selling Refurbished Mac Studio With M4 Max and M3 Ultra Chips at a Discount

Thursday June 12, 2025 10:14 am PDT by
Apple today added Mac Studio models with M4 Max and M3 Ultra chips to its online certified refurbished store in the United States, Canada, Japan, Singapore, and many European countries, for the first time since they were released in March. As usual for refurbished Macs, prices are discounted by approximately 15% compared to the equivalent new models on Apple's online store. Note that Apple's ...
m4 macbook air pink

Apple Now Selling Refurbished M4 MacBook Air Models

Friday June 13, 2025 3:34 pm PDT by
Apple today added M4 MacBook Air models to its refurbished store in the United States, making the latest MacBook Air devices available at a discounted price for the first time since they launched earlier this year. Both 13-inch and 15-inch MacBook Air models are available, with Apple offering multiple capacities and configurations. The refurbished devices are discounted by approximately 15...

Top Rated Comments

RalfTheDog Avatar
38 months ago
If you let other developers play with NFC on your device, that makes it much easier to compromise NFC transactions on your device. NFC belongs in the secure enclave.
Score: 26 Votes (Like | Disagree)
GermanSuplex Avatar
38 months ago
Apple came up with a great way for storing cards and making contactless payments on their device. I understand the want for other payment methods, but not the legal requirement. If Apple is to open up its hardware and software, it should come from public pressure from customers and consumers, not the law. Just my opinion.
Score: 22 Votes (Like | Disagree)
BootsWalking Avatar
38 months ago
Apple Pay is so secure that even competitors wanting to implement their own touchless payments on the same phone aren't allowed.
Score: 21 Votes (Like | Disagree)
PinkyMacGodess Avatar
38 months ago
My wife's credit card has been 'stolen' several times. Once, three times in one month! Mine was 'stolen' on a trip to Florida years ago. It was apparently 'payment' for complaining about the Hertz rental booth giving me 'the swamp mobile' that smelled like it spent the previous week submerged in a local swamp. It was hideous. I couldn't barely drive it back to return it it stunk so bad.

So I went, apparently, on a bender at the local Kids 'R Us, and someone benefited immensely... %400+ dollars of baby accessories.

I love Apple Pay. It's easier, quicker, and works like Pay Pal, shielding my cards...
Score: 16 Votes (Like | Disagree)
Michael Scrip Avatar
38 months ago
My favorite feature is that the retailer never gets your actual credit card number.

It just sends a token.

It's kinda hard for someone to "steal" your credit card number if the number is never transmitted in the first place!

?
Score: 13 Votes (Like | Disagree)
macinct Avatar
38 months ago
I love Apple Pay as well. I just wish it was available to use at more establishments that I frequent like gas stations, restaurants, etc.
Score: 12 Votes (Like | Disagree)