Apple Says Plan for Nearly 50% Commission on Metaverse Purchases 'Lays Bare Meta's Hypocrisy'
Apple has responded to Meta's plan to take a nearly 50% commission for digital asset purchases made inside the metaverse after complaining about fees in the App Store, calling the decision hypocritical.

Yesterday, it was revealed that Meta, more commonly known as Facebook, plans to take a steep 47.5% commission for digital asset purchases made inside the so-called "metaverse."
The 47.5% cut includes a 30% hardware fee on top of a 17.5% platform fee. Responding to the plan, Apple spokesperson Fred Sainz told MarketWatch that Facebook is simply being hypocritical and that while it complains about Apple's own platform fees, it wants to charge creators even more.
“Meta has repeatedly taken aim at Apple for charging developers a 30% commission for in-app purchases in the App Store — and have used small businesses and creators as a scapegoat at every turn,” Apple spokesman Fred Sainz stated in an email to MarketWatch. “Now — Meta seeks to charge those same creators significantly more than any other platform. [Meta's] announcement lays bare Meta's hypocrisy. It goes to show that while they seek to use Apple's platform for free, they happily take from the creators and small businesses that use their own.”
Facebook and the company's CEO, Mark Zuckerberg, have repeatedly called Apple's App Store and the 15% to 30% cut that it takes for in-app purchases anti-competitive and monopolistic.
Zuckerberg in June 2020 said that Facebook would be making paid online events, subscriptions, badges, and other products free for creators until 2023, and after that, Meta would announce a commission that is "less than the 30% that Apple and others take." That lower commission has not yet been announced, and at least in regards to the "metaverse," Zuckerberg's promise for a lower cut than Apple's has already been broken.
Popular Stories
iOS 27 will reportedly have two major elements: quality improvements and new AI features.
In his Power On newsletter today, Bloomberg's Mark Gurman said that iOS 27 will be similar to Mac OS X Snow Leopard, in the sense that Apple is focused on improving "quality and underlying performance" over adding new features.
Gurman said there is one exception to this rule, though, as he expects...
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more.
In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date.
Keep reading...
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Disney+, Hulu, Paramount+, Peacock, and more.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a...
On this week's episode of The MacRumors Show, we talk through all of the new features and improvements expected to come to next year's iPhone 18 Pro and iPhone 18 Pro Max models.
Subscribe to The MacRumors Show YouTube channel for more videos
Apple's next-generation iPhones are less than ten months away and we already have a good idea about what to expect based on corroborated leaks, rumors,...
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others.
During the shopping event, customers can get an Apple gift card with...
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon.
Note: MacRumors is an affiliate partner with some of these vendors. When...
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind.
Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe.
Apple says it can be removed with ease, and doubles as a stand with two different viewing...
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include two standout features that could set it apart from the competition.
The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
Black Friday deals have begun, and Amazon is one of the best places you can find steep discounts on numerous products this week. We've already collected all of the best Apple-related deals you'll find at Amazon (and other retailers) in our Apple Black Friday Deals post, so below you'll find other discounts on devices like Anker accessories, Beats headphones, video games, TVs, and more.
Note:...