Instagram Head Says iPad App Is Low Priority Because Not Enough People Want It

The head of Instagram has commented on Twitter about the lack of an iPad app for Instagram, saying that while the social media platform is asked about an ‌iPad‌ app a lot, there is still not enough demand to warrant one.

iphone apps lancscape mode
In a Twitter exchange with YouTuber Marques Brownlee, Adam Mosseri, who runs Instagram, said his company gets asked about an ‌iPad‌ app a lot, but it's "still just not a big enough group of people to be a priority" adding Instagram hopes to have an ‌iPad‌ app at some point, but the company is currently "very heads down on other things."

Mosseri has commented on the issue in the past, blaming the lack of an Instagram app for ‌iPad‌ on not having enough employees. While there is no official app for Instagram for ‌iPad‌, iPadOS 15 has improved the experience of using the iPhone Instagram app on an ‌iPad‌ since iPhone apps on iPad can now run in landscape mode.

Popular Stories

apple store down feature

Here's Why the Apple Store is Going Down

Thursday November 27, 2025 1:01 pm PST by
Apple's online store is going down for a few hours on a rolling country-by-country basis right now, but do not get your hopes up for new products. Apple takes its online store down for a few hours ahead of Black Friday every year to tease/prepare for its annual gift card offer with the purchase of select products. The store already went down and came back online in Australia and New Zealand, ...
iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
New Intel Logo

Apple and Intel Rumored to Partner on Mac Chips Again in a New Way

Friday November 28, 2025 7:33 am PST by
While all Macs are now powered by Apple's custom-designed chips, a new rumor claims that Apple may rekindle its partnership with Intel, albeit in a new and limited way. Apple supply chain analyst Ming-Chi Kuo today said Intel is expected to begin shipping Apple's lowest-end M-series chip as early as mid-2027. Kuo said Apple plans to utilize Intel's 18A process, which is the "earliest...
streaming black friday 2025

Best Black Friday Streaming Deals - Save Big on Apple TV, Disney+, Hulu, and More

Thursday November 27, 2025 1:14 pm PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Apple TV, Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When...
Apple Foldable Thumb

Foldable iPhone to Debut These Three Breakthrough Features

Tuesday November 25, 2025 7:09 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
iphone air camera

iPhone Air Flop Sparks Industry Retreat From Ultra-Thin Phones

Thursday November 27, 2025 3:14 am PST by
Apple's disappointing iPhone Air sales are causing major Chinese mobile vendors to scrap or freeze their own ultra-thin phone projects, according to reports coming out of Asia. Since the ‌iPhone Air‌ launched in September, there have been reports of poor sales and manufacturing cuts, while Apple's supply chain has scaled back shipments and production. Apple supplier Foxconn has...
iphone black friday gold

The Best Black Friday iPhone Deals Still Available

Friday November 28, 2025 6:24 am PST by
Cellular carriers have always offered big savings on the newest iPhone models during the holidays, and Black Friday 2025 sales have kicked off at AT&T, Verizon, T-Mobile, and more. Right now we're tracking notable offers on the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone Air. For even more savings, keep an eye on older models during the holiday shopping season. Note: MacRumors is...

Top Rated Comments

Wanted797 Avatar
49 months ago
Because they don’t want to lose people to using iPad only. Thus removing their geo tracking for advertising.
Score: 60 Votes (Like | Disagree)
Greenmeenie Avatar
49 months ago
As an iPad user & photographer, I find this ridiculous. Of course I want an iPad version of instagram! And I would think everyone else who owns an iPad would want it as well. There’s an iPad version of FaceBook. It makes zero sense why FB wouldn’t make one for Instagram, especially since they OWN Instagram!
Score: 22 Votes (Like | Disagree)
verpeiler Avatar
49 months ago
Small indie company. No seriously, creating an iPad app shouldn’t be that difficult, even if it’s just a scaled up version.
Score: 21 Votes (Like | Disagree)
contacos Avatar
49 months ago
Literally would take them 5 minutes to make. Their regular App is basically just the web view with additional photo features in the first place.

How would they even know without even providing one. I doubt people are going to write them like "dear Meta leaders, can you please make an Instagram App for iPad for me. Thank you very much!"
Score: 20 Votes (Like | Disagree)
djcerla Avatar
49 months ago
Sounds as sincere as a Kremlin spokesman, given that the hugely requested Apple Watch app is "low priority" too.
Score: 19 Votes (Like | Disagree)
IsaacM Avatar
49 months ago

Because they don’t want to lose people to using iPad only. Thus removing their geo tracking for advertising.
This.

They can get more info about you on iPhone.
Score: 15 Votes (Like | Disagree)